Nastya Ivleeva Explained

Nastya Ivleeva
Birth Name:Anastasia Vyacheslavovna Ivleeva
Birth Date:8 March 1991
Birth Place:Razmetelevo, Russian SFSR, Soviet Union
Occupation:TV presenter, actress, video blogger
Years Active:since 2013

Anastasia Vyacheslavovna Ivleeva (Russian: Анастасия Вячеславовна Ивлеева; born 8 March 1991),[1] [2] better known as Nastya Ivleeva (Russian: Настя Ивлеева|label=none), is a Russian television presenter, actress and blogger. She also hosted the TV show Oryol i Reshka on the channel Friday!.[3]

Biography

Ivleeva was born on March 8, 1991, in the village of Razmetelevo, Leningrad Oblast. After finishing school, she entered the Faculty of Advertising and Public Relations at the St Petersburg State University. Back then, she used to work as a manicurist and hostess at entertainment venues. In 2015, Ivleeva moved to Moscow, where she got a job as a car dealership manager and entered Ostankino TV school of television.[4]

In 2013, she started an Instagram blog. Ivleeva's first publications were devoted to sports[5] [6] until later on, she began shooting short humorous videos.[7] As of April 2021, her main account on Instagram (_agentgirl_) counts over 18 million followers, while her second and more personal page (nastyaivleeva) has over 7.1 million followers. On TikTok, Ivleeva's audience amounts to 6.1 million followers. Also, Ivleeva has a YouTube channel with over 4.13 million subscribers. The content includes lifestyle and travel vlogs, AGENTSHOW talk-show[8] premiered in 2018, and Z.B.S. SHOW (abbreviation in Russian for Stars. Grandmas. Bets).[9] launched in the summer of 2020. All video production on the channel is supervised by Ivleeva personally.

She was the sixth-highest Russian earner on Instagram in 2020.[10]

In December 2023, she organized the "Almost Naked Party" that led to extensive criticism from Russian government sources and Russian conservative activists, leading to Ivleeva to issue two apology videos.[11] [12]

Career

Television work

In the fall of 2016, Nastya Ivleeva, together with blogger Eldar Dzharakhov and the host of This is Horosho web series Stas Davydov became the hosts of the reality show «Можно всё» (Everything is Possible), on the U channel.[13]

In the spring of 2017, Ivleeva was invited to host the TV show, Oryol i Reshka. Perezagruzka (Heads and Tails. Reload) aired in Russia on the Friday! channel, which is owned by the Gazprom-Media holding, and on the Inter TV channel in Ukraine. Her co-host was Ukrainian DJ and showman Anton Ptushkin.[14] [15] According to Ivleeva, it was her popularity on Instagram that paved the way to television.[16] At the end of 2018, the project has reached its culmination, and Nastya Ivleeva announced her retirement from the show.[17]

At the end of September 2017, Ivleeva, together with Ida Galich, hosted the red carpet of the 5th MusicBox-2017 Real Award ceremony.

In 2018, she co-hosted the MUZ-TV Music Awards, taking the role that had long been performed by Lera Kudryavtseva. Ivleeva was also the host of New Radio's Major League award.

In 2019, Ivleeva returned to Oryol i Reshka for a special season called Ivleeva VS Bednyakov, where her co-host was Andrey Bednyakov, Ukrainian actor and TV presenter.[18] In the summer of 2020, she made another come-back as the show's host after 690 thousand comments were left under the TV channel's publication asking to bring Ivleeva back to the project.

In February 2019, the Friday! channel premiered a new sitcom, Tourist Police, starring Nastya Ivleeva.[19] Actors Mikhail Bashkatov, Sergei Pioro and Alexander Lyapin joined her in the cast.

In 2019, Ivleeva received two Russian television industry awards, TEFI. She was recognised in the categories ‘Best host of prime-time entertainment show’ and ‘Best prime-time entertainment talk show.[20] The second award was given for the Agent Show programme (aired on the Friday! channel) which bypassed, among others, Secret for a Million (NTV) and Tonight (Channel One). Agent Show, the television version of the YouTube project, AGENTSHOW, had been broadcast on the Friday! channel since February 2019.[21]

Collaborations with brands and media publications

Ivleeva has starred in commercials for the telecom operator Beeline and the cosmetics manufacturer MAC. In 2016, she appeared on the cover of Maxim magazine.[22] On August 21, 2018, Russian journalist Yuri Dud released an interview with Nastya Ivleeva on his YouTube channel, vDud.[23]

In September 2018, Nastya Ivleeva covered Cosmopolitan magazine,[24] and in June 2019 — Glamour magazine[25] and in March 2021 - the Russian version of the Playboy magazine.

