Michelides Tobacco Factory Explained

Michelides Tobacco Factory
Alternate Names:Peters Ice Cream Factory
Tony Barlow Menswear Building
Status:Demolished
Building Type:Industrial, commercial
Architectural Style:Art Deco
Client:Michelides Ltd
Owner:Pelworth Pty Ltd
Address:1 Lake Street
92-98 Roe Street
Location Country:Australia
Coordinates:-31.948°N 115.856°W
Start Date:1922
Completion Date:1923
Opened Date:5 October 1922
Renovation Date:1934, 1936
Demolition Date:2014
Floor Count:2
Ren Architect:Oldham, Boas and Ednie-Brown (1934, 1936)
Ren Firm:W. Fairbrother and Son (1936)[1]

The Michelides Tobacco Factory building was an Interwar Art Deco building in Northbridge, Western Australia constructed in stages between the early 1920s and mid-1930s. The building was later known as the Peters Ice Cream Factory and the Tony Barlow Menswear Building. At the time of demolition, the factory was the only extant industrial building in Perth to be remodelled into the Art Deco style.[2]

Construction

The first stage of the factory was constructed in 1922 by Michelides Ltd, a Western Australian tobacco company. The Premier of Western Australia, Sir James Mitchell opened the original factory in October 1922.[3] [4]

In 1934 a two storey extension to the factory was built on Roe Street next to the 1922 building. The extension was designed by the architecture firm Oldham, Boas and Ednie-Brown in the Art Deco style.[5]

In 1936 the 1922 building on the corner of Lake and Roe Street was upgraded. This building was integrated with the 1934 building to form a single building.[3] This addition was again designed by Oldham, Boas and Ednie-Brown.[6] [7]

Land use

The factory was built by Michelides Ltd, a company who grew tobacco and produced tobacco products. Prior to construction of the factory the Michelides had produced hand-made cigarettes, but with the introduction of mechanisation were able to increase their market share.

With the decline of the local tobacco industry, harvesting of tobacco ceased in late 1959, and cigarette production ceased early in 1960.[8] The factory later became part of the Peters Ice Cream factory.[2] The ice cream factory had started out on the corner of Milligan and Roe Streets[9] [10] and expanded its operations to take in the former tobacco factory.[11]

After the departure of Peters for a site in Balcatta, the site was leased to Tony Barlow Menswear. The retailer left the building in 2009 after 20 years in Northbridge.[12]

Heritage and demolition

In 2009 the City of Perth approved the demolition of the building suggesting that the art deco façade was not genuine and had been added in the 1980s. The approval was granted despite the proposed replacement building being twice the council's height limit. The development approval lapsed before the demolition could take place.[13] [14] [15]

The building was classified by the National Trust of Australia in 2013.[15] [16]

In 2013 the Western Australian Heritage Minister decided against state heritage protection for the building.

The City of Perth council in January 2014 again approved the demolition of the factory, citing the lack of state heritage listing. This was despite a concerted effort by heritage groups,[17] along with a social media campaign led by online history group "Museum of Perth", to save the building.[18] [19]

Notes and References

  1. News: Tobacco Factory Extension . The West Australian . 4 April 1936 . 21 January 2014.
  2. News: Demolition order upsets heritage experts . The West Australian . 24 January 2013 . 24 January 2014 . Zaw, Yolanda.
  3. Web site: Michelides Tobacco Factory . Government of Western Australia . Northbridge History Project . 21 January 2014 . Cullity, Garrett James . dead . https://web.archive.org/web/20140201170202/http://www.northbridgehistory.wa.gov.au/Documentation/NBHDC-0387.pdf . 1 February 2014 . dmy-all .
  4. News: Enterprise in the Golden West . The Sunday Times . 8 October 1922 . 21 January 2014.
  5. News: Michelides' Factory . The West Australian . 7 July 1934 . 21 January 2014.
  6. News: Tobacco Factory Extension . The West Australian . 14 March 1936 . 21 January 2014.
  7. News: Michelides Built New Primary Industry . Daily News . 10 May 1937 . 21 January 2014.
  8. Book: Peter Michelides: Globalisation and the demise of a Western Australian tobacco tycoon . Flinders University . Yiannakis, John N. . 2009 . Adelaide . 131–142.
  9. News: Ice Cream for Perth. Western Mail. 4 November 1937. 37. 1 June 2014.
  10. News: Peters Build a New Ice-cream Factory. Sunday Times. 24 October 1937. 22. 1 June 2014.
  11. Web site: New era for historic site . Government of Western Australia . Metropolitan Redevelopment Authority . April 2013 . 22 January 2014 . https://web.archive.org/web/20140201211726/http://media.mra.wa.gov.au/Documents/Perth-City-Link/20406_56911_New-era-for-historic-site.pdf . 1 February 2014 . dead .
  12. News: Tony Barlow backs the CBD revival . The West Australian . 16 September 2009 . 22 January 2014 . Ryan, Vivienne.
  13. Web site: Minutes - Planning Committee . City of Perth . 3 November 2009 . 22 January 2014.
  14. News: Roe Street development gets council green light . The West Australian . 18 November 2009 . Ryan, Vivienne . Thomas, Beatrice.
  15. News: Heritage hurdle to development . inMyCommunity . 27 August 2013 . 21 January 2014 . Community Newspaper Group.
  16. Web site: Michelides Tobacco Factory (fmr) . Government of Western Australia . Heritage Council of Western Australia . 21 January 2014 . dead . https://web.archive.org/web/20140203001123/http://inherit.stateheritage.wa.gov.au/Public/Inventory/Details/da5d2989-c476-4bc8-9bf1-354c42f7df42 . 3 February 2014 . dmy-all .
  17. News: Tobacco building's demolition approved . 29 January 2014 . Zaw . Yolanda . The West Australian . 7.
  18. News: Gone in a puff . The Perth Voice . 23 January 2014 . 7 February 2014.
  19. News: Factory smoked by PCC . The Perth Voice . 31 January 2014 . 7 February 2014.