List of Unilever brands explained
This is a list of brands owned by the British multinational consumer goods company Unilever.
Food and drink
Condiments and extracts
- Amino – food products (Poland)
- Amora – French mayonnaise and dressings (France, Belgium and Morocco)
- Aromat – seasoning (South Africa, Sweden, Switzerland)
- Best Foods – mayonnaise, sandwich spreads, peanut butter and salad dressings
- Beseda – tea bags (Russia)
- Bovril – beef extract
- Brooke Bond – tea bags (India, Nepal, Indonesia)
- Calvé – sauces, ketchup, mustard, mayonnaise, peanut butter (Netherlands)
- Chirat – pickled vegetables (pickled onions, pickled cucumbers, pickled mixes), sauces (top down in the squeeze bottles, sachets, glass jars and glass bottles), vinegars and salad dressings (Kressi), olives, mustard (top down in the squeeze bottles, sachets), capers and corn on the cob, mayonnaise (top down in the squeeze bottles, tubes, sachets), tomato ketchup (top down in the squeeze bottles, sachets) (Switzerland)
- Colman's – mustard, condiments, packet sauces, OK Fruity Sauce (UK)
- Conimex – Asian spices (Netherlands)
- Continental – side dishes (Australia, New Zealand)
- Fanacoa – mayonnaise, mustard, ketchup (Argentina and for export to Latin America)
- Fruco – ketchup, mayonnaise and condiments (Colombia)
- Globus – mayonnaise, mustard, ketchup and condiments (Hungary)[1]
- Good Humor
- Hellmann's – mayonnaise, ketchups, mustard, sauces, salad dressings
- Jawara – hot sauce (Indonesia)
- Kecap Bango – sweet soy sauce in Indonesia
- Kissan – ketchups, squashes and jams (India)
- Klondike
- Knorr (Knorr-Suiza in Argentina, Royco in Indonesia and Kenya, Continental in Australia, outside Japan) – sauces, stock cubes, ready-meals, meal kits, ready-soups, frozen food range
- Kuner – mayonnaise (top down in the squeeze bottles, sachets, glass jars, tubes), sauces (top down in the squeeze bottles, sachets, glass jar) (Austria)
- Lady's Choice – mayonnaise, peanut butter and sandwich spreads (Philippines, Malaysia)
- Kystee – seasoning, drinks and foods (Philippines)
- Lao Cai – seasoning
- Lipton – ice tea
- Magnum – ice cream bar
- Maille – French mustard
- Marmite – yeast extract spread (except in Australia and New Zealand, called Our Mate)
- Mele
- Popsicle
- Robertson's – spices/seasoning (South Africa)
- Royco – stock cubes, non-MSG stock (Indonesia, Kenya)
- Saga – tea bags (Poland, Czech Republic, Hungary, Slovakia, Estonia, Latvia, Lithuania)
- Salsa Lizano – Costa Rican condiment
- SariWangi – packaged tea in Indonesia
- Sir Kensington's – ketchup, mustard, mayonnaise, ranch, vinaigrettes (US, Canada)
- Slott's – mustard (Sweden)
- Talenti
- Tortex – ketchup (Poland)
- Turun sinappi – mustard (Finland/Sweden)
- Unox – soups, smoked sausages
Desserts
Unilever is the world's biggest ice cream manufacturer.[2] Most of the company's ice cream business falls under its "Heartbrand" brand umbrella, so called because of the brand's heart-shaped logo.[3] [4]
- Heartbrand – ice cream. Umbrella brand for most global ice-cream brands identified by the Heartbrand logo (even if local brand names remain used).
