Mayakkam Enna (soundtrack) explained

Mayakkam Enna
Type:soundtrack
Artist:G. V. Prakash Kumar
Cover:Mayakkam Enna (soundtrack).jpg
Released:23 September 2011
Recorded:2011
Genre:Feature film soundtrack
Length:29:04
Language:Tamil
Label:Gemini Audio
Producer:G. V. Prakash Kumar
Prev Title:Deiva Thirumagal
Prev Year:2011
Next Title:Muppozhudhum Un Karpanaigal
Next Year:2011

Mayakkam Enna is the soundtrack to the 2011 film of the same name directed by Selvaraghavan starring Dhanush and Richa Gangopadhyay. The soundtrack is composed by G. V. Prakash Kumar with lyrics written by Dhanush and Selvaraghavan, the former in his songwriting debut. The soundtrack was released by Gemini Audio on 23 September 2011.

Development

Prakash was initially assigned as the composer in his second collaboration with Selvaraghavan following Aayirathil Oruvan (2010). In November 2010, he left the project due to "money and time issues" and was replaced by Selvaraghavan's norm collaborator Yuvan Shankar Raja.[1] [2] However, in April 2011, Prakash replaced Raja following the latter's commitments on other projects.[3] The film featured five songs all of them were written by Selvaraghavan; he felt that "Usually directors are familiar with the storyline of their films", he cited Mani Ratnam who wrote the pallavi of songs in his films. Dhanush assisted Selvaraghavan in two of the songs and wrote one song "Pirai Thedum" as a sole lyricist in his debut.[4] The song "Voda Voda Voda" was composed within 15 minutes and recorded within an hour.[5]

Release

The soundtrack was launched at the Chennai station of Radio Mirchi station on 23 September 2011 during the breakfast show Hello Chennai, with Dhanush, Selvaraghavan and Prakash in attendance. Subsequently, tracks from the album played on air upon its launch, and a contest being held with participants winning audio CDs autographed by the film's team. The soundtrack was successful in its sales, streaming and downloads;[6] Selvaraghavan organised an event at Radio Mirchi station on 29 October 2011 to celebrate the success.[7]

Reception

P. G. Devi of Behindwoods described the album as "intoxicating enough" giving three-and-a-half out of five stars.[8] The review further added "Naan Sonnadhum Mazhai" and "Pirai Thedum" are "thoroughly cherishable" while "Voda Voda Voda" and "Kadhal Yen Kadhal" being "pure entertainers". IndiaGlitz.com described the album as "catchy", "youthful" and "vibrant".[9] Vipin Nair of Music Aloud gave 7.5/10 saying "G V Prakash Kumar continues his good form, dishing out another appealing soundtrack for Mayakkam Enna."[10] Calling it as a "mix of classy and mass numbers", Paraman in his review for KollyInsider stated "yet another spectacular stroke from G.V. Prakash in collaboration with Selvaraghavan and Dhanush".[11] Pavithra Srinivasan of Rediff.com wrote "G V Prakash has tried very hard to walk away from his comfort zone and provide the kind of edgy numbers Selvaraghavan demands and has risen to the challenge."[12] Karthik Srinivasan of Milliblog wrote "Despite inconsistent lyrics, Mayakkam Enna is a mighty competent soundtrack, at least music-wise".[13]

Accolades

AwardDate of ceremonyCategoryRecipient(s) and Nominee(s)Result
Ananda Vikatan Cinema Awards5 January 2012Best Music DirectorG. V. Prakash Kumar[14]
Best Playback Singer — FemaleSaindhavi — ("Pirai Thedum")
Mirchi Music Awards South4 August 2012Female Vocalist of the YearSaindhavi — ("Pirai Thedum")[15]
[16]
South Indian International Movie Awards2122 June 2012Best Lyricist — TamilDhanush — ("Pirai Thedum")[17]
[18]
Best Male Playback Singer — TamilDhanush — ("Voda Voda Voda")
Best Female Playback Singer — TamilSaindhavi — ("Pirai Thedum")
Vijay Awards16 June 2012Best Female Playback SingerSaindhavi — ("Pirai Thedum")[19]
Best LyricistDhanush — ("Voda Voda Voda")
Favourite Song"Kadhal Yen Kadhal"

