| Maisa | |
| Birth Name: | Maisa da Silva Andrade |
| Birth Date: | 2002 5, df=yes |
| Birth Place: | São Bernardo do Campo, São Paulo, Brazil |
| Nationality: | brazilian |
| Occupation: | Actress • Presenter |
| Years Active: | 2005–present |
| Height: | 1.61m |
Maisa da Silva Andrade (born 22 May 2002) is an actress,[1] presenter[2] and former Brazilian singer. She was discovered at the age of three, when she participated in a group of freshmen on the Programa Raul Gil, on RecordTV and Band. Two years later, she was hired by SBT to present the programs Sábado Animado, Domingo Animado and Bom Dia & Cia, gaining greater prominence when sharing the show Pergunte a Maisa with boss Silvio Santos. As an actress, she gained fame through her role as Valéria Ferreira in Carrossel. Other notable roles in the actress' career include Juju Almeida in Carinha de Anjo, Cíntia Dorella in Cinderela Pop, Gabi in Tudo por um Popstar and playing her first villain in the film Ela Disse, Ele Disse, as Júlia.
2005–2011: Hired by SBT and presenting Sábado Animado
Maisa was discovered in 2005, when she participated in Programa Raul Gil, on RecordTV and, later, on Rede Bandeirantes, dubbing hits by the group Rouge, Ivete Sangalo and Wanessa. In 2007, she transferred to SBT, to present the program Sábado Animado, answering phone calls and presenting the program's games, roles she also performed on the programs Domingo Animado and Bom Dia & Cia.[3] In 2008, Maisa's program on Saturdays managed, sometimes, more audience than the TV Xuxa program on TV Globo.[4] Still in 2008, she began participating in the Programa Silvio Santos, as part of Pergunte a Maisa. At that time, SBT adopted the strategy of using a costume that associated the presenter with the child actress of the 1930s, Shirley Temple.[5] Her first studio album, Tudo que Me Vem na Cabeça, released through Universal Music in 2009, brought songs that became her trademark, such as Tempo de Mudar, Pipoca Pula, Me Liga, and Tudo Que me Vem na Cabeça, with guest appearances specials such as Eliana, Jorge & Mateus, Ivete Sangalo and Roger Moreira (from the band Ultraje a Rigor).
She left Bom Dia & Cia on October 12, 2011, to play Valéria Ferreira, the girlfriend of Davi Rabinovich (Guilherme Seta), in the remake of the soap opera Carrossel, a plot adapted by Íris Abravanel.[6]
2012–2018: Returning to Sábado Animado and gaining notoriety in the media
Maísa returned to Sábado Animado in April 2013, alongside Ana Zimerman and Matheus Ueta.[7] Initially she presented alone on Mondays and Wednesdays, but, with the addition of more presenters, she started to alternate the presentation with the two of them in pairs. In 2014, he presented the program Mundo Pet with Carla Fioroni. In December 2014, she released her first extended play Eu Cresci!, with five new tracks on iTunes Brazil and Google Play. The EP was produced by Otávio de Moraes and remained on the Brasil Hot 100 Airplay charts for a long time.[8] Eu Cresci was the first single from the album, followed by NheNheNhem. This, released in June 2015, ended up coming first on the Spotify Brazil list "Brazil Viral 50".[9] However, during the Domingo Legal program on SBT shown on August 9, 2015, Maisa revealed to Celso Portiolli that she became a victim of bullying at school because of music and regretted it.[10]
In 2015, she made her film debut in the film Carrossel: O Filme, which received a sequel, entitled Carrossel 2: O Sumiço de Maria Joaquina in 2016,[11] [12] the year in which she was cast in her second soap opera, Carinha de Anjo.[13] In the same year, she published his first book, Sinceramente Maisa, where she talks a little about her career.[14] In 2017, she filmed the film adaptation of the book Tudo por um Popstar, playing Gabi, one of the three protagonists, alongside Klara Castanho and Mel Maia. The film premiered in theaters in 2018.[15] Still in 2017, she published two more books, O Diário de Maisa, where she talks a little more about her life; and O Livro de Tweets da +A, where he shows some of her Twitter posts.[16] She voiced Nina in the film Ferdinand, which premiered in Brazil on January 11, 2018.[17] In August 2018, she entered the list of the most watched Instagram Stories in Brazil, occupying 10th position.[18] In December, she became the most followed teenager in the world, losing the position the following year to singer Billie Eilish.[19] [20]
