| Madison Campbell | |
| Birth Name: | Madison Pulford Campbell |
| Birth Date: | 26 October 1995 |
| Birth Place: | Bridgeville, Pennsylvania |
| Nationality: | American |
| Occupation: | CEO |
| Years Active: | 2018–present |
| Alma Mater: | Lincoln Park Performing Arts Charter School Hampshire College |
Madison Pulford Campbell (born October 26, 1995) is an American businesswoman and entrepreneur.[1] [2] She is the founder and chief executive officer (CEO) of Leda Health.[3] [4]
Madison Campbell was born in Bridgeville, Pennsylvania in 1995.[3] [2] She grew up in a conservative Catholic family in a suburb of Pittsburgh.[3]
Campbell's initial foray into the performing arts was in musical theater, which she pursued at Lincoln Park Performing Arts Charter School.[3] However, a lisp, considered a hindrance for auditions, prompted her to switch to dance.[3] This pursuit was cut short due to a diagnosis of thoracic outlet syndrome, a nerve disorder that impeded her ability to perform.[3] Following her diagnosis, Campbell decided to major in public health and epidemiology at Hampshire College, aspiring to earn a Ph.D. in epidemiology and work at NASA. During her last semester, she was in an abusive relationship, felt her career plans derailed by NASA budget cuts, and ended up dropping out.[3] [5]
While at Hampshire College, Campbell established a Young Americans for Liberty chapter. She interned at the Charles Koch Institute and Senator Rand Paul's PAC. [3]
Prior to co-founding Leda, Campbell founded Iyanu in 2018, a company designed to address the equity gap in Nigeria by connecting individuals to jobs in the United States.[6] [7] [3]
In 2019, Campbell founded MeToo Kits, later rebranded as Leda Health after the mythic Greek queen, Leda.[3] [8] [9] Her decision to start Leda Health was driven by her own experience as a survivor of sexual assault, stating she sought to help others face challenges in collecting evidence and seeking justice.[10] [11] [3] [12] The company developed an "early evidence kit" in close collaboration with medical and law-enforcement personnel, using blockchain to encrypt data.[13] [14] This data, attached to a specific user account, allows sexual assault survivors to collect evidence without the need to visit a hospital or police station.[3] [11] [14] The company introduced an at-home alternative to standard hospital rape kits, allowing assault survivors to collect DNA evidence themselves in last-resort situations.[3] Collaborating with DNA Labs International, these early evidence kits can be tested in under 48 hours. The kits are available in Florida.[15] Three years afterward, Leda Health expanded its services to include Plan B, STI testing, and raised $7 million in funding.[3] [16] [13] In 2022, Leda Health was included in Fortunes Change the World list.[17]