Lambda (olive oil) explained
Lambda |
Type: | Olive Oil |
Currentowner: | Speiron (Athens, Greece) |
Introduced: | 2007 |
Lambda (stylized λ /lambda/) is a Greek luxury olive oil brand, produced by Speiron company, founded in 2007 by Greek entrepreneur Giorgos Kolliopoulos. It is branded as the first luxury olive oil in the world.[1] [2] Its brand name originates from the Greek word λάδι (ladi) which means oil in Greek.
Description
Wallpaper magazine mentions the product's stylized packaging.[3] [4] The product is marketed to affluent consumers through exclusive distribution channels and word of mouth.[5] It is available in several countries as well as sold online. In 2011, the company signed a direct vendor agreement with Harrods.[6]
- Acidity: Below 0.3
- Packaging: 100 ml. & 500 ml. glass bottle - gift box packaging
- Specifications: Cold extraction, blend of Koroneiki olive varieties.
In October 2010, the company announced the launch of the Bespoke Lambda, which they call the first personalized olive oil and the most expensive globally.[7]
External links
Notes and References
- Web site: Γιώργος Κολιόπουλος: Ο entrepreneur που είδε το ελληνικό λάδι ως "υγρό χρυσό" . . . 8 December 2010 . 12 September 2013 . Greek . Interview.
- Web site: Lambda: Marketing an "Ultra-Premium" Olive Oil, The olive Oil Times - May 2010 . oliveoiltimes.com. 23 December 2020.
- http://www.wallpaper.com/lifestyle/lambda-olive-oil/1848 λ /lambda/ olive oil, Wallpaper magazine, UK – September 2007
- Web site: Design :: Packaging News Fancy oils' slick new direction. packagingnews.co.uk. Packaging News magazine, UK. October 2008 . 23 December 2020.
- Web site: Gourmet Groceries for more, Time magazine, USA - March 2008. https://web.archive.org/web/20080405221619/http://www.time.com/time/magazine/article/0,9171,1727696,00.html. dead. April 5, 2008. time.com. 23 December 2020.
- Web site: Ποιο ελληνικό λάδι πουλιέται στο Harrods . August 2011 . 16 September 2013 . Greek . Journal Post.
- Web site: λ /lambda/ Ultra Premium Extra Virgin Olive Oil (500 ml) Bespoke White Gold Plated Edition . gourmetgroceries.com. 23 December 2020.