Maaseudun Tulevaisuus Explained

Format:Broadsheet
Owners:Central Union of Agricultural Producers and Forest Owners
Publisher:Viestilehdet Oy
Chiefeditor:Jouni Kemppainen
Maneditor:Jussi Martikainen
Tiina Taipale
Political:Independent
Language:Finnish
Headquarters:Helsinki
Website:Official website

Maaseudun Tulevaisuus (MT; Finnish: the Rural Future) is a Finnish language newspaper published three times per week in Helsinki, Finland.[1] [2]

History and profile

Maaseudun Tulevaisuus was first published in 1916.[3] [4] [5] Its publisher is Viestilehdet Oy,[6] which is owned by The Central Union of Agricultural Producers and Forest Owners (MTK).[1] [7]

The paper has a correspondent in Brussels since 1995 when Finland became a member of the European Union.

The paper focuses on news concerning agriculture and forestry management, rural businesses and country life. Maaseudun Tulevaisuus is published by The Central Union of Agricultural Producers and Forest Owners (MTK), which, in addition to its own political goals, traditionally has strong relations with the Center party. As of 2014 the editor-in-chief was Jouni Kemppainen. [8] It has its headquarters in Helsinki and is published three times in a week, on Mondays, Wednesdays and Fridays.

Maaseudun Tulevaisuus is published in broadsheet format and consists of 22 pages. The paper has a special issue, Metsänomistaja (Forest Owner) which is published four times a year.

Circulation

In 1993 Maaseudun Tulevaisuus was the fifth largest newspaper in Finland with a circulation of 110,951 copies.[9] It was the sixth most read newspaper in the country in 2001 selling 89,197 copies.[10] Maaseudun Tulevaisuus sold 84,000 copies in 2003, making it the sixth best selling newspaper in the country.[11] In 2005 its circulation was 84,200 copies.[12] The 2004 circulation of the paper was 82,000 copies.[13]

Maaseudun Tulevaisuus was the fifth most read newspaper in the country in 2007.[14] The number of its subscribers was 84,254 in 2008,[1] and its circulation was 84,254 copies the same year.[15] As of 2009 Maaseudun Tulevaisuus was the third most read paper in the country with a readership of 309,000.[3] The same year the paper had a circulation of 83,044 copies.[15] It was 83,158 copies in 2010.[15]

In 2011 Maaseudun Tulevaisuus was the fourth largest paper in the country in terms of readership[16] and had a circulation of 83,259 copies.[15] [17] In 2012 its circulation fell to 81,774 copies.[6] [18] The paper sold 80,754 copies in 2013.[19]

See also

Notes and References

  1. Web site: Briefly in English. Maaseudun Tulevaisuus. 13 December 2014. dead. 13 December 2014. dmy-all. https://web.archive.org/web/20141213194411/http://maaseuduntulevaisuus.navigo.fi/en_GB/.
  2. Jyrki Jyrkiäinen. Newspaper Chains in Finland 1993–2010. Journal of Media Business Studies. 2009. 9. 2. 7–25. 167749530. 10.1080/16522354.2012.11073541.
  3. Web site: Maaseudun Tulevaisuus . 13 December 2014 . Euro Topics.
  4. Book: Europa World Year 2004. Europa Publications. 2004. 978-1-85743-254-1. 1652. London; New York.
  5. News: Maaseudun Tulevaisuus and Kantri. 15 February 2015. Maaseudun Tulevaisuus. 31 August 2011. dead. https://web.archive.org/web/20150215231107/http://www.maaseuduntulevaisuus.fi/yleist%C3%A4/yleist%C3%A4-mt-st%C3%A4/maaseudun-tulevaisuus-and-kantri-1.77106. 15 February 2015.
  6. Web site: Sampsa Saikkonen. Paula Häkämies. Mapping Digital Media: Finland. Report. Open Society Foundations. 23 April 2015. 5 January 2014.
  7. Tapio Rantala. Democratic legitimacy of the forest sector and nature conservation decisionmaking in Finnish print media discussion. Silva Fennica. 2011. 45. 1. 10.14214/sf.35. free.
  8. Jari Lyytimäk. Mainstreaming climate policy: the role of media coverage in Finland. Mitigation and Adaptation Strategies for Global Change. 2011. 16. 6. 10.1007/s11027-011-9286-x. 649–661. 153327265.
  9. Book: Bernard A. Cook. Europe Since 1945: An Encyclopedia. 978-0-8153-4057-7. 384. 2001. Garland Publishing. London; New York.
  10. Book: Mary Kelly. Gianpietro Mazzoleni. Denis McQuail. The Media in Europe: The Euromedia Handbook. https://books.google.com/books?id=0moFhDLjTiwC&pg=PA62. 2004. SAGE Publications. 978-0-7619-4132-3. 62. London. Finland. Marina Österlund-Karinkanta.
  11. Web site: World Press Trends. World Association of Newspapers. 8 February 2015. Paris. 2004.
  12. Web site: Maaseudun Tulevaisuus. Studio Kröger. 13 December 2014. 25 August 2005. https://web.archive.org/web/20141213203834/http://www.studiokroger.com/view.php?id=8. 13 December 2014. dead.
  13. Web site: Brussels. Media pluralism in the Member States of the European Union. Commission of the European Communities. 27 March 2015. 16 January 2007.
  14. Still strong readership figures for Finnish newspapers. Nordic Media Policy. March 2008. 1.
  15. Web site: National newspapers total circulation. 2 December 2014. International Federation of Audit Bureaux of Circulations.
  16. Sanna Koskinen. et al. Media portrayal of older people as illustrated in Finnish newspapers. International Journal of Qualitative Studies on Health and Well-being. 2014. 9. 25304 . 10.3402/qhw.v9.25304. 25261872 . 4176674 .
  17. Web site: Circulation Statistics 2011. Media Audit Finland. 13 December 2014. https://web.archive.org/web/20190725045140/http://mediaauditfinland.fi/wp-content/uploads/2014/05/Circulations2011.pdf. 25 July 2019. dead.
  18. Web site: Media card 2014. Maaseudun Tulevaisuus. 18 January 2015.
  19. Web site: Circulation Statistics 2013. dead. Levikintarkastus Oy - Finnish Audit Bureau of Circulations. 12 February 2015. 23 June 2014. https://web.archive.org/web/20150319214200/http://mediaauditfinland.fi/wp-content/uploads/2014/06/Circulations2013.pdf. 19 March 2015.

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