Manitoba Blue Cross Explained

Manitoba Blue Cross
Type:Not-for-profit corporation
Foundation:Winnipeg, MB (1974)
Location:Winnipeg, MB
Key People:Benjamin Graham; President and CEO
Industry:Health Insurance
Dental Insurance
Travel Insurance

Manitoba Blue Cross is a not-for-profit health benefits provider headquartered in Winnipeg, Manitoba, Canada.

History

Affiliated with the Canadian Association of Blue Cross Plans, Manitoba Blue Cross was founded in 1974.[1] Its history, however, dates back to 1938 when the Manitoba Hospital Services Association (a non-profit, hospital-sponsored association and the first organization to operate as Manitoba Blue Cross) began offering hospital benefits on a prepaid basis.[2]

Present

Manitoba Blue Cross, with its subsidiary Blue Cross Life, provides health, dental, employee assistance, life, disability and travel coverage for over half a million Manitobans.[3] In 2018, it was named a 2018 Manitoba Top Employer by MediaCorp Canada.[4]

Community initiatives

Manitoba Blue Cross is the primary contributor of funding and administrative support for the Manitoba Medical Services Foundation (MMSF), a foundation which supports scientific research that advances and maintains the health and welfare of Manitoba residents.[5]

Manitoba Blue Cross also supports the Children's Wish Foundation,[6] providing free travel coverage to Manitoba children and their families any time a travel wish is granted.[7]

Notes and References

  1. Web site: Manitoba Blue Cross | Better Business Bureau® Profile . Better Business Bureau.
  2. Book: HALL, M. CLEMENT . THE CANADIAN HEALTH SYSTEM . 2013-10-25 . 978-1-304-56689-8 . en.
  3. Web site: Who We Are | Manitoba Blue Cross . Manitoba Blue Cross.
  4. Web site: Manitoba's Top Employers - 2018 . publications.winnipegfreepress.com.
  5. Web site: Partnerships – Manitoba Medical Service Foundation . Manitoba Medical Service Foundation.
  6. Web site: Verma . Sandeep . April 27, 2023 . BLUE CROSS® PROVIDES A 5-YEAR TRANSFORMATIONAL PARTNERSHIP WITH MAKE-A-WISH® CANADA . January 6, 2024 . Make-A-Wish Canada . en-CA.
  7. Web site: Community Wellness | Manitoba Blue Cross . Manitoba Blue Cross.