Still in 2018, Maisa participated in the film Cinderela Pop, in which she played the protagonist Cintia Dorella. The film premiered in theaters on February 28, 2019.[21]
2019–present: Programa da Maísa, departure from SBT and De Volta aos 15
In 2019, she got her own program on SBT, Programa da Maisa,[22] sharing the talk show presentation with comedian Oscar Filho.[23] She was also in the film Ela Disse, Ele Disse, in which she played her first villain, Júlia. The film premiered in cinemas on October 3, 2019.[24] In December 2019, it entered the ranking of the QualiBest institute as one of the biggest digital influencers in Brazil.[25]
In 2020, she was in Milan to watch the Dolce and Gabbana fashion show with other young internet influencers from different parts of the world, in addition to participating in an action by the brand for TikTok.[26] She also starred in another film, Pai em Dobro, her first Netflix film.[27] In October 2020, Maisa announced on the internet that she decided not to renew her contract with SBT, which would end at the end of the month, due to new personal and professional projects that she wants to do. Thus, at the end of the month, Maisa left SBT after 13 years at the station. In her farewell, she received tributes from several personalities in the house, such as Raul Gil and Silvia Abravanel. With Maisa's departure from SBT, Programa da Maisa also came to an end.[28] [29] On December 14, 2020, Maisa announced her first step as an entrepreneur. Alongside her businessman – and now partner, Guilherme Oliveira – Maisa created Mudah, an agency that aims to connect brands and artists for work and actions in the areas of influencer marketing and advertising. [30]
In 2021, Maisa was confirmed in the new Netflix series, De Volta aos 15.[31] The series was released the following year. In the series, Maisa plays the protagonist Anita in her teenage version, while the adult version is played by Camila Queiroz.[32] The series premiered in 2022 and, due to its success, was renewed for a second season scheduled for 2023.
An only child, Maisa was born in ABC Paulista and lived from two to seven years old in São José dos Campos. For professional reasons in July 2009, she moved to Alphaville, in Barueri.
In October 2013, at the age of eleven, she announced that she would no longer wear her characteristic curls in her hair, as she preferred to leave it straight.[33]
The presenter declares herself a feminist "Having the notion that, historically, women have been labeled and limited awakens [in me] the desire to be a woman, to use this to my advantage", she stated.[34] [35] [36]
The length of her career, popularity and great experience with communication and media, made Maisa, despite being young, a respected name to speak about her areas of activity. Because of this, she is invited to speak at major events.
"Você tem Sonhos?": Maisa Silva's first lecture was held at the Ibirapuera Auditorium, in SP, for 8 thousand young people. At the event, the presenter spoke about dreams and goals. [37]
ProXXIma 2019: Lecture at a communication event, in which Maisa spoke about her professional career, advertising work and relationship with the media.[38]
YOUPIX Summit 2019: "Maisa Interview Paulo Marinho".[39] In the chat, the two professionals spoke about online and offline communication, the future of communication and content creation.
