Louis Philippe (brand) explained

Louis Philippe
Producttype:	Men's apparel
Currentowner:	Madura Fashion & Lifestyle
Producedby:	Aditya Birla Fashion and Retail
Country:	India
Introduced:	1989
Markets:	Worldwide
Ambassadors:	Robert Pattinson
Tagline:	The Upper Crest
Website:	https://www.louisphilippe.com/

Louis Philippe is a premium brand of men's apparel originating from India.^[1] It is a subsidiary of Madura Fashion & Lifestyle. It is a division of the Indian conglomerate Aditya Birla Group, and was founded in 1989.^[2] Named after Louis Philippe, King of France from 1830 to 1848, the brand is one of the largest apparel brands in India, as of 2018.^[3]

The Label is an online fashion and lifestyle magazine for men by Louis Philippe.

It has a turnover of more than US$150 million.

Products and marketing

The sub-brands in Louis Philippe portfolio include:

• LP MAINLINE/FORMALS (menswear formals)
• LP LUXURE (collection of luxury wear)
• LP SPORTS (casual and semi-formals)
• LP JEANS (denim collection)

Notes and References

1. News: Louis Philippe is the top selling brand at shopping chains . The Economic Times . 2022-03-04.
2. Web site: Louis Philippe Sub Brands Marketing Essay . 2022-03-04 . www.ukessays.com . en.
3. Web site: Bureau . Indiaretailing . 2018-01-29 . Louis Philippe from Aditya Birla Fashion and Retail Ltd. enters Nepal . 2022-03-04 . Indiaretailing.com . en-US.