In the summer of 2019, Ivleeva endorsed the joint commercial campaign of the Russian retailer, Magnit, and American beverage manufacturer, Pepsi. As part of her ambassadorship, Nastya launched the Dance in Pepsi Style challenge on TikTok, which gained 100 million views.[26] In the same year, another collaborative project between PepsiCo and Nastya Ivleeva was launched within the Magnit stores chain, which saw her create limited edition Lay's chips.[27]

In 2020, Nastya Ivleeva appeared in the 33 Questions video, a project by Vogue Russia for their YouTube channel.[28] In the same year, she starred in a commercial of the Russian telecom company, MTS.

During the lockdown implemented after the surge of the COVID-19 pandemic, Ivleeva launched a series of daily live streams on Instagram inviting famous guests as co-hosts. In May 2020, Instagram announced the list of accounts with the highest number of live stream viewers. Nastya Ivleeva appeared on that list, her best statistics having been recorded in April.[29] Also during the lockdown, Ivleeva launched a charity project to support small and medium-sized enterprises. The campaign was named Business will Live.[30] Amidst the pandemic, she donated 1.5 million rubles to the charity foundations providing support to poor and severely ill people, as well as families with children in difficult living conditions. Part of the money was transferred to the Alliance of Doctors trade union, which provides protective gear to healthcare workers.[31]

In March 2021, Ivleeva appeared on the cover of the Russian Playboy magazine. The production and shooting were carried out by her team.

In the spring of 2021, Ivleeva became an apostle for a charity app Help, which was founded by actor Nikita Kukushkin and conducts targeted support for the elderly. In June 2021, Nastya will host MUZ-TV 2021 Music Awards together with journalist Ksenia Sobchak and actor Alexander Revva.

Appearances in music videos

In 2016, Ivleeva starred in the video for Arseny Borodin's song Rodnaya.[32] [33] In 2017, she appeared in HammAli & Navai's music video for Do you Want Me to Come?[34] and Oleg Miami's If You are with Me.[35] A year later, Ivleeva joined Ida Galich in her video Dima, as well as appeared in Elena Temnikova's Not Fashionable and Dima Bilan's Drunk Love. In May 2018, she covered Allj's single 360°.

Personal life

After moving to Moscow, Ivleeva started dating Arseny Borodin, frontman of the Chelsea band. They had first met each other long before then, in 2011 in St. Petersburg.[36] In October 2017, they broke up.

On June 13, 2018, Ivleeva revealed her new boyfriend, musician Alexey Konstantinovich Uzenyuk, better known as Eldzhey (Элджей).[37] In September 2019, news appeared of their marriage.[38] In 2021, they divorced.

Political views

In 2019, Ivleeva received a three-year ban from travelling to Ukraine due to her visit to Crimea in 2017, which is considered by Ukraine to be an occupied territory.[39] [40] She later signed an open letter condemning the Russian invasion of Ukraine in 2022.[41]

On 25 April 2024 a Moscow court imposed a 50,000-ruble ($560) fine on her, saying her social media posts calling for peace "discredited the military".[42]

List of releases

AgentShow

Z.B.S. SHOW

Filmography

YearName of the proektRole
2016Можно ВСЁ!TV presenter
2017—2020Oryol i ReshkaTV presenter
2018 — todayRiverdaleCheryl (voice actor)
2018Бабушка лёгкого поведения 2. Престарелые мстителиNastya Ivleeva (News presenter)
2019Oryol i Reshka. Новый год двух столиц. (special issue)TV presenter
2019Tourist Police[90] Lera
2020Cyberpunk 2077Karina Lee (voice actor)
2022MonasteryMaria

Awards and nominations

Awards

YearAwardСategoryResult
13 November 2017«Glamour» Magazine AwardWoman of the Year (Makeover of the Year)[91]
12 December 2017NeForum AwardsThe brightest Viner of Instagram[92]
27 February 2018«Lady Mail.Ru» AwardBest Viner («Истина в вайне»)[93]

