Angi Inc. Explained

Angi Inc.
Hq Location City:Denver, Colorado
Hq Location Country:United States
Industry:Internet Content & Information
Revenue: US$1.132 billion
Owner:IAC (3%)
Footnotes:[1] [2]
Former Name:ANGI Homeservices Inc.
Company Type:Public
Traded As:NASDAQ: (Class A)
Key People:Jeff Kip (CEO)
Revenue Year:2018
Operating Income: US$142.035 million
Income Year:2018
Net Income: US$ 77.507 million
Net Income Year:2018
Num Employees:4,500

Angi Inc. (formerly ANGI Homeservices Inc.) is an internet services company formed in 2017 by the merger of Angie's List and HomeAdvisor.[3] The company has its earliest roots in American home services website Angie's List, founded in 1995 as an online directory that allows users to read and publish crowd-sourced reviews of local businesses and contractors.

For the quarter ending on June 30, 2018, ANGI reported total revenue of US$1,132,000,000 and a net income of US$77,507,000.[4] On May 1, 2017, The Wall Street Journal reported that IAC planned to buy Angie's List. By September 2017 the new publicly traded company was called ANGI Homeservices Inc.[5] Shares started trading in early October, 2017.[6]

In March 2019, Angi moved its corporate headquarters to Denver, Colorado.

History

William S. Oesterle and Angie Hicks founded Angie's List in 1995. The idea resulted from Hicks's search for a reliable construction contractor in suburban Columbus, Ohio, on behalf of Oesterle, a venture capitalist who was Hicks's boss. Hicks moved to Columbus to join Oesterle in creating Columbus Neighbors, a call-in service, and publication with reviews of local home and lawn care services. The name and concept were based on Unified Neighbors in Indianapolis, Indiana. Hicks went door-to-door, signing up consumers as members and collecting ratings of local contractors. After Hicks recruited over 1,000 members in Columbus within one year, she turned to Oesterle to raise money from investors to develop the business.[7]

In 2013, Angie's List investors worried that the company had been in business for more than 18 years, yet never had shown an annual profit and that valuations of the company were unrealistic based on the actual revenue the company produces.[8] But by 2015 growth estimates indicate a significant earnings-per-share growth, with a long-term growth rate at 19%. Combine this with stock estimates rising in 2015 by 13.3%, some Securities research firms such as Zacks Investment Research indicated ANGI is well-positioned for future earnings growth.[9]

HomeAdvisor

In 1996, the company bought Unified Neighbors from its creator and moved the company's headquarters to Indianapolis.

In 1998, ServiceMagic was founded by Rodney Rice and Michael Beaudoin who were part of the founding management team of Einstein Bros Bagels.[10] In 2004, IAC acquired the website for an undisclosed price.[11]

On July 22, 2004, IAC acquired ServiceMagic.[12] In October 2008, ServiceMagic acquired the French business 123Devis.com and Travaux.com, as well as UK business 123GetAQuote.co.uk to create ServiceMagic Europe. In March 2009, the UK business was rebranded as ServiceMagic.co.uk.[13]

In 2012, the firm changed its name to HomeAdvisor.[14]

In 2013, HomeAdvisor acquired Werkspot.nl, the leading Dutch home improvement platform.[15] In 2014,[16] Werkspot.nl opens her twin company in Italy: Instapro.[17]

By 2015, the firm had achieved more than $300 million in annual revenue, been used by more than 30 million homeowners, had nearly 100,000 pre-screened service professionals in its network and almost 3 million verified reviews.[18]

In 2016, HomeAdvisor acquired the German home services company, MyHammer.[19] In 2017, it acquired Canada's leading home services platform, HomeStars,[20] and MyBuilder, the UK's leading home services platform connecting homeowners and tradesmen.[21]

Angi

See main article: Angi. In 2010, Angie's List raised a total of $25 million in capital from investors. In September 2010, Wasatch Funds and Battery Ventures invested $22 million.[22] In November 2010, Saints Capital led an additional funding of $2.5 million.[23] On November 17, 2011, the firm began trading on the NASDAQ exchange under the ticker symbol ANGI. It priced 8.8M shares at $13 and opened for trading at $18, a 33% premium.[24]

In July 2016, Angie's List was made a freemium service; the basic membership tier, with access to more than 10 million reviews, was made free, alongside subscription tiers offering additional functionality.[25] [26]

On October 2, 2017, IAC announced that it had agreed to acquire Angie's List for $781.4 million. and it merged Angie's List and HomeAdvisor, renaming the merged company to ANGI Homeservices, retaining Angie's List ticker symbol and stock history.[27]

In October 2018, ANGI Homeservices bought Handy for $165.5 million. In March 2021, Angie's List changed its name to Angi, and ANGI Homeservices Inc. changed its name to Angi Inc.[28]

In May 2023, William Oesterle, who co-founded the company with Angie Hicks, died.[29]