- Algida – ice cream (Slovakia, Czech Republic, Hungary, Italy, Poland, Turkey and the Balkans)[5]
- Ben & Jerry's – ice cream
- Breyers – ice cream
- Calippo – juicy ice lollies
- Darko (Дарко) – ice cream
- Eskimo – ice cream (Austria)
- Frigo – ice cream (Spain)
- Frisko – ice cream (Denmark)
- Fudgsicle – ice pops
- GB Glace – ice cream (Sweden)
- Good Humor – ice cream (USA)
- Grom – gelato
- HB – ice cream (Ireland)
- Heluxue – ice cream (China)[6]
- Holanda – ice cream (Mexico, Central America and Dominican Republic)
- Ingman – ice cream (Finland)
- Inmarko – ice cream (Russia)
- Kibon – ice cream (Brazil)
- Klondike – ice cream sandwiches
- Kwality Wall's – ice cream (India)
- La Fuente – ice cream (Colombia)
- Langnese – ice cream (Germany)[7]
- Lusso – Ice cream (Switzerland)
- Magnum – ice cream
- Miko – ice cream (France, Egypt, Morocco, Mauritius, Senegal and Djibouti)[8]
- Nogger – ice cream
- Olá – ice cream (Portugal)
- Pingüino – ice cream (Ecuador)
- Popsicle – frozen treats
- Selecta – ice cream (Philippines)
- Seru – low-cost ice cream (Indonesia)
- Streets – ice cream (Australia and New Zealand)
- Talenti – gelato
- Wall's – ice cream (UK)
- Weis – frozen fruit desserts, ice cream (Australia)
- Yasso – frozen Greek yoghurt
Other foods
- Bagel Bagel – pretzels/snacks (Israel)
- Graze – snacks (United Kingdom)
- Knorr (Knorr-Suiza in Argentina, Royco in Indonesia and Kenya, Continental in Australia) – sauces, stock cubes, ready-meals, meal kits, ready-soups, frozen food range (except Japan)
- Kuner – mayonnaise (top down squeeze bottles, sachets, glass jars, tubes), sauces (top down in the squeeze bottles, sachets, glass bottles) (Austria)
- Kefli – snacks (Israel)
- Klik – candy (Israel)
- Maizena – cornstarch
- Mãe Terra – Brazilian natural and organic food business
- Chirat – pickled vegetables (pickled onions, pickled cucumbers, pickled mixes), sauces (top down squeeze bottles, sachets, glass jars and glass bottles), vinegars and salad dressings (Kressi), olives, mustard (top down squeeze bottles, sachets), capers and corn on the cob, mayonnaise (top down squeeze bottles, tubes, sachets), tomato ketchup (top down squeeze bottles, sachets) (Switzerland)
- Patit – crackers (Israel)
- Pfanni – German potato mixes (Germany)
- Pot Noodle – cup noodle
- Pot Rice – instant rice
- Sealtest – milk products
- The Vegetarian Butcher – vegetarian and vegan products
- Telma – breakfast cereal (Israel)
- Unilever Food Solutions – professional markets (food service)
Beverages
Home care
- All – laundry detergent (except the United States)
- Ala – laundry detergent (Argentina and North/Northeast Brazil)
- Baba (East Europe)
- Badin – fabric softener (Israel)
- Bailan – detergent (Taiwan)
- Biotex – laundry detergent
- Breeze – laundry detergent (Philippines [discontinued in 2002 and reintroduced in 2013], Singapore, Malaysia and Thailand)
- Blueair – air purification systems
- Brilhante – laundry detergent (Brazil)
- Cif – cleaning products (Jif in Australia, New Zealand and the Middle East; Viss in Germany)
- Coccolino – softener (Hungary, Italy, Croatia, Poland, Romania) (Yumoş in Turkey)
- Comfort – fabric softener
- Coral / Korall – laundry detergent
- Domestos (Vim in Bangladesh, Canada, India, Pakistan and Vietnam; Domex in the Philippines, India, Pakistan and Sri Lanka) – bleach (Australia, Bulgaria, Czech Republic, France, Germany, Hungary, Indonesia, Israel, Italy, Poland, Romania, Russia, South Africa, Spain, Turkey and the United Kingdom)
- Deja – laundry detergent (Ecuador)
- Dero – laundry detergent (Romania)
- Lysoform – home care (Italy)
- Minerva – laundry and dishwasher detergents (Brazil)
- Molto – fabric softener (Indonesia)
- Neutral – laundry detergent
- Omo (Australia, Switzerland, Liechtenstein, South Africa, Morocco, Norway, Brazil, Turkey and Chile) – laundry detergent
- Persil – this brand name is primarily operated by Henkel, but Unilever owns the rights to use the Persil name in Malaysia, Singapore, Ireland, the United Kingdom, France and New Zealand. It sells its own premium detergents under this brand, based on the Omo formula. They are not the same formulation as Henkel's Persil products, although they may occupy the same market position.