Ratings

! Date! Name! Place
2017Rating «Maxim»: 100 sexy women in Russia 2017[94] 9 place
2018Rating «Maxim»: 100 sexy women in Russia 20183 place

External links

Notes and References

  1. Web site: БУКЕ. Мила. 2019-05-23. Настя Ивлеева требует миллион рублей компенсации с бара в Петербурге. 2021-09-02. spb.kp.ru. ru.
  2. Web site: Анастасия Ивлеева вышла замуж за певца Элджея. 5 September 2019 . Московский комсомолец. ru. 2019-09-05.
  3. Web site: Настя Ивлеева (Узенюк): биография, личная жизнь, фото и новости . ru . . 2020-08-06.
  4. News: Настя Ивлеева — биография, фото, последние статьи и новости Журнал OK!. Журнал OK!. 2018-02-09. en.
  5. News: Арсений Бородин и Настя Ивлеева: "Приходится ругаться из-за работы" StarHit.ru. 2018-02-09. ru.
  6. Web site: Арсений Бородин расстался со звездой шоу "Орел и Решка" - 7Дней.ру. 7Дней.ру. ru. 2018-02-09.
  7. News: 10 фактов о новой ведущей "Орла и решки" Насте Ивлеевой. Hello. 2018-02-09.
  8. Web site: Колядная. Аня. AGENTSHOW: Настя Ивлеева запустила собственное шоу — www.ellegirl.ru. 2021-09-02. www.ellegirl.ru. ru.
  9. Web site: Настя Ивлеева запускает новое шоу на YouTube, HELLO! Russia . 29 June 2020 .
  10. News: Most successful Instagram bloggers by earnings in Russia from May 2019 to April 2020 . .
  11. News: 'Almost Naked' Party in Moscow Angers Russian Conservatives . The New York Times . Anatoly . Kurmanaev . December 28, 2023 .
  12. News: Russian Pop Stars Apologize On-Camera After ‘Naked’ Party Sparks Conservative Uproar . The Moscow Times . 26 December 2023 . en.
  13. Web site: Анастасия Ивлеева, Ведущая: фото, биография, фильмография, новости - Вокруг ТВ.. Вокруг ТВ. en. 2018-02-09.
  14. Web site: Настя Ивлеева призналась, как попала в "Орел и решка". Woman's Day. 2017-11-01.
  15. Web site: В шоу "Орел и решка" - новые ведущие: парень-ди-джей и девушка-видеоблогер. КП в Украине. 2017-03-06.
  16. News: Жизнь ради лайков: Как устроен российский инстаграм. Wonderzine. 2018-02-09.
  17. News: Настя Ивлеева со слезами на глазах сообщила об уходе из проекта "Орел и Решка. Перезагрузка". teleprogramma.pro.
  18. Web site: Настя Ивлеева и Андрей Бедняков вернулись в шоу "Орел и решка". starhit.ru.
  19. Web site: Настя Ивлеева в главной роли сериала "Туристическая полиция": трейлер . 2021-07-15 . 2021-01-23 . https://web.archive.org/web/20210123092637/https://afisha.tut.by/news/anews/621827.html . dead .
  20. Web site: Блогер Анастасия Ивлеева получила премию ТЭФИ. 2021-09-02. Ведомости. 2 October 2019 . ru.
  21. https://tricolortvmag.ru/article/canals/2019-02-03-agent-shou-s-nastey-ivleevoy-teper-na-kanale-pyatnitsa/
  22. Web site: Смех ей к лицу! Звезда "Инстаграма" Анастасия Ивлеева. Maxim. 2017-03-09.
  23. Web site: Ивлеева - про Элджея, секс и пластику / вДудь. вДудь. YouTube. 2019-01-03.
