KKBG explained

KKBG
City:Hilo, Hawaii
Area:Hilo, Hawaii
Branding:KBIG 97.9 & 106.1
Frequency:97.9 MHz
Repeater:106.1 KLEO
Format:Hot adult contemporary
Erp:51,000 watts
Haat:-19.7 meters
Class:C1
Facility Id:52468
Licensing Authority:FCC
Coordinates:19.8386°N -155.1119°W
Former Callsigns:KKEA (1971–1980)
Owner:Pacific Radio Group, Inc.
Sister Stations:KAPA, KPVS, KHLO, KLEO, KAGB, KLUA
Webcast:Listen Live
Website:kbigfm.com

KKBG (97.9 FM) is a radio station broadcasting a hot adult contemporary format. Licensed to Hilo, Hawaii, United States, the station serves the Hilo area. The station is currently owned by Pacific Radio Group, Inc.[1]

History

The Mauna Kea Broadcasting Company, owned by Saul Levine, received a construction permit for a new radio station to be built in Hilo on May 14, 1969. The station would have to wait more than a decade before finally signing on. Continual extensions of the construction permit were granted until 1980, when the call sign was changed to KKBG. The Big Island finally got FM radio on June 5, 1980, when the station debuted on a test basis with an easy listening format.[2] Official program service debuted two months later.[3] Mauna Kea Broadcasting also owned KJYE (96.3 FM) on Oahu.[4]

Levine sold KKBG to Philip L. Brewer in 1982; Brewer's only other broadcasting holding was a station in Windsor, Colorado.[5] The station changed formats after the sale to rock. Brewer sold his Colorado properties in 1988 and expanded on the Big Island by acquiring Hilo AM outlet KHLO the next year.[6]

In 1998, Brewer sold its four Big Island radio properties to Emerald City Radio Partners for $3.8 million; by this time, the station was already adult contemporary.[7] Emerald City became Maverick Media, and its stations were sold to Pacific Radio Group; its simultaneous purchases of two clusters caused major radio station ownership realignment on the Big Island.[8]

Notes and References

  1. Web site: KKBG Facility Record . United States Federal Communications Commission, audio division .
  2. News: FM station conducts test. May 1, 2021. Hawaii Tribune-Herald. 10. June 6, 1980.
  3. News: Big Island's first FM radio station on the air. May 1, 2021. August 8, 1980. 7. Hawaii Tribune-Herald.
  4. News: K-BIG celebrates first birthday. May 1, 2021. August 4, 1981. Bill. O'Rear. 16.
  5. News: Ownership Changes. 78. Broadcasting. April 19, 1982. May 1, 2021.
  6. News: K-BIG's owner purchases KHLO. May 1, 2021. November 26, 1989. Hawaii Tribune-Herald. 8.
  7. News: Transactions. May 1, 2021. December 18, 1998. Radio & Records. 6.
  8. News: Big Island broadcast changeover is days away. May 1, 2021. September 25, 2003. Honolulu Star-Bulletin. Erika. Engle.