Metro Retail Stores Group Explained

Metro Retail Stores Group
Type:Public
Traded As:PSE

MRSGI

Industry:Retail
Former Names:Metro Gaisano
Predecessor:White Gold Department Store
Foundation:1982 in Cebu, Philippines
Founders:Victor Gaisano
Sally Gaisano
Location:Mandaue, Cebu, Philippines
Key People:Frank S. Gaisano

Jack S. Gaisano
Areas Served:Philippines
Num Locations:46 stores
Num Locations Year:2015
Num Employees:9,000
Num Employees Year:2015
Parent:Vicsal Development Corporation

Metro Retail Stores Group Inc. (stylized as METRO Retail Stores Group Inc., shortly known as Metro Retail or Metro) is a retail company based in Mandaue, Cebu, Philippines.

According to a 2014 report by Euromonitor, Metro is the largest operator of department stores and hypermarkets in the Visayas region, as well as the second largest supermarket operator according to retail sales value.[1]

History

In 1949, Modesta Gaisano, together with her five sons, established White Gold Department Store. After the death of Gaisano in 1981, her sons pursued their respective business interests.

In 1982, Victor and Sally Gaisano—together with their children, Margaret, Jack, Edward and Frank—established the Metro Gaisano Department Store and Supermarket.

Metro Retail later expanded to major cities outside Cebu. Metro stores also opened stores in key cities in Central, Western and Eastern Visayas, as well as in Central Luzon, Metro Manila and South Luzon.

The company's expansion in Metro Manila in particular was marked by the opening of Market! Market! in the early 2000s.[2]

Metro was listed on the Philippine Stock Exchange on November 25, 2015.[3]

Store formats and locations

Metro Retail Stores follows the following retail store formats: Metro Department Store, Metro Supermarket, Super Metro Hypermarket and Metro Fresh n’ Easy Neighborhood Store.

As of November 2015, Metro Retail operates 46 stores across the Philippines specifically in the Visayas, Central Luzon, Metro Manila, Calabarzon and Bicol regions.[3] It is planned to open a store in Mindanao by 2017.[2]

Ancillary businesses

Business Type
Food Avenue Food dining outlet
Suisse Cottage Bakeshop
Metro Gourmet Gourmet food shop / dining outlet
Metro Pharmacy Pharmacy

External links

Notes and References

  1. News: Metro Retail Stores marks corporate milestone with IPO. 9 April 2016. The Philippine Star. 7 November 2015.
  2. News: Lazo. Kristyn Nika. Gaisano's Metro Retail to open 7 stores. 9 April 2016. The Manila Times. 11 October 2015.
  3. News: Gonzales. Iris. Metro Retail bucks bearish market in debut. 9 April 2016. The Philippine Star. 25 November 2015.