MyRegistry.com | |
Type: | Company |
Industry: | Universal Gift Gifting Gifting Software |
Founded: | Fort Lee, New Jersey [1] [2] |
Founder: | Oded Berkowitz (CEO) |
Location City: | Fort Lee, NJ |
Area Served: | North America and UK |
Key People: | Nancy Lee, President[3] |
Products: | Gift Registry Solutions |
Num Employees: | 60 |
MyRegistry.com is a universal gift registry service. The company also offers its gift registry software as a service (SaaS) to businesses of all sizes.
MyRegistry.com operates through its website, browser plug-ins, and apps to serve as a third-party organizer alongside other online gift registry services for weddings, baby showers, birthdays, and other gift-giving occasions.[4] [5] [6] MyRegistry.com was notably used by Princess Madeleine, Duchess of Hälsingland and Gästrikland ahead of her 2013 wedding.[7] MyRegistry.com also enables potential gift-givers to donate cash via PayPal rather than a physical gift. Cash Gift Funds can be created for "honeymoon funds."[8] This function has received mixed reviews as it can be perceived to be crass commercialism counter to traditional western norms of wedding etiquette, despite having some utility to newlywed couples.[2] [9] [10] Although not addressing MyRegistry.com specifically, the Emily Post Institute and others have decried both giving cash as a wedding gift and expanding gift registry beyond weddings to other occasions such as college graduation.[11] [12] MyRegistry.com has gained notoriety in part due to their interoperability with Pinterest.[13] [14] Shopko joined with www.MyRegistry.com to offer a universal gift registry to its customers. The registry was available in Shopko and Shopko Hometown stores and to online shoppers prior to the company's closure in 2019.[15] Costco has teamed up with MyRegistry.com to offer registry services for engaged couples and expectant parents as well as other universal gift registries.[16] MyRegistry.com is also available in Spanish, making MyRegistry the only end-to-end Spanish language Universal Gift Registry, with every feature for every gift-giving occasion accessible to the Spanish-speaking community.[17]