Controversy

The song "Kadhal Yen Kadhal" along with "Why This Kolaveri Di" another popular single from Dhanush's 3 (2012) had been debated on how it popularized the "soup-song" genre.[20] Both numbers had been subjected to criticism, particularly the former as the lyrics in the song "Adidaa avala, othada avala, vidra avala, thevaye illai" were misogynistic and allegedly glorified violence against women;[21] [22] primarily the aftermath of Swathi murder case where activists and cinephiles speculated the unrealistic portrayal of women and love in Tamil cinema were the reasons behind.[23] [24] In May 2019, Selvaraghavan apologized for allowing such lyrics in the song, even though he did not write it (the lyrics were co-written by Dhanush) as he felt that a director has to be socially responsible, and he should have considered on how people get influenced through such lyrics.[25] [26]

Notes and References

  1. Web site: Yuvan replaces GV in Selva's film . dead . https://web.archive.org/web/20101230104025/http://www.sify.com/movies/yuvan-replaces-gvin-selva-s-film-news-tamil-km1jHjcefaa.html . 30 December 2010 . 28 November 2011 . Sify.com.
  2. Web site: GV Prakash makes his point . dead . https://web.archive.org/web/20101231161115/http://www.sify.com/movies/gv-prakash-makes-his-point-news-tamil-km2ocIhjcdh.html . 31 December 2010 . 28 November 2011 . Sify.
  3. News: 3 April 2011 . GV Prakash replaces Yuvan Shankar Raja . . live . 28 November 2011 . https://web.archive.org/web/20151023045145/http://timesofindia.indiatimes.com/entertainment/regional/news-interviews/GV-Prakash-replaces-Yuvan-Shankar-Raja/articleshow/7851329.cms . 23 October 2015.
  4. News: 26 September 2011 . Spotlight on Gen Next . en-IN . The Hindu . 26 December 2023 . https://web.archive.org/web/20231226111826/https://timesofindia.indiatimes.com/entertainment/regional/movie-details/news-interviews/audio-launch-of-mayakkam-enna/articleshow/10063822.cms . 26 December 2023 . 0971-751X.
  5. News: 21 September 2011 . Audio launch of Mayakkam Enna . The Times of India . 26 December 2023 . https://web.archive.org/web/20231226111826/https://timesofindia.indiatimes.com/entertainment/regional/movie-details/news-interviews/audio-launch-of-mayakkam-enna/articleshow/10063822.cms . 26 December 2023 . 0971-8257.
  6. Web site: 28 September 2011 . Mayakkam Enna vs. 7am Arivu . https://web.archive.org/web/20231226115218/https://www.moviecrow.com/News/82/mayakkam-enna-vs-7am-arivu . 26 December 2023 . 26 December 2023 . Moviecrow.
  7. News: 29 October 2011 . Selva celebrates Mayakkam Enna's audio success . The Times of India . 26 December 2023 . https://web.archive.org/web/20231226114542/https://timesofindia.indiatimes.com/entertainment/tamil/movies/news/selva-celebrates-mayakkam-ennas-audio-success/articleshow/10530272.cms . 26 December 2023 . 0971-8257.
  8. Web site: Devi . P. G. . Mayakkam Enna – Music Review . live . https://web.archive.org/web/20111019054038/http://www.behindwoods.com/tamil-music-reviews/review-1/sep-11-03/mayakkam-enna-music-review.html . 19 October 2011 . 21 October 2011 . Behindwoods.com.
  9. Web site: 25 September 2011 . Mayakkam Enna Music Review . https://web.archive.org/web/20231226130612/https://www.indiaglitz.com/mayakkam-enna-songs-review-tamil-movie-13895 . 26 December 2023 . 26 December 2023 . IndiaGlitz.com.
  10. Web site: Nair . Vipin . 19 September 2011 . Mayakkam Enna – Music Review (Tamil Movie Soundtrack) . https://web.archive.org/web/20140228144508/https://www.musicaloud.com/2011/09/19/mayakkam-enna-music-review-tamil-movie-soundtrack/ . 28 February 2014 . 26 December 2023 . Music Aloud.
  11. Web site: Paraman . 21 September 2011 . Mayakkam Enna Music Review . https://web.archive.org/web/20121112012242/https://www.kollyinsider.com/2011/09/mayakkam-enna-music-review.html . 12 November 2012 . 26 December 2023 . KollyInsider.
  12. Web site: Srinivasan . Pavithra . 26 September 2011 . Review: Mayakkam Enna songs are entertaining . https://web.archive.org/web/20141022182257/https://www.rediff.com/movies/report/south-review-mayakkam-enna-songs-are-entertaining/20110922.htm . 22 October 2014 . 26 December 2023 . Rediff . en.
