MDH (spice company) explained

Mahashian Di Hatti Private Limited
Type:Private
Foundation:, Sialkot, Punjab Province, British India
Location:New Delhi, India
Founder:Mahashay Chunnilal Gulati
Industry:Food, spices
Products:Deegi Mirch, Chana masala, Kitchen King, Chunky Chaat Masala, Meat Masala, Kasoori Methi, Garam masala, Rajmah masala, Shahi Paneer Masala, Dal Makhani Masala, Sabzi Masala.
Revenue: (2022)[1]
Net Income: (2022)

Mahashian Di Hatti Private Limited,[2] [3] doing business as MDH, is an Indian spice producer and seller based in New Delhi, India. It is the second largest leader in the Indian market with 12% market share, following S. Narendrakumar's Everest Spices.[4]

It was founded by Dharampal Gulati in 1959, who served as its CEO until his death on 3 December 2020, Subsequently, Dharampal's son, Rajeev Gulati, took over the company and became the face of the MDH brand.[5] [6]

History

Mahashay Chunnilal Gulati set up the masala company in 1919 in Sialkot, British India currently located in the Punjab province of Pakistan since 1947.[7] It is associated with Mahashay Chunnilal Charitable Trust.

Mahashay Dharampal Gulati, the son of the founder moved to Delhi after the partition of India. He opened a shop in a shack and started selling spices like his father.[8] He later opened his shop at Ajmal Khan Road, Karol Bagh and expanded from there. In 1959 he bought a plot in Kirti Nagar to set up his own spice factory.[9]

From there, he built the entire group to one of India's leading spices manufacturers expanding to 15 factories. Speaking to The Economic Times last year, he said, "My motivation to work is being sincere in product quality sold at affordable prices. And nearly 90% of my salary goes to charity in my personal capacity."

At the age of 94, Dharam Pal was the highest paid Fast Moving Consumer Goods (FMCG) CEO in India in 2017.[10] He took home over as salary in the last fiscal year.[11] Two years later, on 16 March 2019, the 14th President of India Ram Nath Kovind conferred the Padma Bhushan award for Trade & Industry.[12]

Current status

MDH today has a range of 62 products[13] available in over 150 different packages. These include ground and blended spices, which are free of preservatives.[14] MDH also sells other products, such as saffron.[15]

MDH is one of India's biggest spice producer and seller. It not just has a user base in India but also overseas. In 2022, there were rumours of it being sold to Unilever. MDH however has refuted all the false rumours.[16]

Charity work

MDH under the leadership of Mahashay Dharampal Gulati has developed more than 20 schools including MDH International School, Mahashay Chunnilal Saraswati Shishu Mandir (named after his late father), Mata Lilawati Kanya Vidyalaya (named after his late wife), and Mahashay Dharampal Vidya Mandir etc.

He started a 10-bed eye hospital at Arya Samaj, Subhash Nagar, in November 1975. Later in January 1984, a 20-bed hospital was established in Janakpuri, New Delhi to commemorate his late mother Mata Chanan Devi. Now it has 300 beds on about 50NaN0 of land, the hospital is equipped with MRI, CT scan, Heart Wing, Neuro Sciences, IVF etc.

Controversies

In May 2024, New Zealand's food safety regulator said it was investigating contamination in spice products of Indian brands MDH and Everest.[17] Its products were recalled by regulators in Hong Kong and Singapore for containing ethylene oxide.[18]

Notes and References

  1. News: Masala companies add $1 billion to their topline. The Economic Times . 16 January 2023 . Malviya . Sagar .
  2. Web site: MAHASHIAN DI HATTI PRIVATE LIMITED Basic Company Information . tofler.in . 7 October 2018.
  3. Web site: Mahashian DI Hatti Ltd: Company Profile . . 7 October 2018.
  4. News: FMCG sector's highest paid CEO is a 94-year-old school drop-out . The Times of India. 2018-05-10.
  5. News: Remember 'Dadaji' From The Popular MDH Masala Ads? Here's The Man Who Replaced Him . India Times .
  6. News: MDH owner Mahashay Dharampal Gulati passes away at 98 . Economic Times .
  7. News: A sneak peek into the flavorful world of MDH. 6 May 2009. Economic Times.
  8. Web site: Vyakti Vishesh: From a tangawala to billionaire: MDH man Mahashay Dharam Pal. https://ghostarchive.org/varchive/youtube/20211219/21nEpPetXEo . 2021-12-19 . live. ABP NEWS. 24 October 2014. 21 September 2017. YouTube.
  9. https://blogs.wsj.com/indiarealtime/2011/12/13/delhi%E2%80%99s-refugees-the-spice-maker/ "A Tale of Two Refugees", by Diksha Sahni and Nikita Mehta, Wall Street Journal, 13 December 2011
  10. News: FMCG sector's highest paid CEO is a 94-year-old school drop-out. Sagar. Malviya. 21 September 2017. 21 September 2017. The Economic Times.
  11. News: FMCG sector's highest paid CEO is a 94-year-old school drop-out - Times of India. The Times of India. 2018-05-10.
  12. News: President Kovind presents Padma Bhushan to Mahashay Dharampal Gulati. https://ghostarchive.org/varchive/youtube/20211219/KQLoqls7IQI . 2021-12-19 . live. 16 March 2019. The President of India's Youtube channel. 18 March 2019. Youtube.
  13. News: Dhawan . Himanshi . At 95, this Padma Awardee is highest paid FCMG CEO . 21 June 2020 . 27 January 2019.
  14. Web site: About us MDH Spices. 2020-12-13. en-US.
  15. Web site: Other Products Product Categories MDH Spices. 2020-12-13. en-US.
  16. News: MDH denies any move to sell business to Hindustan Unilever . Business Standard .
  17. Web site: Sadam . Rishika . May 15, 2024 . New Zealand looking into Indian spice brands over contamination . Reuters.
  18. Web site: Sayantan Bera . Suneera Tandon . In a pickle: Why it's time for Fssai to wake up and crack the whip . . 22 May 2024 . 19 May 2024.