| MTV Australia Awards | |
| Current Awards: | MTV Australia Awards 2009 |
| Awarded For: | Best in music |
| Presenter: | MTV Australia |
| Country: | Australia |
| Network: | MTV Australia |
| Year: | 2005 |
| Year2: | 2009 |
| Website: | http://www.mtvawards.com.au/ |
The MTV Australia Awards (previously known as the MTV Australia Video Music Awards or AVMA's) started in 2005 and were Australia's first awards show to celebrate both local and international acts.[1] The last edition took place in 2009.
The MTV Australia Video Music Awards were announced in 2004 as the seventeenth country to host its own MTV award show,[2] with nominees being announced in December of that year.[3] The inaugural show premiered on 3 March 2005 at Luna Park Sydney, Australia, and was hosted by The Osbournes, featuring numerous guest stars, nominees, performers, and presenters. The second AVMA (held at Acer Arena) was hosted by Ashlee Simpson.[4] The third annual Australian Video Music Awards took place at Acer Arena, with hosts Fergie (from the Black Eyed Peas) and Good Charlotte, as well as MTV's Laguna Beach star, Kristin Cavallari.[5] The MTV Mile High Gig made its debut in celebration of the launch of MTV New Zealand's Viewer's Choice which flew Kiwi fans via Air New Zealand to the awards show with live music guests on the plane.[6] In 2008 the show's name was changed to MTV Australia Awards (or MTVAA's), accompanied by a new format to the awards with the introduction of the categories Best Australian and New Zealand artist awards, Video of the Year, Good and Bad Karma Awards, Television moment, Live Performance award and Re-Make award,[7] [8] with the show being hosted by Wyclef Jean. The MTV New Zealand Mile High Gig made its return with Dizzee Rascal and Scribe headlining the event.[9] In 2010, MTV Networks Australia announced it would launch MTV Classic. A music event will be held for the channel May launch and will replace the MTV awards show for the year.[10]
See main article: MTV Australia Video Music Awards 2005.
See main article: MTV Australia Video Music Awards 2006.
See main article: MTV Australia Video Music Awards 2007.
See main article: MTV Australia Awards 2008.
See main article: MTV Australia Awards 2009.
In 2005, There was a circus theme to go with the location at Luna Park Sydney. At the show they had a circus tent set up and when awards were given, clowns were shown doing things that related to the award (e.g. Best Group had clowns holding a net ready to catch the other clown jumping from a high place).
The theme for 2006 was the budgie smuggler. During the lead up to the show MTV Australia aired adverts where men would talk about their budgie smugglers and how they like to wear them and so on. The logo for the show however did not reflect this theme.
In 2007, the TV advertising campaign for the 2007 awards featured various singers and groups unrolling their own red carpets in different locations around Australia.This year MTV Advert was about the focus on the Technology park with people with white costumes with a white helmet with cords and plugs on the helmet it was shot at the technology park where the event is going to be taken place.