| Never | |
| Cover: | KEYSHIA COLE never.jpg |
| Border: | yes |
| Type: | single |
| Artist: | Keyshia Cole featuring Eve |
| Album: | Barbershop 2: Back in Business and The Way It Is |
| Released: | March 23, 2004 |
| Genre: |
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| Length: | 4:03 |
| Label: | A&M |
| Chronology: | Keyshia Cole |
| Next Title: | Let's Get Blown |
| Next Year: | 2004 |
"Never" is the debut solo single by American singer Keyshia Cole. Co-written by Cole and rapper Eve, it was produced by Errol "E-Poppi" McCalla, Jr. and Ron Fair. The uptempo track samples from the 1981 hit "Never Too Much" by American singer Luther Vandross. Due to the inclusion of the sample, Vandross is also credited as a songwriter. "Never" was first featured on the soundtrack to Kevin Rodney Sullivan's comedy film (2004) and was later also included on Cole's debut album The Way It Is (2005).
The song was one out of three songs from the Barbershop 2: Back in Business soundtrack that were issued as a single. Released as Cole's debut single through A&M Records in March 2004, "Never" managed to appear on Billboards Hot R&B/Hip-Hop Songs chart, peaking at number seventy-one.
Eve and Cole formed a friendship during the production of this song, but one incident caused a rift. An unfamiliar woman grabbed Eve's purse, and Cole slapped the woman. Angry at Cole for interfering with a job best left for security to handle, Eve ended their friendship.[1] [2]
Credits adapted from the liner notes of The Way It Is.[3]