Lenddo Explained

Lenddo
Type:Private
Industry:Finance and software
Predecessors:-->
Founded:2011
Founders:-->
Fate:Defunct
Successors:-->
Hq Location Country:Singapore
Areas Served:-->
Profit:-->
Profit Year:-->
Owners:-->

Lenddo (subsequently LenddoEFL) was a Singapore-based software-as-a-service company which used non-traditional data comprising social media and smartphone records in order to ascertain customers' financial stability. Its vision was “to improve financial inclusion for at least a billion people" in developing countries around the world.[1] [2] In October 2013, Lenddo had over 350,000 members globally.[3] In October 2017, Lenddo merged with company Entrepreneurial Finance Lab (EFL), and was subsequently named, LenddoEFL[4]

History

Founded in 2011 by co-founders Jeffrey Stewart and Richard Eldridge, Lenddo initially operated an online lending operation in three countries: the Philippines (since 2011), Colombia (since 2012) and Mexico(since 2013).[5] [6] [7] The company started when Stewart and Eldridge were running technology companies in the Philippines and several other emerging markets. "Their skilled young staff often asked for loans...With repayment rates in microfinance as high as 98 percent in multiple regions, the opportunity seemed obvious." By January 2011 the company was launched, and by March they had issued their first loan.[8]

Lenddo closed a Series A round of funding in venture capital in May 2012 from investors including Accel Partners, Blumberg Capital, Inovia Capital and Omidyar Network.[9] In 2013, Lenddo received an additional $6 million funding from investors including Kickstart Ventures, Golden Gate Ventures and the co-founder of Skype, Toivo Annus, to fund its planned expansion across Southeast Asia.[3] [10]

In January 2015, Lenddo announced expanding its credit scoring and identity verification solutions to third parties globally.[11] By October 2015, the company raised capital in series B1 [12] and by January 2016, confirmed its international exposure by opening offices in India.[13] At the peak of its global operations, the company had an extended presence across Latin America, South Asia and South East Asia and had onboarded more than 200,000 applicants every month[14]

In October 2017, Lenddo merged with Boston headquartered startup Entrepreneurial Finance Lab (EFL) with the merged entity being known as LenddoEFL.[4] Lenddo CEO Richard Eldridge continued on as the CEO of the company.

A year following the merger, in April 2019, a new CEO was appointed, Paolo Montessori with founder Richard Eldridge stepping down to a non-executive role.[15] This new regime led to scandal for LenddoEFL as a news article[16] published in TechinAsia in June 2020 hinted at culture clashes with former EFL employees, organizational structure and funding issues and the connection of Nordaq company to Paul L Devine, formerly the CEO of NordAq Energy Inc (NordAq).[17] Paul L Devine had, just two years prior been embroiled in court litigation with NordAq over allegations of fraud.[18] The charges were subsequently dismissed with prejudice in early 2019.[19] The news article cited Paul L Devine as being actively involved in the internal operations of LenddoEFL as CFO, leading employees to not receive compensation for several months, for vendors not to be paid, and for numerous lay offs including closure of offices in other countries.

Following the first article, a follow-up story was published by TechinAsia in August 2020.[20] SenaHill APAC had indicated that LenddoEFL had failed to pay fees amounting to $600,000 following a $1,000,000 undisclosed financial transaction of the company. The article also indicated the quiet departure of CEO, Paolo Montessori, leaving Paul L Devine CFO and simultaneously Chairman of the Board at the helm alongside James Hume, COO, formerly of eServGlobal alongside Paolo Montessori.

By April 2021, continued trouble in the company lead to an internal announcement over email by COO James Hume for LenddoEFL to cease its Verification services by the end of July 2021. The LenddoEFL verification and psychometric services on its website has then since been taken down.

Strategy

Lenddo's target credit customers are primarily subject to emerging economies, in which financial records are limited, while social data is prevalent. According to Golden Gate Ventures partner Vinnie Lauria, there are nearly 610 million individuals in Southeast Asia to whom banks are hesitant to lend.[21] Lenddo bypasses the need for a historical credit score through its own scoring system, based on social data.[6] In order to apply, one must first accumulate a minimum score (called "LenddoScore") of 300. The user is scored based on 3 main factors—their social network activity (using data from Facebook, LinkedIn, Twitter, Gmail, and Yahoo accounts),[22] a user's "Trusted Connections" (character references that will vouch for the borrower), and financial performance, if the person is a repeat borrower.[3]

Mother Jones published an article in September 2013 which discusses a concern that credit companies who use social media like Lenddo, LendUp, Moven, Neo, Kabbage, and Kreditech may "be discriminating against applicants who essentially appear socially undesirable." David Jacobs, of the Electronic Privacy Information Center, states that there is a "general risk caused by using personal information to clarify and sort people and determine who is a high-value consumer and who is not worth engaging with." Furthermore, he is worried about the possibility of "digital redlining," referring to the practice of banks refusing to issue loans in poor or minority neighborhoods, despite the fact that the eligibility of a person to get a loan is decided by algorithms.[23] In response, Jeff Stewart defended the use of social media to assess borrowers by stating that the ability to provide financial assistance to people who would otherwise not be served outweighs the possibility of inaccuracy in credit-making decisions.

