Mobile Choice was a long-running UK magazine covering reviews, news and opinions on mobile phones, tablets, apps and accessories. The first issue came out in November 1996, and it was published bi-monthly by Noble House Media, which was based in London. Mobile Choice celebrated its 200th issue in March 2013.
In April 2016, Mobile Choice was bought by Future plc[1] [2] and in March 2017 the decision was made to cease publication of the magazine and updates to its website.
The 100-page magazine had a news section, in-depth independent reviews and features, how-to guides and each issue came with a buying guide of over 150 phones, as well as an archive of past mobile phone reviews.
The magazine's last editor was Sunetra Chakravarti (now editor at The European Information Security Summit).
Previous editors included:
Mobile Choice organised and hosted the annual Mobile Choice Consumer Awards[2] which used both a panel of experts and reader votes to award the top mobile handsets, accessories and service providers over the past 12 months. Categories included Phone of the Year, Tablet of the Year, Best Value Tablet, Showstopper 2015, Best Design, Best Online Retailer, Most Innovative Device, Best Camera phone, Best Value Phone, Best Network, Best Value Network, Best Customer Care, Best High Street Retailer, Best In-Store Customer Experience, Connected Gadget of the Year, Fashtech of the Year, Phablet of the Year and Manufacturer of the Year.
| CATEGORY | WINNER | |||
|---|---|---|---|---|
| OnePlus 7 Pro | Phone of the Year | Tablet of the Year | Microsoft Surface Pro 3 | |
| Best Value Tablet | Tesco Hudl 2 | |||
| Showstopper 2015 | Huawei Mate S | |||
| Best Camera Phone | LG G4 | |||
| - | Best Design | Samsung Galaxy S6 Edge | ||
| Best Value Phone | Vodafone Smart Ultra 6 | |||
| Most Innovative Device | Samsung Galaxy S6 Edge | |||
| Best Value Network | Virgin Media | |||
| Best Mobile Phone Recycling Service | musicMagpie | |||
| Best Network | EE | |||
| Best Customer Care | Vodafone | |||
| Best High Street Retailer | Carphone Warehouse | |||
| Best In-store Customer Experience | Three | |||
| Connected Gadget of the Year | 4GEE Action Camera | |||
| Fashtech of the Year | Apple Watch | |||
| Manufacturer of the Year | Samsung | |||
| Best Online Retailer | mobiles.co.uk | |||
| Phablet of the Year | Apple iPhone 6 Plus |
| CATEGORY | WINNER | |
|---|---|---|
| Phone of the Year | HTC One | |
| Tablet of the Year | Sony Xperia Tablet Z | |
| Best Value Tablet | Asus Fonepad | |
| Best Multimedia Phone | Samsung Galaxy Note II | |
| Best Camera Phone | Sony Xperia Z | |
| Best Video Phone | HTC One | |
| - | Best Design | HTC One |
| Best Value Phone | Nokia Lumia 620 | |
| Most Innovative Device | Samsung Galaxy S4 | |
| Best Value Network | Tesco Mobile | |
| Best Mobile Phone Recycling Service | Mazuma | |
| Best Network | EE | |
| Best Customer Care | O2 | |
| Best High Street Retailer | Three | |
| Best In-store Customer Experience | Vodafone | |
| Manufacturer of the Year | Samsung |
| CATEGORY | WINNER | |
|---|---|---|
| Phone of the Year | Samsung Galaxy S III | |
| Tablet of the Year | Apple iPad | |
| Best Design | Nokia Lumia 920 | |
| Best Media Phone | Samsung Galaxy S III | |
| Best Camera Phone | Nokia 808 PureView | |
| Best Video Phone | HTC One X | |
| Best Bluetooth Headset | Jabra Sport | |
| Most Innovative Device | Samsung Galaxy Note | |
| Best Value Phone | Sony Xperia U | |
| Best Network | Vodafone | |
| Best Customer Care | O2 | |
| Best High Street Retailer | Three | |
| Best In-store Customer Experience | Vodafone | |
| Manufacturer of the Year | Samsung |
| CATEGORY | WINNER | |
|---|---|---|
| Phone of the Year | Nokia E71[3] | |
| Best Camera Phone | Samsung i8510 | |
| Tariff Deal of the Year | 3 Mobile Broadband | |
| Best Smartphone | Nokia E71 | |
| Best Network | O2 | |
| Best Mobile Game | Tetris Pop | |
| Best Bluetooth Headset | Jawbone NoiseAssassin | |
| Best Customer Service | Virgin Mobile | |
| Best Music Phone | Samsung F400 | |
| Most Stylish Phone | LG Secret KF750 | |
| Best High Street Retailer | O2 | |
| Best Mobile Sat Nav | HTC Touch Cruise | |
| Best Online Retailer | Virginmobile.co.uk | |
| Readers’ Dream Phone | BlackBerry Storm | |
| Manufacturer of the Year | BlackBerry |