List of NBA jersey sponsors explained
Beginning with the 2017–18 NBA season, Nike Inc. became the uniform and apparel maker for the National Basketball Association (NBA). The Nike swoosh appeared on the front right shoulder of player uniforms for the first time in league history.[1] [2] [3] In July 2020, the NBA and Jordan Brand announced that all 30 teams would feature the "Jumpman" logo on the front right shoulder of Statement jerseys, worn during big games or rivalries, and left leg of shorts beginning with the 2020–21 season. The Charlotte Hornets were the only team to feature the "Jumpman" logo previous to this announcement due to Michael Jordan's ownership.[4] [5]
Due to its commonplace in several soccer leagues around the world and Australian sports, the NBA announced that teams could sell one sponsorship to be featured over the front left shoulder of player uniforms.
The following list denotes the sponsor for each of the 30 teams in the NBA:
Notes and References
- NIKE, Inc. to become exclusive oncourt uniform and apparel provider of NBA, WNBA and NBA D-League. PR.NBA.com. June 10, 2015. December 25, 2020.
- News: Mahoney. Brian. NBA to begin selling jersey sponsorships in 2017-18. Global.NBA.com. April 15, 2016. December 25, 2020.
- News: Rovell. Darren. Sources: NBA, Nike have near-$1B apparel deal. ESPN.com. en. June 10, 2015. May 4, 2020.
- News: Jumpman logo will appear on NBA Statement Edition uniforms for 2020–21 season. NBA.com. July 21, 2020. December 25, 2020.
- News: Woodyard. Eric. Jumpman logo to appear on some NBA uniforms. ESPN.com. en. July 21, 2020. December 25, 2020.
- Celtics, GE Announce Multi-Year Partnership. NBA Media Ventures, LLC. Celtics.com. January 25, 2017. December 25, 2020.
- BROOKLYN NETS AND NEW YORK LIBERTY FORM GLOBAL MULTI-YEAR PARTNERSHIP WITH WEBULL. NBA Media Ventures, LLC. BrooklynNets.com. en. September 27, 2021. September 27, 2021.
- BROOKLYN NETS FORM WIDE-RANGING PARTNERSHIP WITH GLOBAL SOFTWARE LEADER INFOR . NBA Media Ventures, LLC . BrooklynNets.com . December 10, 2020 . September 27, 2021.
- BROOKLYN NETS NAME MOTOROLA AS OFFICIAL JERSEY PATCH PARTNER. NBA Media Ventures, LLC. BrooklynNets.com. February 8, 2017. December 25, 2020.
- Web site: A Sweet Deal! Hornets Sign Groundbreaking Jersey Patch Partnership With YouTube Icon MrBeast's Feastables Brand. .
- News: Wash. Quinton. Hornets, LendingTree Announce New Multi-Year Founding Level Partnership Highlighted By Jersey Patch. NBA Media Ventures, LLC. Hornets.com. November 13, 2017. December 25, 2020. en-US.
- News: Bell. Demetrius. Charlotte Hornets partner with LendingTree for jersey sponsorship. SportsLogos.net. en-US. November 13, 2017. December 25, 2020.
- ZENNI OPTICAL BECOMES FIRST-EVER JERSEY PATCH PARTNER OF THE CHICAGO BULLS. NBA Media Ventures, LLC. Bulls.com. October 16, 2018. December 25, 2020.
- News: Rosenthal. Phil. Bulls sell jersey space to optical company — and the results are a blur. Chicago Tribune. October 16, 2018. December 25, 2020.
- Web site: GOLD IS BACK . 2022-07-14 . www.nba.com.
- Web site: Cleveland Cavaliers introduce jersey sponsorship with Cleveland-Cliffs . 2022-07-14 . www.cleveland19.com.
- Goodyear, Cavaliers Relationship Built on Shared Principles of Drive, Determination and Commitment to the Community . NBA Media Ventures, LLC . Cavs.com . May 15, 2017 . December 17, 2017.
- Web site: Dator . James . May 15, 2017 . Cavaliers' new jerseys will have Goodyear sponsorship patches . December 25, 2020 . SBNation.com . en.
- News: Sefko. Eddie. Mavericks Chime in, announce partnership with new jersey-patch sponsor. NBA Media Ventures, LLC. Mavs.com. January 17, 2020. February 10, 2020.
