| Marketing Theory | |
| Cover: | Marketing Theory.jpg |
| Editor: | Andreas Chatzidakis, Finola Kerrigan, Rohit Varman |
| Discipline: | Marketing |
| Abbreviation: | Mark. Theory |
| Publisher: | SAGE Publications |
| Frequency: | Quarterly |
| History: | 2001-present |
| Impact: | 3.476 |
| Impact-Year: | 2021 |
| Website: | http://www.sagepub.com/journals/Journal201550/title |
| Link1: | http://mtq.sagepub.com/content/current |
| Link1-Name: | Online access |
| Link2: | http://mtq.sagepub.com/content/by/year |
| Link2-Name: | Online archive |
| Oclc: | 48089850 |
| Lccn: | 2002200525 |
| Issn: | 1470-5931 |
| Eissn: | 1741-301X |
Marketing Theory is a quarterly peer-reviewed academic journal covering the field of marketing. The editors-in-chief are Andreas Chatzidakis (Royal Holloway University of London), Finola Kerrigan (Birmingham Business School) and Rohit Varman (Birmingham Business School). It was established in 2001 and is published by SAGE Publications.
The journal is abstracted and indexed in Scopus and the Social Sciences Citation Index.