Kingsway (cigarette) explained

Kingsway
Type:Cigarette
Currentowner:British American Tobacco
Producedby:American Express of London/Ardath Tobacco Company
Markets:See Markets
Tagline:"Smoke the BIG way... the Modern way."
Footnotes:Carcinogenicity: IARC group 1

Kingsway is a cigarette brand that gained ground January of 1959, and is currently owned by conglomerate British American Tobacco, and manufactured by its subsidiary American Express of London/Ardath Tobacco Company. In Ireland, the brand was manufactured by W.D. & H.O. Wills,[1] [2] and in Malaysia, the brand is manufactured by Rothmans International.[3]

History

Kingsway was launched in January 1959,[4] and several advertising campaigns were launched in the 1960s for the brand to gain more popularity, like for example in Ireland.[5] [6]

Kingsway was a popular cigarette brand in the 1960s and 1970s, but eventually lost appeal and disappeared from the European market after the 1980s.[7] In Asia, and especially in Malaysia, the brand is still popular and sold today. Their slogan was "Smoke the BIG way... the Modern way."[8]

Various cigarette lighters, tin boxes and ashtrays of Kingsway were also sold.[9] [10] [7]

Markets

The brand was or still is sold in the United Kingdom, Ireland, West Germany and Malaysia.[11] [12]

See also

Notes and References

  1. Web site: 1950s Kingsway cigarette advert. Flickr.com. 15 December 2008 . 4 January 2018.
  2. Web site: Vintage Kingsway Cigarettes Sealed Pack Box U.K. - #39757252. Worthpoint. 4 January 2018.
  3. Web site: BrandKingsway - Cigarettes Pedia. Cigarettespedia.com. 4 January 2018.
  4. Book: Alford, B. W. E.. W.D. & H.O. Wills and the development of the UK tobacco Industry: 1786-1965. 5 November 2013. Routledge. 9781136584268. 4 January 2018. Google Books.
  5. Web site: 10 Irish Cigarette Adverts from the 1960s. 1 December 2013. Brandnewretro.ie. 4 January 2018.
  6. Web site: Kingsway Cigarette Advertising Sign For Sale in Blanchardstown, Dublin from RTT. Adverts.ie. 4 January 2018.
  7. Web site: Grote weinig reclame asbak voor de grootte van de koning van de Kingsway getipt sigaretten - groot Retro Item!. Etsy. 4 January 2018.
  8. Web site: Genuine Cigarette packet 2s Wills Kingsway King Size Flyer Sample Tobacco c60s - eBay. eBay. 4 January 2018.
  9. Web site: Vintage Kingsway Cigarette Lighter - Works - Collect Restore Display Parts. eBay. 4 January 2018.
  10. Web site: 1970s Gold Metal Kingsway Cigarette Case & Lighter Vintage Cigarette Lighter Vintage Pocket Lighter Vintage Smoking Vintage Tobacciana. Nl.pinterest.com. 4 January 2018.
  11. Web site: Kingsway. Zigsam.at. 4 January 2018.
  12. Web site: Brands. Cigarety.by. 4 January 2018. 5 January 2018. https://web.archive.org/web/20180105011711/http://www.cigarety.by/brand.php?n=10&l=10&p=0&w=KINGSWAY+. dead.