M0527 Explained

M0527
Type:ep
Artist:D-Crunch
Cover:D-Crunch - M0527.jpg
Border:yes
Genre:Hip hop
Length:16:51
Language:Korean
Label:All-S Company
Producer:Lee Jong-seok (exec.), High Season
Prev Title:M1112 (4colors)
Prev Year:2018
Next Title:Across the Universe
Next Year:2020

M0527 is the second mini-album by South Korean idol group D-Crunch. It was released on May 27, 2019, by All-S Company and distributed by Kakao M. The album and lead single "Are You Ready?" were concurrently released. D-Crunch promoted the song by performing on music chart programs across various television networks. M0527 peaked at number 46 on South Korea's national Gaon Album Chart.

Background and composition

In contrast to its previous releases which concentrated on choreography and live performances, M0527 was conceived to illustrate D-Crunch's musical identity.[1] "Are You Ready?" is described as an "intense" hip-hop track with a "delightful and comical charm".[1]

Release and promotion

All-S Company shared a group concept photo of D-Crunch via social media on May 13, 2019, which initiated a 14-day countdown to the release of M0527. It presented D-Crunch with "radiant smiles" while wearing white and red clothing, which reflects the "bright" ambience of the single.[2] Two days later, a second picture was posted showing the nonet on a running track.[3] Individual profile images of all nine members, in addition to a third group photo, were simultaneously published on May 23.[4] A highlight medley of the record was also shared.[5] A music video teaser for "Are You Ready?" was published on the subsequent day.[6]

D-Crunch traveled to Japan to take part in KCON 2019 for three consecutive days starting on May 17.[7] The group performed the album track "Panorama" for the first time ahead of the release of the mini-album during the Show:Kai showcase on the opening day of the convention.[8]

M0527 and the music video for "Are You Ready?" were simultaneously released on May 27. D-Crunch began promoting the single the following day by performing it on SBS MTV's music chart show The Show.[9] The group made additional performances on Mnet's M Countdown[10] MBC Every 1's Show Champion,[11] and Munhwa Broadcasting Corporation's Show! Music Core.[12] D-Crunch attended the 2019 Face of Asia model competition and performed the single.[13] D-Crunch made an appearance on MBC Standard FM's radio show Idol Radio along with boy group Noir. The two groups competed against each other through dancing, singing, and rapping.[14] Promotions for the record were completed on July 10, 2019.[15]

Critical reception

M0527 received favorable reviews from all four critics from TV Daily. Kim Ye-na characterized the mini-album as "gushing with powerful energy", with Kim Ji-ha describing "Are You Ready?" as an "addictive" single. Oh Ji-won deemed the record trendy and Kim Han-kil felt that the songs allowed listeners to look forward to live performances.[16]

Commercial performance

On the chart dated May 26 – June 1, 2019, M0527 debuted at number 46 on South Korea's national Gaon Album Chart.[17]

Credits

Credits adapted from the mini-album's liner notes.