RD Summit 2019: Alongside SBT CEO José Roberto Maciel, Maisa spoke about the communications market and the "convergence between ON and OFF media".[40]
| Year | Title | Role | Notes | |||
|---|---|---|---|---|---|---|
| 2005–2006 | Programa Raul Gil | Herself | Quadro: "Eu e As Crianças" | |||
| 2007–2011 | Sábado Animado | Presenter | ||||
| 2008–2010 | Domingo Animado | |||||
| 2009–2013 | Bom Dia & Cia | |||||
| 2009–2011 | Carrossel Animado | |||||
| 2009–presente | Teleton | |||||
| 2012–13 | Carrossel | Valéria Ferreira[41] | -- auto-translated from Portuguese by Module:CS1 translator -->[42] [43] [44] | -- auto-translated from Portuguese by Module:CS1 translator -->[45] [46] [47] | -- auto-translated from Portuguese by Module:CS1 translator --> | |
| 2014–15 | Patrulha Salvadora | |||||
| 2014 | Mundo Pet | Presenter | ||||
| Chiquititas | Cerimonialist[48] [49] [50] | -- auto-translated from Portuguese by Module:CS1 translator --> | Episodes: "June 26–27" | |||
| 2015–19 | Domingo Legal | Reporter | ||||
| 2016–18 | Carinha de Anjo | Juliana Almeida (Juju) | ||||
| 2019–20 | Programa da Maisa | Presenter[51] [52] | ||||
| 2021 | Bake Off Celebridades | Participant (11th Place) | Season 1 | |||
| 2022 | Call com Cleo | Manu | Episode:"Oi, sumida!" | |||
| 2022–present | De Volta aos 15 | Anita Rocha | Protagonist | |||
| 2024–25 | Garota do Momento | Beatriz (Bia)[53] | ||||
| Year | Title | Role | Notes | |
|---|---|---|---|---|
| 2015 | Carrossel: O Filme | Valéria Ferreira | [54] | |
| 2016 | Carrossel 2: O Sumiço de Maria Joaquina | [55] | ||
| 2018 | Tudo por um Popstar | Gabriela Diniz (Gabi) | [56] | |
| 2019 | Cinderela Pop | Cintia Dorella | [57] | |
| Ela Disse, Ele Disse | Júlia (M.A.B.U.) | [58] | ||
| 2021 | Double Dad | Vicenza Shakti Pravananda Sarahara Oxalá Zalala da Silva[59] | [60] | |
| 2023 | Desapega! | Maria Eduarda (Duda) | [61] | |
| 2024 | Princesa Adormecida | Cintia Dorella | [62] |
Dubbing
| Year | Title | Role | Notes | |
|---|---|---|---|---|
| 2016 | Carrossel em Desenho Animado | Valéria Ferreira[63] | Brazilian Dubbing | |
| 2017 | GadgetGang in Outer Space | Fefa[64] | Brazilian Dubbing | |
| SmurfLily [65] | Brazilian Dubbing | |||
| 2018 | Ferdinand | Nina [66] | Brazilian Dubbing |
| Year | Title | Role | Ref. | |
|---|---|---|---|---|
| 2013 | Especial Carrossel: Circo Tihany | Valéria Ferreira | [67] | |
| 2015–2016 | Maisa no Ar | Maisa | [68] |
| Year | Title |
|---|---|
| 2016 | Sinceramente Maisa - Histórias de Uma Garota Nada Convencional |
| 2017 | O Diário de Maisa |
| O Livro de Tweets da +A: As Histórias Além dos 140 Caracteres da Maisa Silva |
| Year | Association | Category | Nominated work | Result | Ref. |
|---|---|---|---|---|---|
| 2009 | Troféu Internet | Revelação do Ano | Herself | [71] | |
| Troféu Imprensa | |||||
| 2010 | |||||
| Troféu Internet | Best Children's Program | Bom Dia & Cia | |||
| Troféu Imprensa | Best Children's Program | Bom Dia & Cia | |||
| 2012 | Meus Prêmios Nick | Personagem de TV Favorito (first phase) | Valéria in Carrossel | [72] | |
| 2013 | Prêmio Contigo! de TV | Melhor Atriz Infantil | [73] | ||
| 2016 | Prêmio Febre Teen 2016 | Melhor instagram do ano | @Maisa | [74] | |
| 2017 | |||||
| Meus Prêmios Nick | Artista de TV Favorita | Hersel | |||
| YouTuber Feminina Favorita | Herself | ||||
