Mumbai Academy of the Moving Image explained

Mumbai Academy of Moving Image
Abbreviation:MAMI
Formation:1997
Type:Not for profit
Status:Trust
Headquarters:Mumbai, India
Region Served:India
Leader Title:Chairperson
Leader Name:Priyanka Chopra Jonas

The Mumbai Academy of Moving Image (MAMI) is a public trust that organises the MAMI Mumbai Film Festival in the city of Mumbai, India. Actor, producer and author Priyanka Chopra Jonas is the chairperson of the trust while Shivendra Singh Dungarpur serves as the interim Festival Director.

Apart from the film festival, MAMI also organises the Year Round Programme, under which MAMI holds various activities and workshops throughout the year.

Director Shyam Benegal was the first chairperson of MAMI starting with the 1999 edition of the festival and he remained the chairperson through the 2014 edition of the festival. In 2015, he was replaced by director Kiran Rao,[1] who would go on to serve as the chairperson until 2019, when she was replaced by actor Deepika Padukone.[2] Padukone was then replaced by Priyanka Chopra Jonas in 2021.[3]

MAMI Mumbai Film Festival

MAMI Mumbai Film Festival
Location:Mumbai, India
Language:International (with English subtitles)
Last:2024
Artistic Director:Deepti DCunha
Directors:Shivendra Singh Dungarpur (Interim)
First:1997

The MAMI Mumbai Film Festival is organised by the Mumbai Academy of Moving Image, which was founded by a group of Indian film industry stalwarts in 1997 and was created with the aim to "engage film lovers from all walks of life, and to foster an ideal climate of good cinema across the country by presenting the best of global and Indian cinema". The Academy’s stated vision is to celebrate cinema by hosting the annual international film festival in Mumbai, widely regarded as India's film and entertainment capital.

From its inception in 1997 through the 2008 edition, the festival underwent several name changes and was known at various times as the 'Festival of Films - Mumbai', 'International Film Festival - Mumbai', and 'MAMI's International Film Festival - Mumbai'. It was finally branded as the 'MAMI Mumbai Film Festival' in 2009 and has retained that name since (along with any title sponsors as available).[4]

The festival was prominently sponsored by Reliance Entertainment from the 2008 edition of the festival through the 2013 edition. Following the end of its sponsorship in 2014, the festival was on the verge of closure due to financial struggles. Nevertheless, a 2014 edition was put together 'at the last hour' thanks to financial contributions from a vast variety of companies and Indian film industry figures, among them actor Aamir Khan, and filmmakers Vidhu Vinod Chopra, Hansal Mehta, and Rajkumar Hirani.[5] [6]

Following this edition of the festival, chairperson Shyam Benegal stepped down from the position, citing 'a generation gap between the board and the audience'. Long-standing Festival Director Srinivasan Narayanan also stepped down, after confirming that a 10-year business plan had been prepared, which would go into effect starting with the 2015 edition of the festival.

In 2015, board member Anupama Chopra (one of the financial contributors for the 2014 edition) took over as Festival Director, while convincing filmmaker Kiran Rao to become the chairperson of MAMI.[7] That year, the festival also gained two title sponsors in the form of telecommunications giant Jio and media conglomerate Star India. The festival would hence be branded as the 'Jio MAMI Mumbai Film Festival with Star' through the 2019 edition, following which the festival lost Star India as a title sponsor.

Following on the heels of the 21st edition of the festival in 2019, the 22nd edition was scheduled to take place in 2020, but it was eventually postponed to 2021 due to the COVID-19 pandemic.[8] It was then cancelled in 2021 due to 'logistical and financial challenges'.[9] In February and March 2022, films selected for the 22nd edition were screened online,[10] even as filmmakers whose films had been chosen for the festival demanded physical screenings for their films.[11]

The festival returned in 2023 as a 10-day physical event to be held in October and November that year.[12] It dropped the edition number from the title, instead using the year of the edition.