  24. Web site: Красиво! Обложку какого журнала украсила Настя Ивлеева?. peopletalk.ru. 13 August 2018 .
  25. Web site: Настя Ивлеева – героиня обложки нового номера журнала Glamour. condenast.ru. 2021-06-25. https://web.archive.org/web/20210625075655/https://www.condenast.ru/portfolio/magazines/glamour/news/62033/. dead.
  26. Web site: LOYALTY. RETAIL &. Челлендж Магнита и Pepsi стал рекордсменом на TikTok. 2021-09-02. Retail & Loyalty. 25 July 2019 . ru.
  27. Web site: PepsiCo и "Магнит" предложили покупателям повлиять на образ Насти Ивлеевой. 2021-09-02. www.sostav.ru. ru.
  28. Web site: Настя Ивлеева примерила пять образов разных эпох для съемки Vogue. vogue.ru. 13 November 2020 .
  29. Web site: Instagram назвал самые популярные прямые эфиры в России. 2021-09-02. РБК Стиль.
  30. Web site: Оленькова. Анна. Благотворительный проект Насти Ивлеевой окажет поддержку малому бизнесу. 2021-09-02. Rusbase. 12 May 2020 . ru.
  31. Web site: forbs.ru - This website is for sale! - forbs Resources and Information.. 2021-09-02. www.forbs.ru. 2021-07-18. https://web.archive.org/web/20210718070745/https://www.forbs.ru/forbes-woman/398555-nastya-ivleeva-pozhertvovala-15-mln-rubley-blagotvoritelnym-fondam-v-svyazi-s. dead.
  32. Web site: Арсений Бородин оправдался за скандальное видео. 2021-09-02. Дни ру. 9 November 2016 . ru.
  33. News: Настя Ивлеева сделала предложение Арсению Бородину. PEOPLETALK. 2016-12-02. 2018-02-09. ru.
  34. News: Настя Ивлеева снялась в клипе HammAli & Navai // PEOPLETALK. PEOPLETALK. 2017-12-13. 2018-02-10.
  35. News: Олег Майами сгорает от любви к Насте Ивлеевой StarHit.ru. 2018-02-09. ru.
  36. Web site: Личная жизнь Анастасии Ивлеевой: Бородин, Майами и Птушкин. wellnesso.ru. 2019-02-17.
  37. Web site: Настя Ивлеева объявила об отношениях с известным рэпером - 7Дней.ру. 7Дней.ру. ru. 2018-06-14.
  38. Web site: Рэпер Элджей женился на ведущей "Орла и решки" Ивлеевой. 2021-09-02. Российская газета. 5 September 2019 .
  39. Web site: Телеведущую Ивлееву не пустили на Украину. 2021-09-02. vesti.ru. ru.
  40. Web site: 2019-03-23. В Україну не пропустили російську відеоблогерку Анастасію Івлєєву через незаконне відвідування Криму. Державна прикордонна служба України. uk.
  41. https://www.bbc.com/russian/news-60507472 "Никому эта война не нужна". Десятки российских знаменитостей выступили против войны на Украине
  42. Web site: A Russian actress who called for peace was fined for hosting an 'almost naked' party. Washington Post. 2024-04-25.
  43. Web site: AGENTSHOW #1 РЕГИНА ТОДОРЕНКО. Настя Ивлеева. YouTube. 2019-01-03.
  44. Web site: AGENTSHOW #2 НАТАЛЬЯ РУДОВА / МАРИЯ МИНОГАРОВА. Настя Ивлеева. YouTube. 2019-01-03.
  45. Web site: AGENTSHOW #3 ДИМА БИЛАН. Настя Ивлеева. YouTube. 2019-01-03.
  46. Web site: AGENTSHOW #4 АНТОН ПТУШКИН. Настя Ивлеева. YouTube. 2019-01-03.
