KYXE explained

KYXE
City:Union Gap, Washington
Area:Yakima, Washington
Branding:La Zeta
Frequency:104.9 MHz
Airdate:October 10, 2012
Format:Regional Mexican
Language:Spanish
Erp:680 watts
Haat:297 meters
Class:A
Facility Id:183328
Coordinates:46.5133°N -120.4008°W
Owner:Amador Bustos
Licensee:Bustos Media Holdings, LLC
Sister Stations:KZXR-FM, KZTA, KMNA
Webcast:Listen Live
Licensing Authority:FCC

KYXE (104.9 FM) is a radio station broadcasting to the Yakima, Washington area, licensed to serve Union Gap.

History

In 2012, KYXE was the first station in the country to begin playing all Christmas music, doing so on October 10.[1]

On January 7, 2013, an application was filed with the Federal Communications Commission indicating that the station had fallen silent. As of October 2013, the station has returned to the air with Christmas music.

On November 27, 2013, KYXE changed their format to Spanish religious, branded as "La Estacion de Familia".[2]

On October 13, 2017, KYXE changed their format to regional Mexican, branded as "La Zeta". (info taken from stationintel.com). Per the FCC application, Bustos Media operated the station under a Time Brokerage Agreement prior to Bustos acquiring the license for $215,500 effective May 14, 2018.

Notes and References

  1. Web site: Christmas Rush Begins In Yakima . Radio Insight . October 11, 2012 . January 30, 2013.
  2. Web site: 2013-11-27. KYXE Shifts To Spanish Christian. 2020-09-16. RadioInsight. en-US.