- Quix – dishwashing liquid (Chile)
- Rin – laundry detergent (India, Bangladesh, Pakistan)
- Rinso (except the United States)
- Robijn – softener
- Skip – laundry detergent
- Snuggle – fabric softener (South Korea and Taiwan)
- Sunlight (discontinued in the Philippines in 1998 as laundry detergent and reintroduced in 2015 as dishwashing liquid)
- Super Pell – floor cleaning fluid (Indonesia)
- Surf – laundry detergent (worldwide) and fabric conditioner (Philippines only)
- Surf Excel – laundry detergent (India, Pakistan, Bangladesh and Sri Lanka)
- Viso – laundry detergent (Vietnam and Indonesia)
- Vixal – porcelain cleaner (Indonesia)
- Wheel – detergent (India, Bangladesh)
- Wipol – carbolic floor cleaner (Indonesia)
Beauty, well-being and personal care
Source:[9]
- AHC
- Andrelon
- Aviance – beauty products
- Axe – deodorant, shower gel, body spray (Lynx in the UK, Ireland and Australia)
- Ayush (India)
- Baby Dove – soaps, lotions, shower gels
- Badedas – Bath & shower gels
- Block & Glow (formerly Block & White) – brightening lotion (Philippines)
- Brisk – hair-styling products for men (Southeast Asia, North America)
- Brut – deodorant, after shave, shower gel
- Brylcreem – hair-styling products for men
- Camay – beauty soap
- Caress – soap
- Citra – women's hand and body lotion, beauty soap, and scrubs (Indonesia, Thailand, Malaysia and the Middle East)
- Clear (Linic in Portugal, Ultrex in Greece) – anti-dandruff, scalp care shampoo and conditioner (China, Southeast Asia, Australia, Romania, Pakistan, Philippines, Poland, South Africa, Hungary, United States, Canada, Latin America, Turkey)
- Clinic – dandruff shampoo
- Clinic Deodorant – shampoo, deodorant, shower gel
- Close-Up – toothpaste (except the United States)
- Cream Silk – conditioner (Philippines)
- Dawn (S.A) – lotion products
- Dermalogica (USA) – skincare and spa products
- Dimension (Southeast Asia, South Asia, Middle East, North America, South America)
- Dove Men+Care – shampoo, deodorant, body sprays, shower gel
- Dove Nutritive Solutions – Oxygen & Nourishment, Straight & Silky, Hair Fall Rescue+, Intense Repair, Nourishing Oil Care
- Dove – skin care, hair care, and deodorant
- Dove Spa
- Dr. Kaufmann – sulfur soap (Philippines)
- Dusch Das – shower gels and deodorants (Germany)
- Eskinol – women's facial wash and cleanser (Philippines)
- Fissan – foot powder baby skin care products
- FDS – skin care range
- Fluocaril - toothpaste
- Gessy (Brazil) – soap
- Glow & Lovely – skin lightening product (available in India, Malaysia, Indonesia, Singapore, Brunei and Timor Leste)
- Good Morning – soap (Egypt)
- Hazeline (China, Vietnam)
- Hijab Fresh – body lotion for hijab wearers (Indonesia)
- Hourglass Cosmetics (USA)
- Impulse – deodorant and body spray
- Indhulekha Shampoo and oil
- K18 – Haircare range
- Kate Somerville Skincare – Skincare range developed by Hollywood esthetician Kate Somerville
- Korea Glow – skin care range (Indonesia)
- Lakmé cosmetics
- Lever 2000 soap
- Lifebuoy – rubbing alcohol (Philippines)/soap
- Liril - soap (India)
- Living Proof – Prestige Hair Care Brand
- Linic – dandruff shampoo (Portugal)
- Love Beauty & Planet – vegan hair and body care
- Lux – women's soap, shower gel, and lotions (Caress in the United States)