Awards

Lenddo was a winner of a FinTech Startup Award in 2011 and recognized as one of the top 15 global most innovative financial services companies in 2012 at Sibos.[24] [25] The World Economic Forum recently recognized Lenddo as one of its Technology Pioneers for 2014.[26]

Lenddo was awarded with the Mondato Asian MFC Innovation of the Year Award in October 2015 that acknowledges the MFC provider whose product or service exhibited the most innovation in their given market in Emerging Asia during 2015–2016.[27]

Notes and References

  1. Web site: 2012-05-16 . Lenddo's Social Credit Score: How Who You Know Might Affect Your Next Loan . gigaom.com . 2013-03-03 . 2013-04-04 . https://web.archive.org/web/20130404034324/http://gigaom.com/2012/05/16/credit-scores-with-a-little-help-from-your-friends/ . dead .
  2. News: February 9, 2013 . Stat Oil: Lenders are turning to social media to assess borrowers . registration . The Economist.
  3. Web site: Magdirila . Phoebe . 2013-10-16 . Lenddo gets $6 million funding, plans to expand in Southeast Asia . Tech in Asia.
  4. Web site: Hurst . Samantha . 2017-10-17 . Lenddo Announces New Merger With EFL Team to Lead Financial Inclusion Revolution . 2021-08-11 . Crowdfund Insider . en-US.
  5. Web site: About Lenddo. dead. https://web.archive.org/web/20130117211131/https://www.lenddo.com.ph/pages/what_is_lenddo/about. 2013-01-17. 2013-03-03.
  6. Web site: Kelly . Heather . 2012-05-15 . Lenddo uses social networks to give loans and improve credit . Venture Beat.
  7. Web site: Lenddo arrives in Mexico! . dead . https://web.archive.org/web/20130831040028/http://www.lenddo.com/blog/global/lenddo-arrives-in-mexico/ . 2013-08-31 . 2013-09-03 . Lenddo.
  8. Web site: Groenfeldt . Tom . 2015-01-29 . Lenddo Creates Credit Scores Using Social Media . 2020-06-24 . Forbes . en.
  9. Web site: Lawler . Ryan . May 15, 2012 . Lenddo Raises $8M To Use Online Reputation For Lending In Emerging Markets . techcrunch.com.
  10. Web site: February 29, 2016 . Lenddo The Google of Lending . Lending Times . August 9, 2016 . August 10, 2016 . https://web.archive.org/web/20160810050014/http://lending-times.com/2016/02/29/lenddo-the-google-of-lending-algorithms/ . dead .
  11. Web site: Stewart . Jeff . January 21, 2015 . Lenddo Expands Credit Risk and Verification Technology Globally . globenewswire.com.
  12. Web site: October 14, 2015 . Asia-based fintech startup Lenddo raises series B funding . Benzinga.
  13. Web site: February 10, 2016 . Lenddo Appoints CIBIL s Abhinav Haldia as Country-Director for India . Global NewsWire.
  14. Web site: Sharma . Sahib . Nair . Vishwanath . 2016-07-20 . Lenddo to help Indian lenders assess small value customers better . Mint.
  15. Web site: 2019-04-23 . LenddoEFL Announces Paolo Montessori as its New Chief Executive Officer . 2021-08-11 . PRWeb.
  16. Web site: Goh . Melissa . 2020-06-17 . Trouble at LenddoEFL: Staff departures, culture clashes, and a contentious hire . subscription . 2021-08-11 . www.techinasia.com . en-US.
  17. Web site: NordAq appoints new Chief Executive Officer . 2021-08-11 . OilVoice.
  18. Web site: developer. Alaska Media, LLC, Steve Keller designer and application. Oil company claims millions of dollars are missing. 2021-08-11. www.thedutchharborfisherman.com.
  19. Web site: 2019-01-25 . Nordaq Energy, Inc. v. Devine, Case No. 3:16-cv-0267 SLG Casetext Search + Citator . 2021-08-11 . casetext.com.
  20. Web site: Goh . Melissa . 2020-08-14 . LenddoEFL could face bankruptcy over $600k in unpaid fees . 2021-08-11 . Tech in Asia . en-US.
  21. Web site: Magdirila . Phoebe . 2013-10-16 . Lenddo gets $6 million funding, plans to expand in Southeast Asia . Yahoo! News.
  22. News: Lenddo's Social Credit Score: How Who You Know Might Affect Your Next Loan . Huffington Post . Bethy. Hardeman. June 14, 2012.
  23. Web site: Eichelberger . Erika . 2013-09-18 . Your Deadbeat Facebook Friends Could Cost You a Loan . Mother Jones.
  24. Web site: Sibos Issues, October 31, 2012 . dead . https://web.archive.org/web/20131004224822/http://www.sibos.com/docs/Sibos_Issues_Wednesday.pdf . October 4, 2013 . March 3, 2013 . www.sibos.com.
  25. Web site: Innotribe Announces Finalists for Startup Challenge at Sibos, Osaka . dead . https://web.archive.org/web/20150203210220/http://www.swift.com/news/press_releases/innotribe_finalists_startupchallenge . 2015-02-03 . www.swift.com.
  26. Web site: Technology Pioneers 2014 . www.weforum.org.
  27. Web site: Mondato Summit Asia 2015 . dead . https://web.archive.org/web/20160731012126/http://www.mondatosummit.com/blog/2015/10/22/mondato-summit-asia-2015-day-two . 2016-07-31 . 2016-08-09 . www.mondatosummit.com.