Marusho Explained

Marusho Motor Co., Ltd.
Type:Stock company
Fate:Defunct
Foundation:April 1948
Defunct:1967 (merged into Honda)
Location:Hamamatsu, Shizuoka Prefecture, Japan
Industry:Automotive industry
Revenue:10,000,000 yen
Key People:Tadashi Itō
Products:Lilac model motorcycle

was a company that manufactured motorcycles from 1948 to 1967. The company's Lilac model motorcycle was recognized by the Society of Automotive Engineers of Japan, who included the 1950 Marusho Lilac ML as one of their 240 Landmarks of Japanese Automotive Technology.[1]

History

Masashi Itō started Marusho in Hamamatsu, Japan, in 1948 after being apprenticed with Soichiro Honda. The company produced shaft driven models like the Lilac, and showcased its technical prowess to the world in the Mount Asama Volcano Race, competing well against the likes of Honda, Meguro, Yamaha, and Suzuki. Company founder Masashi Itō died in 2005 at the age of 92.

Lilac motorcycles

Notes and References

  1. Web site: Lilac ML. 240 Landmarks of Japanese Automotive Technology. Society of Automotive Engineers of Japan, Inc.. 12 August 2013. Even now, the Lilac Friendship Club, an organization of Lilac fans, holds a convention every year..