- Master – men's facial wash and cleanser (Philippines)
- Matey – children's bubble bath
- Mentadent – toothpaste[10] [11] (except for North America)
- Mist – soap (Egypt)
- Nameera – halal skincare range (Indonesia)
- Neutral – Hygiene products
- Noxzema – skincare range
- Nubian Herritage - personal care
- Nyakio - facial care
- Organics – shampoo and conditioner (Elida Beauty)
- Pears Transparent Soap
- Pepsodent – dental (outside of the United States) (P/S in Vietnam)
- Pinuk – body wash, shampoo, and conditioner (Israel)
- Pond's – beauty lotion, anti-ageing, beauty cleansing foam, lightning toner and lightening cream (Elida Beauty & Pond's Institute)
- Pond's Men – Facial Wash And Cream (Pond's Institute)
- Prodent – toothpaste
- Pure Line (Middle East)
- Q-Tips – cotton swab
- Radox – shower gels and bubble bath
- Regenerate – toothpaste
- Rexona (Degree in the United States & Canada; Sure in the United Kingdom, Ireland and India; Shield in South Africa; Rexena in Japan) – deodorant
- Sahaja – cleaning products for Muslims (Indonesia)
- Schmidt's Naturals – deodorants and soaps
- Seventh Generation – home and personal care products including bobble
- Signal – toothpaste
- Simple – skin and body care range
- SR – toothpaste
- Monsavon Personal care range, Deodorants, showergels, soap bars. Elida Beauty
- St Ives – hand and body care
- Suave (Outside the United States)
- Sun – dishwasher detergent
- Sunsilk (Sedal in Spanish-speaking Latin American countries, Seda in Brazil, Elidor in Turkey; Hazeline in China) – shampoo and conditioner (discontinued in the United States and Canada in 2007)
- Tatcha – Luxury skincare brand acquired on 10 June 2019 for close to $500 million
- Thermasilk – shampoo and conditioner
- Tholl – skin care
- TIGI – Premium shampoo and conditioner professional haircare products for all.[12] [13]
- Timotei – shampoo and conditioner
- Toni & Guy – hair care range
- TRESemmé – hair care range (Argentina, Australia, Brazil, Canada, Chile, Denmark, Finland, India, Indonesia, Mexico, Norway, New Zealand, Philippines, South Africa, Spain, Sweden, Thailand, the United Kingdom and the United States)
- Vaseline – body lotion, shower gel, deodorant (Vasenol in Portugal, Brazil, Italy, Spain and Mexico)
- Vibrance – shampoo and conditioner
- Vim (Middle East)
- Vinólia – soap (Brazil)
- Vitakeratin – hair treatment (Philippines)
- VO5 – hair care/styling (except the United States)
- White Beauty – skin lightening cream
- Williams – men's care
- Xedex
- Zendium – toothpaste
- Zhonghua – toothpaste (China)
- Zwitsal – baby care range (Netherlands and Indonesia)[14]
Former brands
In 2003, Unilever announced the strategic decision to sell off the Dalda brand in both India and Pakistan.[15] In 2003, Bunge Limited acquired the Dalda brand from Hindustan Unilever Limited for reportedly under Rs 100 crore.[16] On 30 March 2004, Unilever Pakistan accepted an offer of Rs. 1.33 billion for the sale of its Dalda brand and related business of edible oils and fats to the newly incorporated company Dalda Foods (Pvt.) Limited.[17] On 16 January 2014, Unilever Philippines sold the Royal pasta brand to Philippine company RFM Corporation for around Php 2.1 billion.[18]
Notes and References
- Web site: Unilever Brands Hungary. Unilever. 4 April 2024. 4 April 2024.
