Strawberry Arena Explained

Strawberry Arena
Nickname:Nationalarenan
Fullname:Strawberry Arena
Former Names:Swedbank Arena (2009–2012)
Friends Arena (2012–2024)
City:Stockholm
Country:Sweden
Location:Solna, Stockholm, Sweden
Coordinates:59.3725°N 18°W
Broke Ground:7 December 2009[1]
Built:2009–2012
Opened:25 October 2012[2]
Owner:Swedish Football Association, Folksam, Solna Municipality, Jernhusen, Peab, Fabege[3]
Surface:Natural grass turf
Construction Cost:2.8 billion SEK
( 300 million)
Suites:92
Architect:Arkitekterna Krook & Tjäder, Berg Arkitektkontor, Populous[4]
Main Contractors:Peab
Tenants:Sweden men's national football team (2012–present)
AIK Fotboll (2013–present)
Melodifestivalen final (2013–2020, 2022–present)

Nationalarenan, known as Strawberry Arena for sponsorship reasons, is a retractable roof multi-purpose stadium in Stockholm, Sweden.

Located next to the lake Råstasjön in Solna, just north of the City Centre, it is the largest stadium in Scandinavia. Since its opening, the venue has served as Sweden's national stadium for men's football, hence the name Nationalarenan.

The main tenants of the stadium are Sweden's men's national football team and Allsvenskan football club AIK; both relocated from their previous home at the Råsunda Stadium. The venue has a total capacity of 65,000 at concerts and 50,000 seated at football matches, but the stadium can be scaled down to provide for smaller events with approximately 20,000 guests. The arena is designed by Danish C.F. Møller Architects.

65,000 at concerts would require a small stage. The record attendance is just over 60,000. The record attendance for football is slightly over 50,000 for a club league match; for these matches are standing spectators allowed.[5]

History

Initially there were plans to build a new national stadium close to the indoor venue Ericsson Globe in Stockholm, but on 1 April 2006 the Swedish Football Association (SvFF) made the decision to build the new stadium in Solna. It was calculated to cost around 1.9 billion kronor (202 million euro) to complete. The estimated cost before construction had begun was 2.3 billion kronor. It replaced Råsunda Stadium, Sweden's former national arena for football. Råsunda was torn down and replaced by some 700 flats and office buildings.

Swedbank acquired the naming rights to the stadium in a 153 million kronor (about 20.5 million euro) deal that would last until 2023. While the arena was originally to be known as Swedbank Arena, Swedbank announced in 2012 that it would donate its naming rights to Friends, a nonprofit organization against school bullying of which Swedbank is a sponsor. Consequently, the stadium was renamed Friends Arena.

On January 13, 2024, a naming rights sponsorship agreement was reached with the Norwegian hotel company Strawberry. The new name, "Strawberry Arena", took effect on July 12, 2024.[6]

Structure and facilities

The stadium has a retractable roof, enabling events to take place during the winter season and to host indoor entertainment shows. The facade of the arena can be lit up in 17 million different color schemes. For example, the stadium is lit up in blue and yellow when Sweden's national team is playing matches. Nationalarenan is a UEFA Category 4 stadium, and the natural turf pitch measures 105 x 68 metres. In the middle of the stadium roof, a 240 square metres big media cube is placed where the attendance can follow what is happening. In addition, 647 LED-screens are installed throughout the facility to enhance the guest experience.

Events

Crown Princess Victoria of Sweden declared the arena inaugurated at the opening ceremony, which took place in the venue on 27 October 2012. The show, directed by famous Swedish director Colin Nutley, was entitled "Svenska ögonblick" (Swedish Moments).Popular swedish artists as Agnes Carlsson, The Hives, Icona Pop, two-times Eurovision Song Contest winner Loreen, First Aid Kit and Roxette performed in front of a crowd of 46,000 people. Furthermore, 1,700,000 TV viewers watched the inauguration show live at SVT1.[7]

Swedish House Mafia made three concerts during their One Last Tour in the arena. A total of approximately 115,000 people visited Nationalarenan during the three sold-out concerts in November 2012.

