Marukome Co., Ltd. | |
Native Name: | マルコメ株式会社 |
Native Name Lang: | ja |
Type: | Private KK |
Hq Location City: | Nagano, Japan |
Key People: | Atsuki Aoki (President) |
Industry: | Food |
Revenue: | JPY 43.9 billion (FY 2016) (US$ 390 million) (FY 2016) |
Num Employees: | 436 (as of March 31, 2017) |
Area Served: | Worldwide |
Footnotes: | [1] [2] |
is the name of a Japanese miso soup paste producer. Its headquarters are located in the city of Nagano. Marukome accounts for about 13% of the amount of miso produced in Japan each year which makes them one of the top in production volume among 2,500 miso producers in Japan.[3]
On December 5, 2007, Marukome USA, Inc. opened its United States headquarters and factory in Irvine, California.[4]
As a commercial gimmick, Marukome has organized contests for kids to become "Marukome Boy" (マルコメくん) who subsequently represents the company in advertisement. To be a winner, the Marukome Boy should look similar to the company logo of a small boy with a bald head.
In 2017 Marukome launched two types of organic miso powder in a collaboration with Australian model Miranda Kerr, with the model providing her personal input into the creation of the new products.[5]