Klick (company) explained

Type:Private
Industry:Health marketing
Founded:1997
Hq Location:Toronto, Ontario, Canada

Klick is a global group of companies in the area of health marketing and advertising.

History

Klick was founded in 1997.

The company introduced the SymPulse in 2017. Marketed as a "tele-empathy" device, it was designed to transmit the symptoms of Parkinson's disease to allow them to be felt and understood by care providers.[1] [2] [3] [4]

In 2021 it created "Community Unity", a video series with the Vaccine Confidence Project at the London School of Hygiene & Tropical Medicine which discusses frequently asked questions about the COVID-19 vaccines.[5]

Operations

In 2006, Klick Health replaced its internal email systems with a new software program intended for messaging and project management.[6] This program, named Genome, incorporates analytics to potentially improve productivity and has been associated with the agency's expansion.[7] Company co-founder Leerom Segal attributed these practices for Klick's low turnover rate of three percent, compared to seven percent across Canadian employers .[8] The system was marketed to external clients as SenseiOS.[9]

The organizational structure of Klick Health has not included a human resources department, which was a point of concern for some employees.[10] [11]

Its research and development division is Klick Labs.[12] The division developed an AI program able to analyze people's voices to determine whether or not they have type 2 diabetes.[12]

Klick Health is described by the Yale School of Management as the "largest private health marketing company in the world".[13]

Awards

Notes and References

  1. Web site: Toronto organization introduces device to help better understand Parkinson's disease. Global News. Susan Hay. 1 May 2017.
  2. Web site: 'Tele-empathy' device allows caregivers to really feel Parkinson's symptoms. 24 April 2017. CTV News.
  3. News: The feeling of empathy. 25 August 2017. Guy Dixon. The Globe and Mail.
  4. News: This device will let you feel what it's like to suffer from Parkinson's. Christina Farr. 9 November 2017. CNBC.
  5. Web site: Community Unity: new YouTube series explains why the vaccine can help us all. Syraat Al Mustaqeem. 15 December 2021. The Standard.
  6. News: Want better intraoffice communication? Get rid of e-mail. The Globe & Mail. Bryan Borzykowski. 8 March 2013. https://web.archive.org/web/20130311142744/https://www.theglobeandmail.com/technology/tech-news/want-better-intraoffice-communication-get-rid-of-e-mail/article9474435/. 11 March 2013.
  7. MacWorld. Stop using email for everything. Joel Mathis. August 2012. 29. 8.
  8. Web site: Leerom Segal: At Klick Health, everyone's in the loop. The Globe & Mail. 29 July 2014. Marjo Johne.
  9. News: In kicking e-mail, Klick realized it had a hit product. The Globe and Mail . James Martin. 18 January 2017.
  10. Web site: Companies say no to having an HR department. The Wall Street Journal. Lauren Weber. Rachel Feintzeig. 9 April 2014.
  11. Web site: Robot managers: the future of work or a step too far?. The Guardian. Josephine Moulds. 6 April 2018.
  12. Web site: How AI uses voice to detect diabetes. Medscape. Kristin Canning. 9 November 2023.
  13. Book: White . Jennifer . Klick Health: Global Pandemic Crisis Management . Licholai . Greg . 2021 . Yale School of Management . 978-1-0719-1075-7 . United Kingdom . 10.4135/9781071910757.
  14. Web site: Toronto's Klick Health keeps soaring thanks to its people-centric culture. Toronto Business Daily. Elyse Kelly. 22 October 2020.
  15. Web site: 2023 Clio Health Winners . 2024-07-12 . Clios . en.
  16. Web site: 2024 Clio Health Winners . 1 April 2024 . Clios.

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