  47. Web site: AGENTSHOW #5 ПАВЕЛ И МАРИЯ ПОГРЕБНЯК. Настя Ивлеева. YouTube. 2019-01-03.
  48. Web site: AGENTSHOW #6 ЕКАТЕРИНА ВАРНАВА. Настя Ивлеева. YouTube. 2019-01-03.
  49. Web site: AGENTSHOW #7 ИДА ГАЛИЧ И АЛАН БАСИЕВ. Настя Ивлеева. YouTube. 2019-01-03.
  50. Web site: AGENTSHOW #8 АЛЕКСАНДР РЕВВА. Настя Ивлеева. YouTube. 2019-01-03.
  51. Web site: AGENTSHOW #9 САША T-KILLAH И МАРИЯ БЕЛОВА. Настя Ивлеева. YouTube. 2019-01-03.
  52. Web site: Почему ушла из SEREBRO/С кем встречается/На что тратит деньги! Ольга Серябкина AGENTSHOW #10. Настя Ивлеева. YouTube. 2019-01-03.
  53. Web site: 15 см не приговор/О плагиате и Рэперах/Творческие планы Эльдар Джарахов AGENTSHOW #11. Настя Ивлеева. YouTube. 2019-01-03.
  54. Web site: Мама и Сын?!/Ивлееву в жёны/ Зачем нужен мат Tatarka FM и Gan_13 AGENTSHOW #12. Настя Ивлеева. YouTube. 2019-01-03.
  55. Web site: Лазарев на Каблуках/Совместная песня/Творчество и Хайп Сергей Лазарев AGENTSHOW #13. Настя Ивлеева. YouTube. 2019-01-03.
  56. Web site: Зашкварный юмор/Закрыть AgentShow/В мире гопников Трио "Иванов,Смирнов,Соболев" AgentShow #14. Настя Ивлеева. YouTube. 2019-01-03.
  57. Web site: Федук дал Ивлеевой по щщам/ Признания/ Человек из прошлого/ AGENTSHOW 2.0. Настя Ивлеева. YouTube. 2020-03-14.
  58. Web site: За что Гудок послал Ивлееву/ Почему КВН говно?/ Человек из прошлого/ AGENTSHOW 2.0. Настя Ивлеева. YouTube. 2020-03-14.
  59. Web site: BRB про ЭЛДЖЕЯ/ ЛЕГЕНДА ИЗ ПРОШЛОГО/ AGENTSHOW 2.0. Настя Ивлеева. YouTube. 2020-03-14.
  60. Web site: HAMMALI & NAVAI про неудачный секс/ Жизнь до хитов/ Предмет из прошлого/ AGENTSHOW 2.0. Настя Ивлеева. YouTube. 2020-03-14.
  61. Web site: БЕДНЯКОВ О ХУДШЕМ ВЕДУЩЕМ РЕШКИ/ СПОР НА 1000$ СРЕДИ ПОДПИСЧИКОВ/ ЧЕЛОВЕК ИЗ ПРОШЛОГО / AGENTSHOW. Настя Ивлеева. YouTube. 2020-03-14.
  62. Web site: ГАЛКИН ПРАНКУЕТ КИРКОРОВА/ СПАЛИЛИ ПЕРЕПИСКУ/ ЧЕЛОВЕК ИЗ ПРОШЛОГО/ AGENTSHOW 2.0. Настя Ивлеева. YouTube. 2020-03-14.
  63. Web site: МАЛЬБЭК & СЮЗАННА О БДСМ/ ПОЧЕМУ НЕ ЖИВУТ ВМЕСТЕ/ ЧЕЛОВЕК ИЗ ПРОШЛОГО / AGENTSHOW 2.0. Настя Ивлеева. YouTube. 2020-03-14.
  64. Web site: ЛИТВИН В ШОКЕ ПЕРВОЕ ТАТУ/ ПРАНК С ПОЛИЦЕЙСКИМ/ ЧЕЛОВЕК ИЗ ПРОШЛОГО/ AGENTSHOW 2.0. Настя Ивлеева. YouTube. 2020-03-14.
  65. Web site: Ивлеева перепела Орейро/ Юра Музыченко жрет червей/ Человек из прошлого/ AgentShow 2.0. Настя Ивлеева. YouTube. 2020-03-14.
  66. Web site: Азамат про Камеди и воровство/ Батл с Ивлеевой/ Человек из прошлого/ AGENTSHOW 2.0. Настя Ивлеева. YouTube. 2020-03-14.
  67. Web site: Марьяна Ро про Ивангая и наркотики/ Японский трэш/ Человек из прошлого/ AgentShow 2.0. Настя Ивлеева. YouTube. 2020-03-14.
  68. Web site: ИМПРОВИЗАЦИЯ о худшем выпуске/ Девочки и бухло в телеграмме актёров/ Свидание с насекомыми. Настя Ивлеева. YouTube. 2020-03-14.