- Web site: Unilever Heartbrand . dead . https://web.archive.org/web/20090612081617/http://www.unileverbestfoods.com/brands/foodbrands/Heartbrand.aspx . 2009-06-12 . 2023-06-09 . .
- Web site: Unilever . 5 November 2015 . Ice Cream Park . 30 May 2023 . https://web.archive.org/web/20230530060216/http://www.icecreampark.com/Unilever.html . live .
- Web site: 14 December 2015 . 49+ Unilever Ice Cream Brands from Around the World . 11 January 2022 . . 11 January 2022 . https://web.archive.org/web/20220111115040/https://www.advergize.com/marketing/49-top-unilever-ice-cream-brands-from-around-the-world/ . live .
- Web site: Algida - Unilever . Unilever.it . 21 December 2023 . 21 December 2023 . https://web.archive.org/web/20231221032049/https://www.unilever.it/brands/ice-cream/algida/ . live .
- Web site: Building the great Wall's of China . . 19 May 1995 .
- Web site: Langnese . 14 July 2023 . 14 July 2023 . https://web.archive.org/web/20230714045733/https://www.unilever.de/brands/ice-cream/langnese/ . live .
- Web site: Miko . 12 September 2024 . 12 September 2024 . https://web.archive.org/web/20240912230801/https://www.miko.fr/a-propos-de-miko/notre-histoire.html/ . live .
- Web site: Brands in action | Unilever Global . Unilever.com . 15 July 2017 . 12 October 2023 . https://web.archive.org/web/20231012042217/https://www.unilever.com/brands/ . live .
- Web site: Our brands Mentadent . Unilever . unilever.com . 13 July 2017 . 16 October 2023 . https://web.archive.org/web/20231016113745/https://www.unilever.com/brands/?brand=413680-410037 . live .
- Web site: Mentadent . Unilever . unilever.com . 13 July 2017 . 20 July 2018 . https://web.archive.org/web/20180720141700/https://pioti.unilever.com/pioti/en/p3.asp?selectCountry=UK&language=EN&brandid=MENTADENT . live .
- GCI Magazine. Unilever Completes TIGI Acquisition. 14 April 2009. 24 March 2021. 22 October 2021. https://web.archive.org/web/20211022063428/https://www.gcimagazine.com/business/suppliers/acquisitions/42958262.html. live.
- Web site: TIGI consumer site . dead . https://web.archive.org/web/20100619232940/http://www.tigihaircare.com/consumer/en-NZ/home/ . 19 June 2010 .
- Web site: Over Zwitsal. 24 March 2021. 16 August 2018. https://web.archive.org/web/20180816165611/http://www.zwitsal.nl/article/detail/367883/missie-geschiedenis. live.
- Web site: 2021-01-10 . Seven years after delisting, Unilever Pakistan is investing heavily in growth . 2022-04-03 . Profit by Pakistan Today . en-US . 21 March 2023 . https://web.archive.org/web/20230321150043/https://profit.pakistantoday.com.pk/2021/01/10/seven-years-after-delisting-unilever-pakistan-is-investing-heavily-in-growth/ . live .
- News: Viveat Susan Pinto . 5 March 2015 . 40 years ago...And now: How Dalda built, and lost, its monopoly (Dalda was established in an advertising blitzkrieg but later ran into trouble) . Business Standard (newspaper) . 20 September 2021 . 10 April 2023 . https://web.archive.org/web/20230410045613/https://www.business-standard.com/article/management/40-years-ago-and-now-how-dalda-built-and-lost-its-monopoly-115030501153_1.html . live .
- News: Dilawar Hussain . 5 January 2008 . Dalda grabs Tullo in edible oil business . Dawn (newspaper) . 20 September 2021 . 20 September 2021 . https://web.archive.org/web/20210920212845/https://www.dawn.com/news/283163/dalda-grabs-tullo-in-edible-oil-business . live .
- Web site: RFM buys Unilever's Royal pasta for P2B. January 16, 2014. August 15, 2024.