| Lovefully Yours Veda | |
| Director: | Praghesh Sukumaran |
| Producer: | Radhakrishnan Khalayil Ruvin Viswam |
| Starring: | Rajisha Vijayan Venkitesh V.P Sreenath Bhasi Gautham Vasudev Menon |
| Music: | Rahul Raj |
| Cinematography: | Tobin Thomas |
| Editing: | Sobin K Soman |
| Studio: | R2 Entertainments |
| Distributor: | Sree Priya Combines R2 Entertainments |
| Runtime: | 132 minutes |
| Country: | India |
| Language: | Malayalam |
Lovefully Yours Veda is a 2023 Indian Malayalam-language romance drama thriller film directed by Praghesh Sukumaran and jointly produced by Radhakrishnan Khalayil and Ruvin Viswam through R2 Entertainments, with a screenplay by Babu Vayalathur. The film stars Rajisha Vijayan, Gautham Vasudev Menon,[1] Sreenath Bhasi, Anikha Surendran, Venkitesh V.P, Chandhunadh and Appani Sarath. The film was co-produced by Abdul Salim. The plot follows a mix of campus romance and political drama set in the 90s.[2]
The original background score and songs are composed by Rahul Raj. Principal photography began in January 2022. Lovefully Yours Veda was released in March 2023.[3]
Maalu, a member of the musical band Banjara’s, chances upon a poem on the walls of Varma College, Thrissur. The band reworks it into a song and it becomes a big hit in no time. People get curious about the lyricist and the band has no clue about the author of the poem. The band embarks on a journey to discover the poet and reaches Varma College. They come to know about Sree Veda, a former student of the college and the poet in question.[4]
The youngsters meet Veda and she reminisces about the story behind the poem, her eventful college life, and Comrade Jeevanlal, the charming man who revolutionized her world.[5]
The makers started the principal photography on 16 December 2021 with the switch-on ceremony. It took 62 days in 4 schedules to complete the shoot. The post-production of the film started in October 2022 and Rajisha Vijayan herself announced the release date when the promotions for the film were ongoing.[6]
The original background score and songs are composed by Rahul Raj.[7] The music rights were bagged by Sony Music.The first single Aakaasha Paalazhiyil was released on Sony Music[8] and it crossed more than 1 million views in a short span.[9]
Vignesh Madhu critic of Cinema Express gave 2 out 5 stars and stated that "Everything in the film, be its story, setting, characters, and conflicts, are already familiar to an average Malayali audience".[10] Shilpa S critic of OTTplay gave 3 out of 5 starts and wrote that "Lovefully Yours Veda makes no attempt to hide that it is Venkitesh’s vehicle through and through, done in a way that becomes cliched and unoriginal, as far as the story is concerned. Although not given a lot to work with Rajisha Vijayan and Sreenadh Bhasi try to make the best of what they are given, and brilliantly so."[11]