| Birth Name: | Gunnar Greve Pettersen |
| Birth Date: | 9 March 1982 |
| Birth Place: | Bergen, Norway |
| Genre: | Pop, EDM, R&B, hip hop |
| Occupation: | Talent manager, producer, singer, songwriter, record executive |
| Years Active: | 1996 – present |
Gunnar Greve Pettersen (born 9 March 1982), professionally known as Gunnar Greve, is a Norwegian talent manager, producer, singer, songwriter and record executive. Greve is one of the most well-known figures in the Norwegian industry, primarily known for representing a variety of Norwegian and Swedish artists, producers and songwriters. He is the founder and current managing partner of Norwegian full-service music company MER (which he co-founded in 2012), representing artists such as Alan Walker.
Greve began his career in the music industry in the mid 1990s, when he established the Norwegian hip hop group . The group went on to release two full-length studio albums and two EP's, before reaching their end. Greve went on to pursue his solo career under the moniker Gest, with the release of his solo-debut I Grevens Tid in 2007.
Since then, Greve has filled numerous roles in the Norwegian music industry, primarily known for representing a number of Norwegian and Swedish artists such as Kaveh, Tommy Tee, Lars Vaular, Vinni and Timbuktu. He has also served as a judge on the Norwegian Idol for five seasons.
In late 2012, Greve founded MER, a full-service music company in which he is the managing partner. The company offers management, booking, promotion and label functions.[1]
In 2015, Greve signed 18 year old artist, DJ and producer Alan Walker to 3MER.[2] Walker released his debut single «Faded» (co-written by Gunnar Greve) in late 2015.[3] The single was certified platinum and gold in a total of 23 countries, and entered the Billboard Hot 100.[4]
In June 2016, Walker released his follow-up single "Sing Me to Sleep" (also co-written by Gunnar Greve).[5] In October 2016, Gunnar Greve signed a publishing deal with Sony/ATV Music Publishing / Stellar Songs Ltd.[6]
Today, Greve works actively as an A&R, manager and songwriter for artists, producers and songwriters such as Alan Walker, Paperboys and Mood Melodies.[7]