- News: Rader. Doyle. August 9, 2019. The Dallas Mavericks And 5miles End Their Partnership. en. Forbes. December 25, 2020.
- News: Ibotta Celebrates Commitment to Denver by Becoming the Official Jersey Patch Sponsor of the 2023 NBA Champion Denver Nuggets. NBA Media Ventures, LLC. Nuggets.com. October 24, 2023. October 24, 2023.
- News: November 18, 2020 . Western Union Renew Multi-Year Jersey Sponsorship with Denver Nuggets . en . Nuggets.com . NBA Media Ventures, LLC . December 25, 2020.
- Detroit Pistons and United Wholesale Mortgage Announce Jersey Partnership. NBA Media Ventures, LLC. Pistons.com. June 3, 2021. June 4, 2021. en-US.
- Detroit Pistons and Flagstar Bank Announce Historic Jersey Partnership. NBA Media Ventures, LLC. Pistons.com. July 26, 2017. December 25, 2020. en-US.
- News: Ellis. Vince. Detroit Pistons will add Flagstar Bank as jersey ad sponsor. Detroit Free Press. en-US. July 26, 2017. December 25, 2020.
- Warriors and Rakuten Form Jersey Partnership. NBA Media Ventures, LLC. Warriors.com. September 12, 2017. December 25, 2020.
- News: Warriors agree to NBA's largest jersey sponsorship deal. Sports Illustrated. EN-US. September 12, 2017. December 25, 2020.
- Houston Rockets Announce Partnership with Credit Karma Money Including Jersey Patch Sponsorship. NBA Media Ventures, LLC. NBA.com. July 28, 2021. October 19, 2021.
- Web site: Indiana Pacers and Fishers-Based Spokenote Announce First-of-its-Kind Jersey Patch Partnership. NBA Media Ventures, LLC. Pacers.com. January 3, 2024. January 3, 2024.
- Bumble and the L.A. Clippers Announce Global Partnership Based on Shared Principles of Gender Equality and Debut 'Empowerment Badge'. NBA Media Ventures, LLC. Clippers.com. March 6, 2018. December 25, 2020.
- Web site: Lakers x Bibigo. NBA Media Ventures, LLC. Lakers.com. September 21, 2021. September 22, 2021.
- LAKERS AND WISH ANNOUNCE A MULTI-YEAR PARTNERSHIP. NBA Media Ventures, LLC. Lakers.com. September 21, 2017. December 25, 2020.
- News: Youngmisuk. Ohm. Rovell. Darren. Lakers reach deal with Wish as jersey sponsor. ESPN.com. EN-US. September 21, 2017. December 25, 2020.
- News: Memphis Grizzlies unveil new uniforms with FedEx as jersey sponsor. Associated Press. NBA.com. August 2, 2018. December 25, 2020.
- Milwaukee Bucks Name Motorola as Official Jersey Patch Partner. NBA Media Ventures, LLC. Bucks.com. May 21, 2021. May 23, 2021. en.
- Milwaukee Bucks and Harley-Davidson Roll Full Throttle Into NBA Season with Jersey Patch Sponsorship. NBA Media Ventures, LLC. Bucks.com. en. August 10, 2017. December 27, 2020.
- Timberwolves PR. MINNESOTA TIMBERWOLVES AND FITBIT ANNOUNCE MULTI-YEAR PARTNERSHIP NAMING COMPANY "OFFICIAL WEARABLE," "OFFICIAL SLEEP TRACKER" AND JERSEY PATCH SPONSOR. NBA Media Ventures, LLC. Timberwolves.com. June 20, 2017. December 27, 2020.
- Web site: Timberwolves Name Aura "Official Digital Security Provider" as Jersey Patch Partner. 2021-09-26. Minnesota Timberwolves. en.
- News: New Orleans Pelicans and Ibotta announce new partnership. NBA Media Ventures, LLC. Pelicans.com. November 25, 2020. December 27, 2020.
- News: Dodson. Christopher. New Orleans Pelicans Announce Ibotta As Newest Jersey Patch Sponsor. Forbes. en. November 25, 2020. December 27, 2020.
- News: October 25, 2017. New Orleans Pelicans and Zatarain's cook-up a winning partnership. en. Pelicans.com. NBA Media Ventures, LLC. December 27, 2020.
