NET | |
Producttype: | Casual lifestyle clothing |
Currentowner: | Ju Fu Fashion Development Corp. |
Country: | Taiwan |
Introduced: | 1991 |
Markets: | Taiwan |
NET is a Taiwan-owned clothing company that makes mass-market casual clothing and other items, selling the bulk of its products in Taiwan.[1] It was founded in 1991 and currently has 144 stores across Taiwan.[2]
In Taiwan in the 1960s and 1970s, the clothing industry was booming, and many garments were manufactured in Taiwan. However, as the volume of garments increased, some garments did not meet the requirements of foreign original manufacturers, or the garments had defects or transportation delays. However, Taiwanese OEMs must face the pressure of inventory accumulation due to returns from foreign original manufacturers. The Housewives Shopping Mall mainly sells ready-made clothing for export. In order to solve the problem of insufficient supply, it began to invest in a business model focusing on self-developed products and designed clothing.[3]
In October 1991, Taiwan's first self-created clothing brand NET was established in Housewives Mall.[4]
In 1993, Housewives Mall opened its first flagship store on Nanjing East Road, Taipei City.
In 1996, the Housewife Shopping Mall was renamed Jia Fang Clothing Co., Ltd. (J-fun Corp.).
In 1997, Jia Fang Clothing entered the information industry and established the large-scale information store "T.T. Station Information Plaza" on the first floor and first basement floor (Shude Building) of No. 36, Section 1, Zhongxiao West Road, Zhongzheng District, Taipei City.
In 2008, Jiafang Fashion was renamed Ju Fu Fashion Development Corp.[5]