Lada West Togliatti Explained

JSC Lada West Togliatti
Native Name:АО Лада (LADA) Запад Тольятти
Industry:Automotive
Predecessor:GM-AvtoVAZ
Successors:-->
Founders:-->
Hq Location City:Tolyatti
Hq Location Country:Russia
Areas Served:-->
Key People:Yuri Skulsky (Director)
Products:Cars
Revenue Year:2020
Income Year:2020
Net Income Year:2020
Assets Year:2020
Equity Year:2020
Owners:-->
Parent:AvtoVAZ
Slogans:-->

Lada West Togliatti (Russian: Лада Запад Тольятти|p=ˈladə ˈzapət tɐlʲˈjætʲ(ː)ɪ) is a Russian car manufacturer owned by AvtoVAZ. The company came from GM-AvtoVAZ, a joint venture between AvtoVAZ and General Motors.

History

Lada West Togliatti predecessor was GM-AvtoVAZ, a joint venture created in early 2001 for producing the VAZ-2123 (Niva II) off-road vehicle under the name Chevrolet Niva. Initially, the venture had three co-owners: AvtoVAZ and General Motors (GM) each owned 41.6% of the shares, and the remaining 16.8% belonged to the European Bank for Reconstruction and Development (EBRD). In 2012, the EBRD withdrew from the venture, selling its shares equally to partners.[1]

In December 2019, GM sold its stake to AvtoVAZ, making GM-AvtoVAZ a wholly owned subsidiary of the latter. The former venture kept the right to continue using the Chevrolet marque for a certain amount of time.[2] [3] On 15 April 2020, AvtoVAZ officially dropped the GM-AvtoVAZ name and re-incorporated the former venture as "JSC Lada West Togliatti".[4]

In July 2020, Lada West Togliatti stopped assembling Chevrolet-badged Nivas, adopting instead the Lada marque.[3] In December 2020, Lada West Togliatti introduced the Niva Travel, a revised Niva.[5]

In July 2021, the Lada Travel production was transferred to the main AvtoVAZ's Tolyatti plant.[6] AvtoVAZ CEO Nicolas Maure clarified that the Lada West Togliatti production would be "suspended" but the plant was to be neither closed nor sold.[7]

Leadership

The first general director of Lada West Togliatti was Romuald Rytvinski who also hold the same position while it was a joint venture with GM. In December 2020, he was replaced by Yuri Skulsky, the then human resources chief of the company.[8]

Notes and References

  1. Web site: Завод GM-AvtoVAZ переименовали . GM-AvtoVAZ was renamed . Russian . Drom . 16 April 2020 . 31 January 2021.
  2. Web site: General Motors pulls out of Russian car assembly business with Avtovaz deal . Reuters . 9 December 2019 . 1 February 2021 . Gleb . Stolyarov . Alexander . Marrow.
  3. Web site: "АвтоВАЗ" начал выпуск Chevrolet Niva под маркой Lada . AvtoVAZ startrd production of the Chevrolet Niva under the Lada marque . Russian . Kommersant . 10 July 2020 . 1 February 2021.
  4. Web site: "АвтоВАЗ" сменил название дочки GM-Avtovaz на "Лада Запад Тольятти" . AvtoVAZ changed the name of its GM-AvtoVAZ subsidiary to Lada West Togliatti . Russian . 1Prime . 16 April 2020 . 1 February 2021.
  5. Web site: "LADA Запад Тольятти" будет производить новую "Ниву" . Lada West Togliatti will produce a new Niva . Russian . NIASam . 23 December 2020 . 1 February 2021.
  6. Web site: Lada Niva Travel останется в строю как минимум до 2024 года . Lada Niva Travel will remain on sale until at least 2024 . Russian . Motor . 26 August 2021 . 26 January 2022.
  7. Web site: Renault не закроет завод в Москве, АвтоВАЗ не продаст "Лада Запад Тольятти" . Konstantin . Russov . Renault will not close the Moscow plant, AvtoVAZ will not sell Lada West Togliatti . Russian . Rossiyskaya Gazeta . 27 July 2021 . 26 January 2022.
  8. Web site: The head of the plant "LADA West Togliatti" has been replaced . Autostat . 9 December 2020 . 1 February 2021 . Alexander . Chuprov.