Karl Strauss Brewing Company Explained

Karl Strauss Brewing Company
Industry:Alcoholic beverage
Products:Beer
Location:San Diego, California, U.S.
Foundation:1989
Founder:Chris Cramer and Matt Rattner

Karl Strauss Brewing Company is a San Diego, California-based craft brewery with nine brewpub locations across Southern California and a main brewery in the Pacific Beach neighborhood of San Diego. Besides being available at its own brewpubs, the company's beers are distributed across all of California.[1] Karl Strauss is the oldest surviving brewery in San Diego County, having been founded in 1989, and is credited with launching the county's rise to prominence in the craft brewing industry.[2] Based on 2017 sales volume it is the 47th largest brewery in the United States.[3] In summer 2017 Karl Strauss was declared the Mid-Size Brewery of the Year at the Great American Beer Festival.

History

In 1988, Chris Cramer and Matt Rattner asked Cramer's cousin, Master Brewer Karl Strauss, to help them develop a brewpub. Strauss was a former vice president of production at Pabst Brewing Company.[4] Strauss agreed, contributing his library of hundreds of beer recipes, helping to design brewing operations, and serving as the company's spokesman on radio advertisements and in public appearances until his death in 2006.[5]

The company's first brewpub, Karl Strauss Old Columbia Brewery and Grille, located on Columbia Street in downtown San Diego, opened in 1989. It was the first brewery of any type to operate in San Diego since 1953, and the first-ever brewpub in San Diego.[6] At the time the craft brewing industry was in its infancy and the American standard for beer was light, mild and mass-produced, but Cramer felt that the country was ready for beers with more personality. He believed that "If we could get this style of beer into people's mouths, we could create converts."[7]

The company's first distributing brewery began producing beer in late 1991. In 1996 the company's distributing brewery operations were moved into a 22000square feet home office and brewing building in Pacific Beach. Also in 1991 the company opened its second brewpub: Karl Strauss Brewery Gardens in Sorrento Mesa. Additional brewpubs were opened in La Jolla (1996) (location closed as of January, 2021), Carlsbad (1999), Costa Mesa (2002), 4S Ranch in San Diego's North County (2012), Temecula (2013), Anaheim (2016) and downtown Los Angeles (2016).[8] There was previously a Karl Strauss brewpub at Universal Citywalk in Los Angeles which closed sometime after 2020 and was replaced with a Starbucks.[9] In 2023 a new Karl Strauss beer location opened called Port of San Fransokyo Cervecería at the Disney California Adventure theme park in Anaheim.[10]

In 2009, the company partnered with the Greenhouse alternative energy company in a program to convert its waste to ethanol for use as a fuel.[11]

As of 2023 the brewery has nine locations in Southern California, including five in San Diego County. In November 2023 the company opened its first outdoor beer garden, the Karl Strauss Outpost San Marcos.[12]

See also

Notes and References

  1. Web site: Find Karl . Karl Strauss Brewing Company. 14 June 2017. en-US. 2017-06-23.
  2. http://www.signonsandiego.com/news/2009/sep/29/local-brewer-heads-above-competition/ "Local brewer heads above competition"
  3. News: Three S.D. County Breweries Make Top 50 List. Connors. Tarcy. March 15, 2017. San Diego Business Journal. 16 March 2017.
  4. News: Spreading the Word. David. Washburn. San Diego Union-Tribune. San Diego, California . 2005-05-03. 2008-08-05. reprint.
  5. News: Karl Strauss, 94; master brewer for Pabst helped pioneer microbrew trend. December 27, 2006. Los Angeles Times. 31 August 2012.
  6. https://archive.today/20130111082545/http://pqasb.pqarchiver.com/latimes/access/66393887.html?dids=66393887:66393887&FMT=ABS&FMTS=ABS:FT&type=current&date=Jan+31,+1989&author=BRIAN+ALEXANDER&pub=Los+Angeles+Times+(pre-1997+Fulltext)&desc=This+Gaslamp+Gold+Is+for+You,+Bud+Family+Tradition+Renewed+to+Take+the+Plunge+Into+Homemade+Suds+at+San+Diego's+1st+BrewPub&pqatl=google Los Angeles Times, January 31, 1989
  7. News: Beyond San Diego's Surf and Sun: Suds. Dickerman. Sara. May 25, 2012. The New York Times. 27 May 2012.
  8. News: Karl Strauss Brewing Slates Opening for New L.A. Location. Hirsh. Lou. October 24, 2016. San Diego Business Journal. 25 October 2016.
  9. Web site: Dalton . Haley . New Starbucks Replaces Karl Strauss Brewery . WDW News Today . 9 July 2024 . July 23, 2022.
  10. News: Michaelsen. Shannen. Port of San Fransokyo Cervecería Opens at Disney California Adventure (Photos). wdwnt.com. July 25, 2023. September 15, 2023.
  11. Web site: Beer-to-Ethanol Triple Threat Teams Karl Strauss, GreenHouse, and E-Fuel. July 21, 2009. cleantechnica.com. 2019-02-22.
  12. News: Karl Strauss Expands with Sprawling Outdoor Beer Garden in San Marcos. November 8, 2023. Times of San Diego. 9 November 2023.