Nelson Oliveira Pesquisa e Estudo de Mercado explained

Nelson Oliveira Pesquisa e Estudo de Mercado (Nopem) is an institute that surveys record sales and the most played songs in Brazil.[1] The institute started its activities in 1964, and its survey takes into account stores in Rio de Janeiro and São Paulo.[2]

History

The first chart of most played songs was released on December 28, 1964, recording the most popular songs in Rio de Janeiro.[3]

Lists of the 50 most sold phonograms (LP, single, K7, and double single) of each year started to be published from 1965.[4]

Nopem's lists do not provide the quantities of records sold, only the names of the 50 best-selling titles per year.[5] Despite the limited information, the lists (along with those of Pro-Música Brasil) constitute one of the only reliable research documents on record sales in the Brazilian phonographic market.[5]

The weekly lists have been published in newspapers such as Folha de S.Paulo[6] and Jornal do Brasil,[7] and have also been used by TV Globo in some of its programs.[8]

One of the criticisms of the organization is that the survey is not representative, as it reflects only the markets of the two largest cities in the country, ignoring the rest of Brazil.[1]

Notes and References

  1. Web site: Como é feita a pesquisa. Folha de S.Paulo. 29 April 2020. live. 14 November 1997. https://web.archive.org/web/20200429072549/https://www1.folha.uol.com.br/fsp/1997/11/14/ilustrada/2.html. 29 April 2020.
  2. Web site: MPB entra na era industrial. Folha de S.Paulo. 29 April 2020. live. 12 April 1998. https://web.archive.org/web/20200429073227/https://www1.folha.uol.com.br/fsp/mais/fs12049808.htm. 29 April 2020.
  3. Web site: O início. Nelson Oliveira Pesquisa e Estudo de Mercado. 12 December 2022. dead. https://web.archive.org/web/20020414171859fw_/http://www.nopem.com.br/html/QuemSomos.htm. 14 April 2002.
  4. Vicente . Eduardo . 2008 . Segmentação e consumo: a produção fonográfica brasileira, 1965–1999 . Revista ArtCultura . Uberlândia . Edufu — Editora da Universidade Federal de Uberlândia . 12 December 2022. 99-117. 10. 16 .
  5. Magossi. José Eduardo Gonçalves. 2012. Sobre a MPB e a Longevidade. Revista Novos Olhares. São Paulo. Audiovisuais (PPGMPA) da ECA/USP. 12 December 2022. 98-107. 1. 1.
  6. Web site: Os CDs mais vendidos da semana. Folha de S.Paulo. 29 December 2020. 29 February 2000. live. https://web.archive.org/web/20221212182413/https://www1.folha.uol.com.br/fsp/ilustrad/fq2902200029.htm. 12 December 2022.
  7. News: 1 June 1986. Bolsa de Consumo Cultural: discos/ parada de sucessos. . . 12 April 2020. 8.
  8. News: 29 December 1972. E afora?. . . 12 December 2022. 5.

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