LiveVideo explained

LiveVideo was a social network launched in 2006 backed by MySpace founder Brad Greenspan.^{[1] [2]} It offered one of the first user generated video hosting platforms integrated with social media features, described as a mashup of MySpace and YouTube, and later an interactive live video streaming platform.^[3]

History

LiveVideo was founded in 2006 but launched officially in 2008, with an interactive interview with Steve Nash of the Phoenix Suns, called Drive Home with Steve Nash.^{[4] [5]}

LiveVideo.com struggled to take advantage of its early leadership in the live video sector as a result of a lack of financial resources an issue accelerating in 2008 after Brad Greenspan, the CEO acquired Revver.com a money losing video hosting website located in Los Angeles.^[6]

In 2013, the original LiveVideo.com website was closed.

Reception

LiveVideo received media coverage with its official launch in 2008^{[7] [8]} and after partnering with William Shatner to star in video series ShatnerVision. Later LiveVideo created a controversy by successfully recruiting Smosh “YouTube’s biggest stars” in 2007 to create videos.^[1]

Notes and References

1. Bob Tedeschi,Web site: New Hot Properties: YouTube Celebrities. . 26 February 2007 . 30 October 2022.
2. Web site: LiveVideo.com – The World Is Watching. killerstartups.com . 29 July 2007 . 30 October 2022.
3. Web site: LiveVideo.com Launches: Yet Another Video-Sharing Site, Plus an NBA Star. wired.com. 28 February 2008. 30 October 2022.
4. Andy Beal,Web site: MySpace Founder Launches LiveVideo.com. redcapital.partners . 25 February 2008. 30 October 2022.
5. Web site: Ride Shotgun with Steve Nash as He Drives Home. espn.com . 21 February 2008. 30 October 2022.
6. Web site: MySpace Co-Founder Buys Revver. The New York Times. 15 March 2008. 30 October 2022.
7. Web site: Brad Greenspan Launches LiveVideo.com. socaltech.com. 20 February 2008. 30 October 2022.
8. Web site: The Secret Strategies One Online Video Creator Mastered To Rack Up Over 270 Million Video Views. redcapital.partners . 20 August 2022 . 30 October 2022.