On 14 November 2012, the stadium hosted its first football game. Zlatan Ibrahimović scored the first goal at Sweden's new national stadium in the 4–2 victory against England. The game was seen by 49,967 people, which until 2017 was the attendance record for a sport event.[8]

A new record for Swedish bandy was set at the 2013 Swedish Bandy Championship Final, when Hammarby IF defeated Sandvikens AIK ahead of an audience of 38,474 persons under the closed roof.[9]

AIK played their first competitive football match on April 7, 2013. Visiting team Syrianska FC succeeded to get one point after a goalless game, but the better for AIK, they set a new club record attendance for a home game in Allsvenskan of 43,463.

On 28 July 2013, the final of the UEFA Women's Euro were played. 41,301 people watched Germany overcome Norway with a score of 1–0. The game set a new attendance record for a Women's Euro fixture. Solna became also the first city in Europe which has hosted all four big football championships (FIFA World Cup, FIFA Women's World Cup, UEFA European Championship and UEFA Women's Championship). The arena also hosted Motorcycle speedway as part of the Speedway Grand Prix World Championship series and held the Speedway Grand Prix of Scandinavia from 2013 to 2017. The temporary track at the arena was 275m (902feet) in length.

The arena also hosted the final of Melodifestivalen every year since 2013, with the exception of 2021 due to the COVID-19 pandemic. In 2022, the arena also hosted the fourth heat and the semi-final of that year's competition. The stadium was chosen as the venue for the 2017 UEFA Europa League Final.

Concerts

Concerts at Friends Arena
DateArtistEventAttendanceRevenue
3 May 2013Bruce Springsteen and the E Street BandWrecking Ball World Tour169,325 / 169,325[10] $17,932,099[11]
4 May 2013
8 May 2013One DirectionTake Me Home Tour29,723 / 29,723$1,783,380
11 May 2013Bruce Springsteen and the E Street BandWrecking Ball World Tour
1 June 2013KissMonster World Tour
13 July 2013Iron MaidenMaiden England World Tour55.531
22 November 2013Black SabbathBlack Sabbath Reunion Tour
13 December 2013Elton JohnThe Diving Board Tour
13 June 2014One DirectionWhere We Are Tour88,978 / 88,978$7,358,040
14 June 2014
28 June 2014Pearl JamLightning Bolt Tour
19 July 2015AC/DCRock or Bust World Tour
19 March 2016Simple MindsBig Music Tour + Greatest Hits 2016
3 July 2016ColdplayA Head Full of Dreams Tour53,575 / 53,575$3,970,140
9 July 2016Black SabbathThe End Tour
26 July 2016BeyoncéThe Formation World Tour48,519 / 48,519$3,937,498
5 May 2017Depeche ModeGlobal Spirit Tour36,400 / 36,400$2,734,164
8 May 2017Ariana GrandeDangerous Woman Tour14,106 / 14,106$995,461
29 June 2017Guns N' RosesNot in This Lifetime... Tour53,654 / 53,654$4,460,555
12 October 2017The Rolling StonesNo Filter Tour53,770 / 53,770$7,880,697
21 November 2017Queen + Adam LambertQueen + Adam Lambert Tour 2017–2018
25 June 2018Beyoncé Jay-ZOn the Run II Tour46,647 / 46,647$4,610,554
2 July 2018EminemRevival Tour
14 July 2018Ed Sheeran÷ Tour54,234 / 54,234$4,818,972
31 July 2018Justin TimberlakeThe Man of the Woods Tour23,303 / 23,303$1,818,015
18 August 2018Roger WatersUs + Them Tour19,043 / 19,238$1,782,758
12 June 2019Phil CollinsNot Dead Yet Tour
17 October 2019CherHere We Go Again Tour27,025 / 27,025$2,274,898
21 July 2022Lady GagaThe Chromatica Ball34,934 / 34,934$3,540,732
31 July 2022The Rolling StonesSixty50,889 / 50,889$6,916,424
10 May 2023BeyoncéRenaissance World Tour90,169 / 90,169$9,802,155
11 May 2023
23 May 2023Depeche ModeMemento Mori World Tour
17 May 2024Taylor SwiftThe Eras Tour
18 May 2024
19 May 2024
25 July 2024PinkPink Summer Carnival

Points of interest

The stadium is located a 700-metre (800 yards) walk from the Solna commuter train station, where the Tvärbanan tramway and local buses are also available (a slightly longer walk away). Slightly further away (1.4 km, 0.9 mi) the Näckrosen metro station is found. The 18th meridian east runs through Nationalarenan. There are two boards informing that the eighteenth meridian has passed through this point, at the entrance B and F.[12]

The arena, located about six km (3,7 miles) from Stockholm Central Station, has parking for 300 charter buses and 4,000 cars. Along with the stadium, there will also be built a number of hotels with a total of approximately 400 rooms, restaurants for 8,000 guests, office areas for 10,000 employees, conference/exhibition centres and 2,000 flats. Moreover, a shopping mall, Mall of Scandinavia, with 240 shops and a multi screen cinema, opened near the stadium in 2015. The mall is the biggest shopping centre in Sweden.