The Jio MAMI Mumbai Film Festival 2023 introduced the South Asia Competition as its main competition, inviting films from filmmakers of South Asia (with the exception of Pakistan[13]) and the South Asian diaspora. Over 250 films were screened during this edition of the festival, and a special section of the programme was dedicated to screening films that had been selected for the cancelled 22nd edition of the festival.[14]

Jio's sponsorship of the festival ended with the 2023 edition, and in June 2024, Festival Director Anupama Chopra stepped down from her position, making way for filmmaker and archivist Shivendra Singh Dungarpur who took over as interim Festival Director.[15] 2024 was hence described by MAMI as a 'period of transition'.[16]

Despite the lack of a title sponsor, the 2024 edition of the festival was scheduled as a six-day event from 19 to 24 October 2024. This edition of the festival was planned to be drastically smaller in scale compared to previous editions.[17]

Year Round Programme

The Year Round Programme is a series of activities hosted by MAMI, which take place across the year and are open to members who have registered on the MAMI website. Some of the organised activities include:[18]

Board of Trustees

MAMI is chaired by Indian actress Priyanka Chopra Jonas. The other board members of MAMI are:[19]

Notes and References

  1. Web site: Hungama . Bollywood . 2014-11-18 . Kiran Rao appointed as the Chairperson for MAMI film festival : Bollywood News - Bollywood Hungama . 2024-06-16 . en.
  2. Web site: Scroll Staff . 2019-01-30 . Deepika Padukone replaces Kiran Rao as Mumbai Film Festival chairperson . 2024-06-16 . Scroll.in . en.
  3. News: 2021-08-17 . Priyanka Chopra Jonas named MAMI film festival chairperson, 4 months after Deepika Padukone stepped down . 2024-06-16 . The Economic Times . 0013-0389.
  4. Web site: Festival Catalogue MAMI Mumbai Film Festival . 2024-10-13 . mami.mumbaifilmfestival.com.
  5. Web site: Ramachandran . Naman . 2014-10-21 . ‘Court’ Judged Best Film at Mumbai Festival . 2024-10-13 . Variety . en-US.
  6. News: 2014-09-02 . Vidhu Vinod Chopra gave Rs 11 lakh to save MAMI . 2024-10-13 . The Times of India . 0971-8257.
  7. Web site: Ghose . Anindita . 2015-10-09 . What do Kiran Rao and Anupama Chopra have planned for this year’s Jio MAMI Mumbai Film Festival? . 2024-06-16 . Vogue India . en-IN.
  8. Web site: Mumbai Film Festival Postponed to Next Year Amid India's Virus Outbreak . 2024-05-27 . IMDb . en-US.
  9. Web site: Scroll Staff . 2022-02-05 . Jio MAMI Mumbai Film Festival cancels upcoming edition, cites ‘logistical and financial challenges’ . 2024-05-27 . Scroll.in . en.
  10. Web site: Mumbai Film Festival Moves 2022 Edition Online . 2024-05-27 . IMDb . en-US.
  11. Web site: Scroll Staff . 2022-02-25 . Jio MAMI Mumbai Film Festival: Filmmakers protest scrapping of physical screenings in open letter . 2024-10-13 . Scroll.in . en.
  12. News: Mitra . Shilajit . 2023-10-13 . The return of MAMI: What to expect from the 2023 Mumbai Film Festival . 2024-05-27 . The Hindu . en-IN . 0971-751X.
  13. Web site: Desk . Entertainment . 2023-05-16 . Mumbai Film Festival slammed for excluding Pakistani talent . 2024-06-16 . The Express Tribune . en.
  14. Web site: 2023-10-09 . Jio MAMI Mumbai Film Festival 2023 lineup announced . 2024-10-13 . Firstpost . en-us.
  15. Web site: x.com . 2024-06-16 . X (formerly Twitter).
  16. Web site: Instagram . 2024-10-10 . www.instagram.com.
  17. Web site: Film Submission MAMI Mumbai Film Festival . 2024-05-26 . mami.mumbaifilmfestival.com.
  18. Web site: MAMI Select: Filmed on iPhone MAMI Year Round Programme . 2024-10-14 . www.mumbaifilmfestival.com.
  19. Web site: About us MAMI Mumbai Film Festival . 2024-10-14 . www.mumbaifilmfestival.com.