Keep Running Explained

Keep Running
Cover:Keeprunninggemmahayes.png
Type:single
Artist:Gemma Hayes
Album:Let It Break
Released:August 2011
Recorded:2010
Genre:Alternative
Label:GH Music, Fulfill Records
Producer:Dave Odlum
Prev Title:Shock The System
Prev Year:2011
Next Title:Wicked Game
Next Year:2012

Keep Running is a song written by Irish singer-songwriter Gemma Hayes for her fourth studio album Let It Break. It was the second single release from the album.

Background

The song was originally titled 'Tokyo' and included some lyrics from the unreleased track 'Turning.' It first appeared on her playlist while touring Ireland during 2010 and 2011, and was featured on the cultural show Imeall on 21 April 2010ref>News: Tommy and Hector Blog . https://web.archive.org/web/20111007062440/http://2fm.rte.ie/blogs/tommy_hector_blog/2010/02/saturday-5th-february.html . 7 October 2011 . 5 February 2010 . RTÉ News . 27 January 2019. [1] [2] cultural show Imeall on 21 April 2010.[3] .

The song later appeared on the Let It Break track listing as 'Keep Running.' It was initially expected to be the album's first single. Hayes later explained that the track's name was changed from 'Tokyo' to 'Keep Running' as the song's direction evolved during production. Additionally, some of the lyrics could have been interpreted as referencing the 2011 earthquake in Japan, although this was not the intended meaning.

Release

The song was released as a download only on Friday, 26 August 2011 in Ireland. Outside Ireland, 'Keep Running'[4] [5] was released as promo track in March 2012 following the re-release of Let It Break.

Music video

A music video premiered on 26 August 2011 on her YouTube page.[6] The video was directed by her then boyfriend Brinton Bryan. The single is complemented by a music video which was shot on location in LA in July 2011. The videos theme is based around homelessness, where Gemma Hayes appears as herself alongside US actor Jason Ritter.

Popular culture

The track appeared on a number of US drama series.

Notes and References

  1. News: Contact show. https://web.archive.org/web/20100115062642/http://2fm.rte.ie/show/61 . 15 January 2010 . RTÉ News .
  2. Web site: Keep Running by Gemma Hayes - Chart Summary . 30 September 2011 . https://web.archive.org/web/20140111175031if_/http://www.music-chart.info/song/701687/Keep-Running . 11 January 2014 .
  3. Web site: TG4 Live Player . 11 April 2011 . https://web.archive.org/web/20101222202205if_/http://live.tg4.ie/main.aspx?level=Siamsaiocht&content=77339421697 . 22 December 2010 .
  4. Web site: iTunes – Music – Keep Running – Single by Gemma Hayes. iTunes.
  5. Web site: iTunes – Musik – "Keep Running – Single" von Gemma Hayes. iTunes.
  6. Web site: Gemma Hayes – "Keep Running". YouTube.