The total project was calculated to cost more than 4 billion SEK.[13]

Football average attendances

SeasonSweden national teamAIK
Games ! Season Average Highest Gate ! Lowest Gate Games ! Season Average Highest Gate ! Lowest Gate
2012 1 49,967 49,967
vs England
49,967
vs England
2013 7 41,973 49,766
vs Portugal
13,438
vs Norway
15 18,900 43,466
vs Syrianska FC
9,388
vs Östers IF
2014 4 27,926 49,023
vs Russia
15,421
vs Estonia
15 16,446 30,650
vs IFK Göteborg
11,408
vs Falkenbergs FF
2015 5 34,92549,053
vs Denmark
25,351
vs Montenegro
15 20,983 43,713
vs IFK Göteborg
10,701
vs Falkenbergs FF
2016 4 28,58137,942
vs Wales
18,475
vs Czech Republic
15 16,431 30,843
vs Hammarby IF
8,507
vs BK Häcken
2017 4 44,81050,022
vs Luxembourg
31,243
vs Belarus
15 17,807 33,157
vs Djurgårdens IF
10,342
vs Halmstads BK
2018 5 28,325 48,134
vs Chile
9,876
vs Slovakia
15 23,671 50,128
vs GIF Sundsvall
2019 5 32,863 48,134
vs Spain
19,737
vs Slovakia
15 18.970 45,367
vs Djurgårdens IF
2020 3 0 15 0
2021 8 15,238 47,314
vs Greece
500
vs Armenia
15 12,364 42,539
vs Djurgårdens IF
2022 4 34,492 48,628
vs Czech Republic
22,895
vs Slovenia
2023 6 26,337 49,296
vs Belgium
10,097
vs Moldova

See also

External links

Notes and References

  1. News: Inledande spadtag för nationalarenan . . 2009-12-07 . sv . 2009-12-07 . 2009-12-08 . https://web.archive.org/web/20091208233324/http://www.dn.se/sport/fotboll/inledande-spadtag-for-nationalarenan-1.1009627 . dead .
  2. News: This is Friends Arena . friendsarena.se . 9 April 2013 . dead . https://web.archive.org/web/20130330091202/http://friendsarena.se/Press/english/ . 30 March 2013 .
  3. News: Säljer del av Friends Arena . . sv.
  4. News: Frågor och svar . friendsarena.se . sv . dead . https://web.archive.org/web/20130427212131/http://friendsarena.se/Kontakt/Fragor-och-svar/#f26 . 2013-04-27 .
  5. https://www.aikfotboll.se/kategorier-matchbiljetter Priser & kategorier herrar
  6. News: Separam Damon . Dastory. Sanna . Lüning . 2024-01-13 . Friends Arena i Solna blir Strawberry arena . 2024-01-13 . SVT Nyheter . sv.
  7. Web site: Svenska ögonblick – Invigning Friends Arena . friendsarena.se . sv . dead . https://web.archive.org/web/20121110195918/http://friendsarena.se/Evenemang/Invigning-av-Friends-Arena/ . 2012-11-10.
  8. Web site: Zlatan Ibrahimovic: I liked the first goal more because it was history. 15 November 2012. Guardian UK. 15 November 2012 .
  9. https://i.ytimg.com/vi/RAuKHhbT13A/maxresdefault.jpg Picture from the 2013 bandy final, with the all time high attendance of 38,474
  10. The score data is combined from the three shows held at Friends Arena on 3rd, 4th and May 11th
  11. The score data is combined from the three shows held at Friends Arena on 3rd, 4th and May 11th
  12. Web site: Google Maps.
  13. http://www.arenastaden.se/ Arenastaden.se