Lawsuits

In 2014, Angie's List Inc. paid $2.8 million to settle a lawsuit alleging that it automatically renewed members at a higher rate than they were led to believe.[30]

In August 2016, HomeAdvisor has agreed to settle three lawsuits for a payment of $1,400,000. The class action lawsuits focused on HomeAdvisor acceptance of advertising payments from service providers, and whether those payments affect service providers’ letter-grade ratings, reviews, and place in search-result rankings. HomeAdvisor denies plaintiffs’ claims, but disclosed that revenue from service providers can affect the order of search-result rankings of the service provider under certain settings (Moore vs. AngiesList).[31]

Notes and References

  1. Web site: ANGI Homeservices 2018 Annual Report . 29 August 2019.
  2. Web site: Yahoo Finance . ANGI Homeservices Inc. (ANGI) . 29 August 2019.
  3. Web site: Golden-based HomeAdvisor completes purchase of Angie's List, goes public, grows 33 percent in a day . October 2, 2017. 28 August 2019.
  4. https://finance.yahoo.com/quote/ANGI/financials?ltr=1, Yahoo Finance, August 23, 201
  5. News: Jamerson . Joshua . IAC Plans to Buy Angie's List . . May 3, 2017.
  6. News: Avery . Greg . Colorado's HomeAdvisor and Angie's List combine into new public company . 3 May 2019 . Denver Business Journal . 2 October 2017.
  7. News: Evans. Teri. No Free Stuff Here: At Angie's List, Members Pay. Wall Street Journal. October 6, 2010. August 2, 2011.
  8. Web site: Angie's List: Worth $9 Based On Expected Lifetime Member Value In 2015. October 26, 2013. Seekingalpha.com. October 18, 2014.
  9. Web site: Why Angie's List (ANGI) Could Be an Impressive Growth Stock. October 28, 2015. zacks.com. October 28, 2015. https://web.archive.org/web/20151222095208/http://www.zacks.com/stock/news/195456/why-angies-list-angi-could-be-an-impressive-growth-stock. December 22, 2015. dead.
  10. News: Perez. Sarah. January 21, 2016. Waldo Raises $5 Million For A Photo-Finding Platform Targeting Professional Photographers & Events. TechCrunch.
  11. News: July 22, 2004. IAC/InterActiveCorp Acquires ServiceMagic, Inc.. IAC.
  12. Web site: IAC/InterActiveCorp Acquires ServiceMagic, Inc.. July 22, 2004. IAC. October 28, 2015.
  13. News: January 29, 2009. IAC's ServiceMagic Buys Market Hardware. BIA Kelsey.
  14. News: September 28, 2012. Golden's ServiceMagic becomes HomeAdvisor in risky rebranding strategy. Denver Post.
  15. News: Ruth. Joao-Pierre. September 13, 2016. HomeAdvisor CEO: The Marketplace for Home Services Is 'Operationally Intense'. StreetFight.
  16. Web site: Instapro si accredita in Italia come leader dei marketplace di servizi per la casa. Adnkronos. 2019-11-11.
  17. Web site: Instapro - Confronta Preventivi e Imprese per Lavori in Casa. www.instapro.it. 2019-11-11.
  18. News: lAC's HomeAdvisor Is One To Watch In The Growing "Humans As A Service" (HaaS) Business. Patrick. Moorhead. Forbes. July 15, 2015.
  19. News: HomeAdvisor expands to Germany with purchase of MyHammer. Tamara. Chuang. Denver Post. October 16, 2016.
  20. News: Avery. Greg. 2017. HomeAdvisor buys Canada's big home improvement site. Denver Business Journal.
  21. News: McCaffrey. Erin. March 27, 2017. HomeAdvisor buys UK home services marketplace MyBuilder. Seeking Alpha.
  22. Web site: Angie's List strikes big with $22M. Merino. Faith. September 21, 2010. VatorNews.
  23. Web site: Angie's List raises $2.5M adding to $22.5M. Merino. Faith. November 11, 2010. VatorNews.
  24. News: November 17, 2011. Angie's List gains 25% in IPO. CNN.
  25. Web site: Golden-based HomeAdvisor completes purchase of Angie's List. Denver Post. October 2, 2017. 2 October 2017.
  26. Web site: Need a plumber? Angie's List reviews are now free. Mercado. Darla. 2016-07-13. CNBC. 2016-07-27. mdy-all.
  27. Web site: Merger Proposal. ANGI Homeservices. 28 August 2019.
  28. Web site: Monica . Paul R. La . 2021-03-17 . Angie's List changes its name in a complete rebranding CNN Business . 2022-03-26 . CNN . en.
  29. News: Bill Oesterle, Co-Founder of Angie’s List, Dies at 57. Daniel E.. Slotnik. New York Times. May 14, 2023. May 14, 2023.
  30. Web site: HomeAdvisor to pay $2.8M in membership-fee settlement. Ibl.com. October 18, 2014.
  31. Web site: Moore v. Angie's List - Home. www.moorevalsettlement.com. 2016-08-30.