  13. Web site: Srinivasan . Karthik . Karthik Srinivasan . 23 September 2011 . Mayakkam Enna (Music review), Tamil – G V Prakash Kumar . https://web.archive.org/web/20180713233634/https://milliblog.com/2011/09/19/mayakkam-enna-music-review-tamil-gv-prakash-kumar/ . 13 July 2018 . 26 December 2023 . Milliblog . en-US.
  14. Web site: Vikatan Awards 2011 . . India Malaysia Online . live . https://archive.today/20170516160112/http://indianmalaysian.com/2012/Star%202012/vikatan_awards.html . 16 May 2017 . 16 May 2017.
  15. Web site: Mirchi Music Awards Background . . live . https://web.archive.org/web/20150811130934/http://www.radiomirchi.com/mma2011/tamil/index.html . 11 August 2015 . 11 August 2015.
  16. Web site: Mirchi Music Awards Winners . Radio Mirchi . live . https://web.archive.org/web/20150811131047/http://www.radiomirchi.com/mma2011/tamil/winners.html . 11 August 2015 . 11 August 2015.
  17. Web site: The South Shines . Manigandan . K. R. . 28 June 2012 . The Hindu . live . https://web.archive.org/web/20150811115724/http://www.thehindu.com/features/metroplus/the-south-shines/article3581006.ece . 11 August 2015 . 11 August 2015.
  18. Web site: SIIMA Awards: 2011 Winners . . live . https://web.archive.org/web/20150811120512/http://siima.in/siima-awards.php?year=2012&action=winners . 11 August 2015 . 11 August 2015.
  19. Web site: 6th Annual Vijay Awards: Complete list of winners . 19 June 2012 . . live . https://web.archive.org/web/20150811113839/http://www.ibnlive.com/news/india/6th-annual-vijay-awards-complete-list-of-winners-483185.html . 11 August 2015 . 11 August 2015.
  20. News: Virmani . Priya . 6 February 2012 . Kolavari Di: how India's 'Tamglish soup song' went viral . en-GB . The Guardian . 26 December 2023 . https://web.archive.org/web/20231023203717/https://www.theguardian.com/commentisfree/2012/feb/06/kolavari-di-india-tamglish-soup-song-viral . 23 October 2023 . 0261-3077.
  21. Web site: Karthikeyan . Divya . 21 July 2016 . Stalkers of Tamil cinema: If the character is one, then show him for what he is . https://web.archive.org/web/20231027190933/https://www.thenewsminute.com/blog/stalkers-tamil-cinema-if-character-one-then-show-him-what-he-46869 . 27 October 2023 . 26 December 2023 . The News Minute . en.
  22. Web site: Rajendran . Sowmya . 3 July 2016 . Glorifying stalking and violence, when will Kollywood end this Kolaveri? . https://web.archive.org/web/20231027192652/https://www.thenewsminute.com/features/glorifying-stalking-and-violence-when-will-kollywood-end-kolaveri-45845 . 27 October 2023 . 26 December 2023 . The News Minute . en.
  23. Web site: Srivatsan . 12 October 2016 . Sivakarthikeyan's Remo to Dhanush's Kolaveri Di: When will Tamil cinema bid goodbye to misogyny? . live . https://web.archive.org/web/20210721084449/https://www.indiatoday.in/movies/standpoint/story/remo-review-sivakarthikeyan-dhanush-kolaveri-di-simbu-beep-song-346113-2016-10-12 . 21 July 2021 . 21 July 2021 . India Today.
  24. Web site: 30 June 2016 . Swathi was not the first...and she will not be the last . https://web.archive.org/web/20210723185209/https://www.newindianexpress.com/cities/chennai/2016/jun/30/Swathi-was-not-the-first...and-she-will-not-be-the-last-886618.html . 23 July 2021 . 26 December 2023 . live . The New Indian Express.
  25. Web site: 14 May 2019 . I would love to make a woman-centric film: Selvaraghavan . https://web.archive.org/web/20210801101051/https://www.cinemaexpress.com/stories/interviews/2019/may/14/i-would-love-to-make-a-woman-centric-film-selvaraghavan-11589.html . 1 August 2021 . 26 December 2023 . The New Indian Express . en.
  26. Web site: 14 May 2019 . Selvaraghavan apologises for 9-yr-old 'Adida Avala' song: Time to kill the soup song . live . https://web.archive.org/web/20190603041609/https://www.thenewsminute.com/article/selvaraghavan-apologises-9-yr-old-adida-avala-song-time-kill-soup-song-101774 . 3 June 2019 . 21 July 2021 . The News Minute.

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