- News: Sphere, the Next-Generation Entertainment Venue, Named the New York Knicks Official Jersey Patch Partner. NBA Media Ventures, LLC. nba.com. October 24, 2023. October 24, 2023.
- News: Squarespace X Knicks Announce Signature Partnership. NBA Media Ventures, LLC. NYKnicks.com. October 10, 2017. December 27, 2020.
- News: Daniels. Tim. Knicks, Squarespace Agree on Jersey Sponsorship for 2017-18 Season. BleacherReport.com. en. October 10, 2017. December 27, 2020.
- Crall. Joseph. The Heart of OKC: Thunder, Love's Expand Partnership to Include Prominent Placement on Thunder Jersey. NBA Media Ventures, LLC. OKCThunder.com. March 15, 2019. March 15, 2019.
- News: Lowe. Zach. Lowe: OKC's jersey patch deal completes sponsorship for all 30 teams. ESPN.com. en. March 15, 2019. December 27, 2020.
- Disney Believes in Magic. NBA Media Ventures. OrlandoMagic.com. June 20, 2017. December 17, 2017.
- News: Robbins. Josh. Disney becomes Magic jersey sponsor. Orlando Sentinel. June 20, 2017. December 27, 2020.
- Rosen. Lauren. 76ers, Crypto.com Announce Jersey Patch Partnership. NBA Media Ventures, LLC. Sizers.com. September 21, 2021. September 23, 2021. en-US.
- Philadelphia 76ers And StubHub Announce First Jersey Sponsorship In Major American Professional Sports. NBA Media Ventures, LLC. Sixers.com. en. May 15, 2016. December 27, 2020.
- Phoenix Suns and PayPal Announce Multi-Year Global Partnership. NBA Media Ventures, LLC. Suns.com. October 2, 2018. October 2, 2018.
- News: Creamer. Chris. Phoenix Suns Add Ad Patch to Jerseys, Only Five Remain. SportsLogos.net. en-US. October 2, 2018. December 27, 2020.
- Trail Blazers, Performance Health Announce Multi-Year Partnership Including Biofreeze Jersey Patch . NBA Media Ventures, LLC . TrailBlazers.com . September 19, 2018 . September 20, 2018.
- News: September 19, 2018 . Trail Blazers unveil jersey sponsorship . en . TSN.ca . December 27, 2020.
- Trail Blazers Announce Stormx as the first Cryptocurrency Jersey Patch Sponsor In The NBA. NBA Media Ventures, LLC. nba.com. July 1, 2021. July 2, 2021.
- Sacramento Kings, Blue Diamond Partner to Showcase California Growers and Inspire Health and Wellness. NBA Media Ventures, LLC. Kings.com. October 10, 2016. December 27, 2020.
- FROST BANK BECOMES FIRST-EVER JERSEY PARTNER OF THE SAN ANTONIO SPURS . NBA Media Ventures, LLC . Spurs.com . en . August 22, 2018 . December 27, 2020.
- Toronto Raptors and Sun Life Financial Announce Ground-Breaking, Expanded Partnership. NBA Media Ventures, LLC. Raptors.com. July 6, 2017. December 27, 2020.
- News: Daniels. Tim. Toronto Raptors, Sun Life Agree on Jersey Sponsorship for 2017-18 Season. BleacherReport.com. en. July 6, 2017. December 27, 2020.
- Web site: 2023-09-21 . Jazz announce new jersey patch partner . 2023-10-17 . Deseret News . en.
- Utah Jazz and Qualtrics Partner To Revolutionize Fan Experience and Analytics and Accelerate Efforts to Eradicate Cancer . NBA Media Ventures, LLC . UtahJazz.com . February 13, 2017 . December 27, 2020.
- News: Badenhausen . Kurt . February 13, 2017 . The Utah Jazz Sign Jersey Sponsor Deal With Qualtrics' Cancer Charity . en . . December 27, 2020.
- Web site: 2023-10-23 . Washington Wizards Announce Robinhood as Official Brokerage and Jersey Patch Partner . 2023-10-26 . www.nba.com . en.
- Monumental Sports & Entertainment Announces GEICO as First-Ever Jersey Patch Partner. NBA Media Ventures, LLC. WashingtonWizards.com. November 1, 2018. December 27, 2020.
- News: Hughes. Chase. Wizards become latest team to add sponsored logo to jerseys. NBCSports.com. en. November 2, 2018. December 27, 2020.