Marina Toybina Explained

Marina Toybina
Birth Date:15 October 1981
Birth Place:Moscow, Russian SFSR, USSR
Education:Fashion Institute of Design & Merchandising
Years Active:2001–present
Label Name:Glaza

Marina Toybina (Russian: Марина Тойбина; born October 15, 1981)[1] is an American costume and fashion designer. She has won seven Emmy Awards, including four consecutive in the Outstanding Costumes for a Variety Program or a Special category from 2012 to 2015.

Early life and education

Marina Toybina was born in Moscow. At age 11, she and her family immigrated to Phoenix, Arizona,[2] [3] and graduated from Shadow Mountain High School in May 2000.[4] Toybina said she designed her first piece of clothing, a purple dress, as a junior and worked at a Hallmark store to save money.[3] [5] She then attended the Fashion Institute of Design & Merchandising (FIDM) in Los Angeles for Fashion Design.[2] [3] In March 2001, Toybina's first fashion show took place at her old high school in which she designed prom dresses for students to wear.[6]

Career

While working at a clothing store, Toybina met fellow FIDM student and colleague Ashton Hirota. In 2002, they launched a fashion line, Glaza, which means "eyes" in Russian. Later that year, they put on their first fashion show which featured nearly 200 pieces. Toybina said they focused on "the creative spirit" rather than celebrity red carpet fashion. Notable clients included Mary J. Blige and members of the Black Eyed Peas. By 2004, Toybina said she had "sold most of [her] furniture and pretty much lost [her] apartment" but remained committed to fashion design.[7] [8]

In March 2005, Toybina became the sole owner of Glaza and relaunched the label in July 2006 with a new fashion show.[8] In late 2007, she received more recognition after one of the pieces was worn by Britney Spears in her "Piece of Me" music video.[9] According to Billboard, Toybina has been "booked solid" since 2010.[3] She has designed outfits worn in the tours and music videos of Taylor Swift, Usher, Ariana Grande, Katy Perry, Nicki Minaj, Pink, Carrie Underwood, Fifth Harmony, and My Chemical Romance, among others.[10] [11] Toybina also created the backup dancers' costumes in the 2015 Super Bowl XLIX halftime show.[11] She began work on television series with The X Factor and has also done so on So You Think You Can Dance, World of Dance, and The Masked Singer.[3] [12]

Awards and nominations

AwardYearWorkCategoryResult
Costume Designers Guild Awards2019So You Think You Can DanceExcellence in Variety, Reality-Competition, Live Televisionstyle=text-align:center;"[13]
2020The Masked Singerstyle=text-align:center;"[14]
Primetime Creative Arts Emmy Awards2012The X FactorOutstanding Costumes for a Variety Program or a Specialstyle=text-align:center;" rowspan="8"[15]
201355th Annual Grammy Awards
2014So You Think You Can Dance
2015Super Bowl XLIX halftime show
2019The Masked SingerOutstanding Costumes for Variety, Nonfiction or Reality Programming
2020
2021
2023

Notes and References

  1. Toybina . Marina . marinatoybina . CGXwM1kHMzz . October 15, 2020 . 39 today . March 28, 2021.
  2. Web site: Emmy-Winning Costume Designer and Grad Marina Toybina Featured in Entertainment Weekly . . live . https://web.archive.org/web/20200207232023/https://fidm.edu/en/majors/film+and+tv+costume+design/experience/latest+news/Emmy+Winning+Costume+Designer+and+Grad+Marina+Toybina+Featured+in+Entertainment+Weekly . February 7, 2020.
  3. This Costume Designer Is Behind The Elaborate Masked Singer Looks . Stutz . Colin . . January 11, 2019 . live . https://web.archive.org/web/20200807231520/https://www.billboard.com/articles/news/lifestyle/8541519/costume-designer-masked-singer-world-of-dance-carrie-underwood-interview . August 7, 2020.
  4. Web site: Schools' fashion lessons . Hirst . Shana . . https://web.archive.org/web/20200919172108/https://www.newspapers.com/clip/59583364/arizona-republic/ . September 19, 2020 . March 30, 2001 . live . Newspapers.com.
  5. Web site: Marina Toybina: "I live my life the way I design . Ostapets . Katio . Fajo Magazine . October 16, 2013 . live . https://web.archive.org/web/20200211073118/http://www.fajomagazine.com/exclusives/marina-toybina . February 11, 2020.
  6. Web site: Dream dresses . Kelly . Lidia . . https://web.archive.org/web/20200919171731/https://www.newspapers.com/clip/59583145/arizona-republic/ . September 19, 2020 . April 6, 2001 . live . Newspapers.com.
  7. Web site: Eyes of the Needle . Catalyst . Clint . . January 22, 2004 . live . https://web.archive.org/web/20200920174918/https://www.laweekly.com/eyes-of-the-needle/ . September 20, 2020.
  8. Web site: Glaza 2006 Collection - A Couture Resurrection . Janowicz . Nicole R. . LA Splash . July 28, 2006 . live . https://web.archive.org/web/20200920175247/http://www.lasplash.com/publish/cat_index_Style_and_Fashion_Los_Angeles_Events/Glaza_2006_Collection_A_Couture_Resurrection.php . September 20, 2020.
  9. Web site: Britney Gives Los Angeles Designer a Big Boost . subscription . . December 16, 2007 . September 20, 2020 . Gale.
  10. Web site: The Masked Singer costume designer takes us inside T's most colorful closet . subscription . Villareal . Yvonne . . February 6, 2019 . live . https://web.archive.org/web/20200917132650/https://www.latimes.com/entertainment/tv/la-et-st-masked-singer-fox-costumes-marina-toybina-20190206-story.html . September 17, 2020.
  11. Web site: Katy Perry's Super Bowl Performance: See Exclusive Costume Sketches . Chan . Stephanie . . February 2, 2015 . live . https://web.archive.org/web/20171205032235/https://www.hollywoodreporter.com/news/super-bowl-2015-katy-perrys-768853 . December 5, 2017.
  12. Web site: Here Are 17 Behind-The-Scenes Secrets About The Masked Singer That Just Might Blow Your Mind . Garafano . Lauren . . May 20, 2020 . live . https://web.archive.org/web/20200606104649/https://www.buzzfeed.com/laurengarafano/the-masked-singer-marina-toybina-interview . June 6, 2020.
  13. Web site: The Favourite, Black Panther Take Home Honors at Costume Designers Guild Awards . . February 19, 2019 . live . https://web.archive.org/web/20200728215108/https://www.hollywoodreporter.com/lists/2019-cdgas-winners-announced-1181258 . July 28, 2020.
  14. Web site: 22nd Costume Designers Guild Awards Winners & Nominees . . live . https://web.archive.org/web/20200302071147/https://costumedesignersguild.com/awards/awards-2019-2020/ . March 2, 2020.
  15. Web site: Marina Toybina - Emmy Awards, Nominations, and Wins . . September 21, 2020 . November 4, 2020 . https://web.archive.org/web/20201104010414/https://www.emmys.com/bios/marina-toybina . live .