Yahoo! Maktoob Explained

Yahoo! Maktoob
Type:Private company
Foundation:1998
Location:Dubai, United Arab Emirates
Industry:Internet services
Key People:Ahmed Nassef, MD/VP, Yahoo! Middle East
Homepage:www.maktoob.com

Yahoo! Maktoob (Arabic: مكتوب) was an online services company founded in Amman (Jordan). Maktoob.com was known as the first ArabicEnglish email service provider.[1] In 2009, Yahoo! acquired Maktoob.com, making it Yahoo!'s official arm in the MENA region.[2] As of January 31, 2023, Yahoo! Maktoob has been shut down; and therefore no longer publishes content.

History

Early days

Maktoob was founded in 1999 by Samih Toukan and Hussam Khoury, offering a webmail service featuring Arabic language support—a unique feature at the time when other free email services lacked such capability.[3] They facilitated users without Arabic keyboards or browsers supporting Arabic script to send and receive emails by implementing a virtual keyboard using Java applets.

Abraaj Capital acquisition

In June 2005, the UAE-based private equity house Abraaj Capital purchased 40% of the company shares in a $5 million deal.[4] The rationale for such an acquisition (according to Abraaj's website) was that Maktoob has a large user base (claimed to be more than 4 million) and, according to marketing literature, "a dominant online payment option cashU and a strong brand name. It has established the first Arab online auction site Souq.com which will benefit from leveraging the large community network."

In April 2006, Maktoob acquired 80% of the popular Arab sports website Sport4ever.com.[5]

In December 2007, Abraaj sold its share to Tiger Global Management with an internal rate of return of 75%.[6] [7]

Yahoo!

In 2009, Maktoob was sold to Yahoo! for $164 million.[8] In January 2011, email users were migrated from the @maktoob.com domain to the @yahoo.com domain.[9]

In October 2014, Yahoo! announced its intention to let go half of its staff in Dubai, some immediately, others three months later. And it announced in December 2015 the closure of its office in Dubai, its last office in the MENA region.[10] The move was an attempt to "streamline" Yahoo's international operations.[11]

The Yahoo! acquisition of Maktoob remains one of the biggest acquisitions in the region. Yahoo!'s money made it possible for Souq.com to develop and reach a $1 billion valuation.[12]

Activity

Yahoo! Maktoob provides the following online services: News (Yahoo! Maktoob News), sports news (Yahoo! Maktoob Sport), a blogging platform (Yahoo! Maktoob Blog), a social network (Yahoo! Maktoob As7ab Maktoob), a bilingual online research community (Yahoo! Maktoob Research), a marriage portal (Yahoo! Maktoob Bentelhalal), a travel portal (Yahoo! Maktoob Travel) and a casual gaming platform (Yahoo! Maktoob Games).

Notes and References

  1. Web site: Syria's Tech Startups Find a Refuge in Jordan . Bloomberg.com . 30 April 2013 . Patrick Clark . 17 March 2017.
  2. Web site: Confirmed: Yahoo Acquires Arab Internet Portal Maktoob . 2022-06-23 . TechCrunch . 25 August 2009 . en-US.
  3. Web site: The story of Yahoo's acquisition of Maktoob [Case Study] ]. Wamda.com . 13 October 2013 . 17 March 2017.
  4. Web site: 15 June 2005 . Maktoob.com sells 40% stake to Abraaj Capital . 23 June 2022 . Arabian Business.
  5. News: Maktoob.com picks up majority stakes in popular arab sports website. 24 April 2006. 17 March 2017.
  6. http://www.albawaba.com/en/countries/UAE/220448 Albawaba.com
  7. Web site: Abraaj Capital sells stake in Maktoob.com . 2022-06-23 . gulfnews.com . en.
  8. Web site: Social Media in the Arab World: Leading up to the Uprisings of 2011 . The Center for International Media Assistance . 25 September 2013 . Jeffrey Ghannam . 3 February 2011 . dead . https://web.archive.org/web/20130928203824/http://www.hirondelle.org/wp-content/uploads/2011/03/SocialMediaintheArabWorldCIMA2011.pdf . 28 September 2013 .
  9. Web site: Thousands hit by Yahoo Maktoob change to e-mail . Thenational.ae . 14 January 2011 . Ben Flanagan . 17 March 2017.
  10. Web site: Yahoo to close last Middle East office in Dubai . Arabianbusiness.com . 16 December 2015 . Neil Halligan . 17 March 2017.
  11. Web site: Dickinson . Eleanor . 2015-12-15 . Yahoo Middle East to close Dubai office in bid to 'streamline' operations . 2022-06-23 . Gulf Business . en-US.
  12. Web site: Yahoo! closes but Maktoob's legacy continues . Wamda.com . 23 December 2015 . Samih Toukan . 17 March 2017.