Monica Vinader Explained

Monica Vinader Ltd
Type:Private
Industry:Jewellery
Foundation:[1]
Founder:Monica Vinader
Hq Location City:Holkham, Norfolk
Hq Location Country:United Kingdom
Homepage:monicavinader.com

Monica Vinader Ltd. is a British jewellery brand producing and retailing necklaces, pendants, earrings, rings, and friendship bracelets.[2] It markets itself as crafted demi-fine jewellery positioned and priced in the "gap between fine and fashion jewellery".[3]

History

In 2002, whilst working in Argentina, Monica Vinader, the brand's now-creative director and namesake, began creating bespoke jewellery pieces for private clients. Envisaging an opportunity larger than what bespoke commissions could offer, Vinader would relocate to the United Kingdom by 2007 and, in the same year, formally launching the eponymous company with her sister Gabriela Vinader as co-founder. With demand and sales growing, the company won Retail Jewellers' "Jewellery Brand of the Year" award two years after it was founded.[4] By 2014, it was projecting that it would sales would surpass £14 million in jewellery, up 85% on the previous year.

Profitable from 2009, the company secured funding from London-based venture capital firm Beringea in 2010, using it to open their first store on London's South Molton Street. A second round of funding followed in May 2013, with the company raising a further £1.5M from Beringea and a separate £1M from the Clark Group.[5] Beringea invested an additional £1.5M, and the Clark Group invested £1M as part of the deal.[6] Monica Vinader have launched their Esencia Collection [7] and opened a new store at Canary Wharf.[8] Since 2016 Catherine, Duchess of Cambridge has been noted by fashion websites for wearing a pair of onyx Monica Vinader earrings many times.[9] [10]

Collaborations

Since 2019, Monica Vinader has worked jointly with other creatives in order to launch collaborative collections, first with editor Caroline Issa and subsequently with sustainable fashion advocate Doina Ciobanu.[11] [12] Across three, sell-out sustainable collections in 2020 and 2021, Ciobanu led a move to sustainable sourcing for the jeweller with collections comprising 100% recycled silver and gold alongside sustainably sourced pearls.[13] [14] An as yet unreleased collaboration with Florence St. George will see Monica Vinader release its first homeware collection.[15]

External links

Notes and References

  1. Web site: Judah. Hettie. Between Fine and Fashion Jewellery, Monica Vinader is Poised for Expansion. The Business of Fashion. 17 November 2014. 22 September 2021.
  2. Web site: Monica Vinader: All that glitters turns to gold . . 28 June 2018.
  3. Web site: . . What Is Demi-Fine Jewelry & How To Style It. 22 September 2021. Monica Vinader. Monica Vinader.
  4. Web site: Taylor. Rachel. Winners of the UK Jewellery Awards 2009 revealed. Retail Jeweller. 21 January 2014. 1 October 2009.
  5. Web site: Veale. Stuart. Monica Vinader closes £2.5m funding round from Beringea and the Clark Group. Beringea. 21 January 2014. 21 May 2013. https://web.archive.org/web/20140703002308/http://beringea.com/newsroom.php?id=288. 3 July 2014. dead.
  6. Web site: Bishop. Kathryn. Monica Vinader plots expansion after £2.5m backing. Professional Jeweller. 21 January 2014. 22 May 2013. https://archive.today/20140208170648/http://www.professionaljeweller.com/article-13045-monica-vinader-plots-expansion-after-pound25m-backing/. 8 February 2014. dead.
  7. Web site: Kilcooley-O'Halloran. Scarlett. Monica Vinader On Her Esencia Collection. Vogue. 22 January 2014. 12 June 2013.
  8. Web site: Allcock. Beth. Shopping: Store openings, fashion shows and discounts galore at Canary Wharf from Friday. Wharf. 22 January 2014. 31 October 2013.
  9. Web site: Southan. Abigail. 2021-10-14. Kate Middleton's green jumper is super affordable. 2021-11-12. Prima. en-GB.
  10. Web site: The Duchess of Cambridge's favourite Monica Vinader earrings are 30% off in the Black Friday sale. 2021-11-12. www.msn.com.
  11. Web site: Wong. Valerie. Monica Vinader And Caroline Issa Co-Design Jewellery Line . Her World. Singapore Press Holdings. 9 October 2019. 22 September 2021.
  12. Web site: Carter. Felicity. Inside The New Monica Vinader X Doina Ciobanu Jewelry Collaboration Line. Forbes. 10 August 2021. 22 September 2021.
  13. Web site: Jones. Jo. Seamons. Helen. We love… Fashion fixes for the week ahead – in pictures. The Guardian. 17 August 2021. 22 September 2021.
  14. Web site: Monica Vinader's gamechangers: The products she recommends to everyone . . 20 August 2021 . The Independent . 23 September 2021.
  15. Web site: . Women at Work: Monica Vinader. Vanity Fair. 1 September 2021. 22 September 2021.