Chart

Chart (2019)! scope="col"
Peak
position
South Korean Albums (Gaon)46

Notes and References

  1. Web site: Lee. Jeong-ho. ko:디크런치, 오늘(27일) 신곡 '작당모의'로 컴백. http://star.mt.co.kr/stview.php?no=2019052709381978370. Starnews. May 30, 2019. Korean. May 27, 2019.
  2. Web site: An. Tae-hyeon. ko:디크런치, 두번째 미니앨범 27일 컴백 확정…6개월만에 신곡[공식]. http://pop.heraldcorp.com/view.php?ud=201905130854580414405_1. Herald Pop. Herald Corporation. May 24, 2019. Korean. May 13, 2019.
  3. Web site: Kim. Min-ji. ko:'컴백' 디크런치, 타이틀곡은 '작당모의'…트랙리스트 공개. http://news1.kr/articles/?3621543. News1 Korea. May 24, 2019. Korean. May 15, 2019.
  4. Web site: Jeon. Hyo-jin. ko:'컴백' 디크런치, 티저 공개…밝은 분위기 예고. http://sports.donga.com/3/all/20190523/95656664/1. The Dong-a Ilbo. Dong-a Ilbo Company. May 24, 2019. Korean. May 23, 2019.
  5. Web site: Jeon. A-ram. ko:'컴백 D-3' 디크런치, 타이틀곡 '작당모의' MV 티저 공개. http://www.xportsnews.com/?ac=article_view&entry_id=1116938. xportsnews. xportsmedia. May 24, 2019. Korean. May 24, 2019.
  6. Web site: Kim. Ye-na. ko:디크런치의 '작당모의'. https://www.tvreport.co.kr/?c=news&m=newsview&idx=1128981. TVreport. May 24, 2019. Korean. May 24, 2019.
  7. Web site: Jung. Da-hun. ko:[공식]'KCON 2019 JAPAN' 엠카운트다운 최종 라인업 확정..뉴이스트· 몬스타엑스· 박지훈 참석. https://www.sedaily.com/NewsView/1VJ2P2CCZD. Seoul Economy. May 24, 2019. Korean. May 9, 2019.
  8. Web site: Lee. Ji-seok. ko:디크런치, 케이콘 재팬 성공적 마무리…'차세대 한류돌' 입증. http://www.sportsseoul.com/news/read/765218. Sports Seoul. May 24, 2019. Korean. May 20, 2019.
  9. Web site: Kim. Min-ji. ko:'컴백' 디크런치, '더 쇼'에서 신곡 '작당모의' 최초 공개. http://news1.kr/articles/?3633058. News1 Korea. May 30, 2019. Korean. May 29, 2019.
  10. Web site: Jo. Hye-ryeon. ko:갓세븐, 케이콘 펼쳐진 '엠카' 5월 마지막주 1위 [종합]. https://www.tvreport.co.kr/?c=news&m=newsview&idx=1130381. TVreport. June 4, 2019. Korean. May 30, 2019.
  11. Web site: Nam. Jae-ryun. ko:'쇼챔피언' AB6IX, '브리드'로 1위 등극 '2관왕'…러블리즈·CLC 컴백 [종합]. http://news.chosun.com/site/data/html_dir/2019/06/05/2019060502731.html. The Chosun Ilbo. Chosun Ilbo Company. June 8, 2019. Korean. June 5, 2019.
  12. Web site: Lee. Ho-yeon. ko:"컴백 축하→옆에서 응원" I.O.I 청하·소미·미나, '음악중심'서 한 자리. http://star.hankookilbo.com/News/Read/201906291699799852. Hankook Ilbo. Dongwha Enterprise. June 30, 2019. Korean. June 29, 2019.
  13. Web site: Baek. Su-yeon. ko:[bnt포토] 디크런치 '신나는 무대' (2019 페이스 오브 아시아). http://bntnews.hankyung.com/apps/news?popup=0&nid=04&c1=04&c2=04&c3=00&nkey=201906072224073&mode=sub_view. bntnews. June 8, 2019. Korean. June 7, 2019.
  14. Web site: Yu. Chung-hee. ko:'아이돌 라디오' 느와르 vs 디크런치…신인 그룹 '대격돌'. http://tenasia.hankyung.com/archives/1752835. 10asia. Korea Entertainment Media. June 30, 2019. Korean. June 27, 2019.
  15. Web site: Hwang. Hye-jin. ko:디크런치, 7주 음악방송 활동 마무리 "응원해준 팬들 감사". http://www.newsen.com/news_view.php?uid=201907110824370410. Newsen. July 11, 2019. Korean. July 11, 2019.
  16. Web site: Kim. Han-kil. ko:이하이·선우정아·락킷걸·원어스·온리원오브·디크런치·위인더존 [이번주 뭐 들었니?]. http://tvdaily.asiae.co.kr/read.php3?aid=15594675251461767010. TV Daily. June 4, 2019. Korean. June 2, 2019.
  17. Web site: ko:2019년 22주차 Album Chart. http://www.gaonchart.co.kr/main/section/chart/album.gaon?nationGbn=T&serviceGbn=&targetTime=22&hitYear=2019&termGbn=week. Gaon Music Chart. June 6, 2019. Korean.

This article is licensed under the GNU Free Documentation License. It uses material from the Wikipedia article "M0527".

Except where otherwise indicated, Everything.Explained.Today is © Copyright 2009-2024, A B Cryer, All Rights Reserved. Cookie policy.