Natalie (website) explained

Natalie
Commercial:Yes
Type:Entertainment news
Language:Japanese
Owner:Natasha, Inc.
Current Status:Online

is a Japanese entertainment news website that debuted on February 1, 2007. It is operated by Natasha, Inc. The website is named after the song of the same name by Julio Iglesias. Natalie has been providing news for such leading Japanese portals and social networks as Mobage Town, GREE, Livedoor, Excite, Mixi,[1] and Yahoo! Japan. It has also been successful on Twitter, with 1,510,000 followers as of February 2017, being the third-most-followed Japanese media company, after The Mainichi Shimbun and The Asahi Shimbun.

History

Natasha, Inc., a content provider, was founded in December 2005,[2] becoming a limited company in February 2006 and being demutualized in January 2007.

On February 1, 2007, Natasha, Inc. opened its own news website Natalie, named after the song "Nathalie" by Julio Iglesias.[3] It was dedicated exclusively to music news and created with the idea of updating on a daily basis, something that newspapers could not do. The website also offered optional registration, that would allow commenting on news articles and creating a list of up to 30 artists to receive updates about.

Natalie grew fast, opening a manga news sub-site,, on December 25, 2008,[4] and a comedian news sub-site,, on August 5, 2009.

It opened a cultural goods shop,, on August 1, 2012, a movie news sub-site,, on March 23, 2015, and a theater news sub-site,, on February 2, 2016. They also opened a snack news sub-site,, on May 18, 2011, but it proved to be short-lived and closed on August 31 of the same year.[5]

Management

Natasha, Inc.
Type:K.K.
Founder:Takuya Ōyama
Location:1-2-4 Jingumae, Shibuya, Tokyo 150-0001, Japan
Key People:Takuya Ōyama, CEO
Industry:Telecommunications, Internet, Mass media
Num Employees:88
Parent:KDDI (since 2014)
Owner:KDDI 90%, Takuya Oyama et al. 10%

The founder and representative director of Natasha, Inc. is Takuya Ōyama. He is also the editor-in-chief of the music news website.[6] As of 2008, the board director and editor-in-chief of Comic Natalie was Gen Karaki, also a bass player for such artists as Speed, Ram Rider, Haruko Momoi, and Nana Katase.[7]

Since 2014, Natasha is a subsidiary of KDDI.

Critical response

According to the news media outlet IT Media News, while the Natalie music website has much information for hardcore fans, the material is overly detailed and readers only glimpse at its content.[8]

External links

Notes and References

  1. Web site: 「情報が早すぎてキモイ!」 "エンタメ系"ニュースサイト「ナタリー」編集部を直撃! « 中の人直撃インタビュー « トレンド:@niftyビジネス. Nifty. 2010-12-13. 2012-05-12. ja. dead. https://web.archive.org/web/20101216071419/http://business.nifty.com/articles/inside/101213/index.htm. 2010-12-16.
  2. Web site: ナターシャ、音楽情報を軸にしたコミュニティポータル「ナタリー」開設 Venture Now(ベンチャーナウ)News. Venture Now. 2007-02-01. 2012-05-12. ja. dead. https://web.archive.org/web/20070305033010/http://www.venturenow.jp/news/2007/02/01/1740_014091.html. 2007-03-05.
  3. Web site: 【ITベンチャー社長に聞く!】 ポップカルチャーの通信社を目指す~ナターシャ 大山卓也社長(後編) -INTERNET Watch. Impress Watch. 2009-09-29. 2012-05-15. ja.
  4. Web site: Natasha, Inc. 株式会社ナターシャ. Natasha, Inc.. 2012-05-12. ja.
  5. Web site: http://natalie.mu/sitenews/88. ja:おやつナタリー終了のお知らせ. 2011-08-18. Natalie. 2012-05-12. ja.
  6. Web site: Webマガジン幻冬舎 お前の目玉は節穴か season 2 第1回 「ナタリー」編集長、大山卓也インタビュー 前編. Gentosha. 2012-05-12. ja.
  7. Web site: Webマガジン幻冬舎 お前の目玉は節穴か season 2 第17回 「コミックナタリー」編集長 唐木元インタビュー 前編 自分にとって切実なものしか取り扱わないって決めたんだよ. Gentosha. 2012-05-12. ja.
  8. Web site: http://www.itmedia.co.jp/news/articles/0807/01/news022.html. ja:ファン目線すぎて「きもい」と言われた――ネット時代の音楽ニュース「ナタリー」. IT Media News. 2008-07-01. 2013-04-10. ja.