| Background: | non_vocal_instrumentalist |
| Birth Date: | 4 January 1937 |
| Birth Place: | Detroit, Michigan, U.S. |
| Occupation: | Songwriter, producer |
| Alias: | Avery Vandenburg |
| Label: | Motown |
William "Mickey" Stevenson (born January 4, 1937) is an American former songwriter and record producer for the Motown group of labels from the early days of Berry Gordy's company[1] until 1967.
He was born William Stevenson and, after spending his formative years recording doowop and gospel music,[2] joined Tamla/Motown in 1959,[3] the year it was founded. He was head of the A&R department there during the company's "glory" years of the mid-1960s when artists such as the Supremes, Marvin Gaye, the Temptations, Four Tops, Stevie Wonder and Martha and the Vandellas came to the fore. Stevenson was also responsible for organizing and establishing the company's in-house studio band, which came to be known as the Funk Brothers.
He wrote and produced many hit records for Motown, some with co-writer and producer Ivy Jo Hunter. They included his biggest successes, "Dancing in the Street", which he co-wrote with Hunter and Marvin Gaye; "It Takes Two" (Gaye and Weston), "Ask the Lonely" for the Four Tops, Jimmy Ruffin's "What Becomes of the Brokenhearted" (produced), "My Baby Loves Me" (Martha and the Vandellas), "Uptight (Everything's Alright)" (produced) for Stevie Wonder and Gaye's first hit, "Stubborn Kind of Fellow". He also wrote "Devil with a Blue Dress" in 1964 with Shorty Long, which became a hit for Mitch Ryder and the Detroit Wheels in 1966…and The Contours 1964 hit, “Can You Jerk Like Me” He also wrote under the pseudonym Avery Vandenburg for Jobete's Stein & Van Stock publishing subsidiary.
In 1969, he founded a label called People Records, which recorded Kim Weston and other acts such as Hodges, James & Smith, but the label dissolved around the time James Brown's unrelated label of the same name was founded in 1971. He was appointed head of Venture Records in 1969, a subsidiary of MGM, with a brief to develop their share of the soul and rhythm and blues market, continuing in this role until the mid-1970s. Subsequently, he owned another California label, Raintree, releasing a single by Willard King in 1975.[4]
In recent years, Stevenson discovered and produced the R&B female artist Jaisun[5] for an album that reached No. 1 in major breakout markets, but he has largely been involved in producing stage musicals. The latter include Swann, Showgirls, Wings and Things, The Gospel Truth, TKO, and Chocolate City.[6] He married Michelle Stevenson on November 11, 2021.
| Year | Song | Original artist | U.S. Pop | U.S. R&B | UK Singles Chart | Other charting versions, and notes | |||
|---|---|---|---|---|---|---|---|---|---|
| 1961 | "Twistin’ Postman" | The Marvelettes | 34 | 13 | align="center" | - | Written by Stevenson (as Stevens), Bateman, and Holland | ||
| "Jamie" | Eddie Holland | 30 | 6 | align="center" | - | Written by Stevenson, and Barrett Strong | |||
| 1962 | "Playboy" | The Marvelettes | 7 | 4 | align="center" | - | Written by Stevenson, Bateman, Holland, and Horton | ||
| "Beechwood 4-5789" | The Marvelettes | 17 | 7 | align="center" | - | Written by Stevenson, Gaye, and Gordy | |||
| "Hitch Hike" | Marvin Gaye | 30 | 12 | align="center" | - | Written by Stevenson, Paul, and Gaye | |||
| 1963 | "Love Me All the Way" | Kim Weston | 88 | 24 | align="center" | - | Written by Stevenson | ||
| "Pride and Joy" | Marvin Gaye | 10 | 2 | align="center" | - | Written by Stevenson, Marvin Gaye, and Norman Whitfield | |||
| "Dancing in the Street" | Martha and the Vandellas | 2 | 8 | 4 | Written by Stevenson, and Marvin Gaye | ||||
| 1964 | "Devil with the Blue Dress" | Shorty Long | align="center" | - | align="center" | - | align="center" | - | Written by Stevenson, and Frederick “Shorty” Long |
| "What Good Am I Without You" | Marvin Gaye and Kim Weston | 61 | 28 | align="center" | - | Written by Stevenson, and Higdon | |||
| "Needle in a Haystack" | The Velvelettes | 45 | 31 (C) | align="center" | - | Written by Stevenson, and Norman Whitfield | |||
| "He Was Really Sayin' Somethin'" | The Velvelettes | 64 | 21 | align="center" | - | Written by Stevenson, Holland, and Norman Whitfield | |||
| "What's the Matter with You Baby" | Mary Wells and Marvin Gaye | 17 | 2 (C) | align="center" | - | Written by Stevenson, and Paul | |||
| 1965 | "My Smile is Just a Frown (Turned Upside Down)" | Carolyn Crawford | align="center" | - | 39 | align="center" | - | Written by Stevenson, Smokey Robinson, and Bradford | |
| "Can You Jerk Like Me" | The Contours | 47 | 15 | align="center" | - | Written by Stevenson, and Hunter | |||
| 1966 | "Nothing’s Too Good For My Baby" | Stevie Wonder | 20 | 4 | align="center" | - | Written by Stevenson, Hank Cosby, and Sylvia Moy | ||
| "My Baby Loves Me" | Martha and the Vandellas | 22 | 3 | align="center" | - | Written by Stevenson, Ivy Jo Hunter, and Sylvia Moy | |||
| "What am I Going to Do Without Your Love?" | Martha and the Vandellas | 71 | align="center" | - | align="center" | - | Written by Stevenson, and Sylvia Moy | ||
| "It Takes Two" | Marvin Gaye and Kim Weston | 14 | 4 | 16 | Written by Stevenson, and Sylvia Moy | ||||
| 1967 | "I Got What You Need" | Kim Weston | 99 | align="center" | - | align="center" | - | Written by Stevenson, and Doug Brown | |
| "Stranded in the Middle of Noplace" | The Righteous Brothers | 72 | align="center" | - | align="center" | - | Written by Stevenson | ||
| 1970 | "She Said Yes" | Wilson Pickett | 68 | 20 | align="center" | - | Written by Stevenson, Pickett, Covay, and Nash | ||
| 1974 | "Loving You" | Johnny Nash | 91 | 40 | align="center" | - | Written by Stevenson | ||
| 1977 | "Try and Understand" | Jaisun | align="center" | - | ? | align="center" | - | Written by Stevenson | |