| BreakTudo Awards | Atriz Favorita do Público | Valéria in Carrossel 2 | |||
| Prêmio Jovem Brasileiro | Melhor Atriz | Juju Almeida in Carinha de Anjo | |||
| Personalidade da Internet | Ela Mesma | ||||
| Melhores Memes | Herself | ||||
| Capricho Awards | Vida Real | Herself | |||
| Influencer do Ano | Herself | ||||
| 2018 | Troféu Internet | Melhor Atriz | Juju Almeida in Carinha de Anjo | ||
| Prêmio Jovem Brasileiro | Melhor Atriz | Juju Almeida in Carinha de Anjo | |||
| Melhor Apresentadora | Ela Mesma | ||||
| Prêmio F5 | Casal do Ano | Maisa Silva e Nicholas Arashiro | |||
| Meus Prêmios Nick | Instagram Favorito | Herself | |||
| Artista de TV Favorito | Ela Mesma | ||||
| Ship do Ano | Maisa Silva e Nicholas Arashiro | ||||
| Canal de YouTube Favorito | Maisa Silva | [75] | |||
| 2019 | Kids' Choice Awards | Favorite Brazilian Influencer | Herself | ||
| Prêmio Jovem Brasileiro | Best Program | Programa da Maisa | |||
| best presenter | Programa da Maisa | ||||
| Prêmio Contigo! Online | Best Children's Program | Programa da Maisa | |||
| Meus Prêmios Nick | Best Program | Programa da Maisa | |||
| Female TV Artist | Programa da Maisa | ||||
| Instagram of the Year | Herself | ||||
| Prêmio Geração Glamour | Generation Z | Herself | |||
| 2020 | Kids' Choice Awards | Favorite Brazilian Artist | Herself | ||
| Séries em Cena Awards | Influencer Personality of the Year | Herself | |||
| Prêmio Jovem Brasileiro | Best Program | Programa da Maisa | |||
| Meus Prêmios Nick | Best Program | Programa da Maisa | |||
| Female TV Artist | Programa da Maisa | ||||
| Herself | |||||
| TikToker | Herself | ||||
| MTV Millennial Awards Brazil | MIAW icon | Herself | |||
| Absurd Tik Toker | @maisa | ||||
| Premio F5 | Best Variety Show | Programa da Maisa | |||
| Best Variety Presenter | Programa Da Maisa | ||||
| TV show makes me miss you more | Programa Da Maisa | ||||
| Prêmio Contigo! Online | Best Youth Program | Programa da Maisa | |||
| Capricho Awards | Style Inspiration | Herself | |||
| Best couple | Maisa Silva e Nicholas Arashiro | [76] | |||
| Splash Awards | best tweeter | @maisa +a | |||
| 2021 | Troféu Internet | Melhor programa de auditório | Programa Da Maisa | ||
| Melhor programa de entrevista | Programa Da Maisa | ||||
| Melhor animadora ou apresentadora de auditório de TV | Programa Da Maisa | ||||
| Séries em Cena Awards | Best National Film Actress | Vicenza in Double Dad | |||
| Flame Roem World Awards | Teen star 2021 | Herself | |||
| Meus Prêmios Nick | FAVORITE BRAZILIAN TV PROGRAM | Programa da Maisa | |||
| Female TV Artist | Programa da Maisa | ||||
| Prêmio iBest | Influencer of the Year São Paulo | Herself | |||
| Tiktoker do Ano | Herself | ||||
| Prêmio todateen | Teen Artist | Herself | |||
| Splash Awards | Best Twitter Profile | Herself | |||
| 2022 | Séries em Cena Awards | Best Actress In A Teen Series | Anita in Back To 15 | [77] | |
| Break Tudo Awards | National Actress | Anita in Back To 15 | |||
| Capricho Awards | National Artist of the Year (Film and TV) | Anita in Back To 15 | |||
| Prêmio iBest | Influencer São Paulo | Herself | Top 3 | ||
| 2023 | |||||
| LINE Popture Awards | National TV Star | Herself | |||
| Séries em Cena Awards | Performance in National Film | Duda in Desapega | |||
| 2024 | Séries em Cena Awards | Best Actress In A Series | Anita in De Volta Aos 15 | ||