  69. Web site: ШУРА о наркозависимости и предателях/Казино жести/Человек из прошлого/ AGENTSHOW 2.0. Настя Ивлеева. YouTube. 2020-03-14.
  70. Web site: Успенская: при мне убрали 6 человек/ Люба перепевает Gone Fludd/ кабриолет мудрости/Agent Show 2.0/ AGENTSHOW 2.0. Настя Ивлеева. YouTube. 2020-03-14.
  71. Web site: Батрутдинов баллотируется в Мэры/ Живой Тиндер/ Человек из прошлого/ AGENTSHOW 2.0. Настя Ивлеева. YouTube. 2020-03-14.
  72. Web site: Газманов о мерзких привычках, политике и первой любви/ Сальтуха в 67/ AGENTSHOW 2.0. Настя Ивлеева. YouTube. 2020-03-14.
  73. Web site: ЛОЛИТА/ ЭЛДЖЕЙ/ ЛАБОРАТОРИЯ МОРГЕНШТЕРНА/ Agentshow 2.0 конец сезона. Настя Ивлеева. YouTube. 2020-03-14.
  74. Web site: AGENTSHOW LAND / Тима Белорусских / Настя Ивлеева. Настя Ивлеева. YouTube. 2020-03-14.
  75. Web site: AGENTSHOW LAND / NILETTO / Настя Ивлеева. Настя Ивлеева. YouTube. 2020-03-14.
  76. Web site: AGENTSHOW LAND / INSTASAMKA / Настя Ивлеева. Настя Ивлеева. YouTube. 2020-03-14.
  77. Web site: AGENTSHOW LAND / Лена Темникова / Настя Ивлеева #4. Настя Ивлеева. YouTube. 2020-03-18.
  78. Web site: AGENTSHOW LAND / Zivert / Настя Ивлеева #5. Настя Ивлеева. YouTube. 2020-03-25.
  79. Web site: AGENTSHOW LAND / Мигель / Настя Ивлеева #6. Настя Ивлеева. YouTube. 2020-04-01.
  80. Web site: Басков x Ивлеева//З.Б.С. ШОУ #1. Настя Ивлеева. YouTube. 2020-07-20.
  81. Web site: Даня Милохин x Ивлеева//З.Б.С. ШОУ #2. Настя Ивлеева. YouTube. 2020-08-19.
  82. Web site: Илья Прусикин Little Big x Ивлеева//З.Б.С. ШОУ #3. Настя Ивлеева. YouTube. 2020-08-26.
  83. Web site: Дина Cаева x Ивлеева//З.Б.С. ШОУ #4. Настя Ивлеева. YouTube. 2020-09-09.
  84. Web site: Дима Масленников x Ивлеева//З.Б.С. ШОУ #5. Настя Ивлеева. YouTube. 2020-09-24.
  85. Web site: Витя АК x Ивлеева//З.Б.С. ШОУ #6. Настя Ивлеева. YouTube. 2020-10-15.
  86. Web site: Роман Каграманов x Ивлеева//З.Б.С. ШОУ #7. Настя Ивлеева. YouTube. 2020-10-21.
  87. Web site: Макс +100500 x Ивлеева//З.Б.С. ШОУ #8. Настя Ивлеева. YouTube. 2020-11-12.
  88. Web site: Дискотека Авария x Ивлеева//З.Б.С. ШОУ #9. Настя Ивлеева. YouTube. 2020-11-18.
  89. Web site: Клава Кока x Ивлеева//З.Б.С. ШОУ #10. Настя Ивлеева. YouTube. 2020-12-02.
  90. Web site: Николай Картозия в ОК на связи! - об Ивлеевой, кастинге в Орел и Решку и НТВ. Телеканал ПЯТНИЦА. YouTube. 2019-01-04.
  91. Web site: . 2021-09-02. www.glamour.ru. 27 November 2017.
  92. Web site: Премия NeForum Awards 2017: Самый яркий вайнер Instagram. 2017-11-14. 2018-02-09. https://web.archive.org/web/20180406041324/http://awards.neforum.org/awards/#best-instagram-vines. 2018-04-06 . dead .
  93. Web site: Результаты премии "Леди Mail.Ru". 2018-02-28.
  94. Web site: Анастасия Ивлеева — девушка из 100 самых сексуальных женщин России. Maxim. 2021-07-16. 2017-11-20. https://web.archive.org/web/20171120054800/http://www.maximonline.ru/top100/girl/1048/. dead.