maslansky + partners | |
Hq Location City: | New York, NY |
Industry: | Consulting, Communications, Research |
Parent: | Omnicom Group Inc. |
Area Served: | Worldwide |
maslansky + partners is a communications consultancy headquartered in New York, NY that focuses on the use of language. Their work has been used by non-profits within the disabilities community,[1] the Republican Party (United States),[2] nonpartisan organizations, and corporations.
Firm CEO, Michael Maslansky (an author of The Language of Trust),[3] and firm President, Lee Hartley Carter (author of Persuasion - Convincing Others When Facts Don’t Seem to Matter),[4] are frequent commentators on Forbes,[5] CNN, FOX News, Current TV, Entrepreneur,[6] and others.
m+p was founded by Frank Luntz and Michael Maslansky in 1992,[7] after both served as pollsters for the Ross Perot presidential campaign.[8] In 1994, the firm worked with U.S. House of Representatives Minority Leader Newt Gingrich to develop a messaging platform known as the Contract with America.[9] In 2005, the firm was acquired by the Omnicom Group and has maintained a focus on nonpartisan messaging work with nonprofits and industries from pharma, to finance, to utilities, and others.