KHRD explained

KHRD
City:Redding, California
Area:Redding / Red Bluff / Corning
Branding:Red 103.1
Frequency:103.1 MHz
Translator:93.3 K227AE (Redding)
Airdate:1999 (as KAWX)
Format:Classic rock
Erp:4,200 watts
Haat:468 meters
Class:C2
Facility Id:82720
Callsign Meaning:K H ReD
Former Callsigns:KAWX (1997–2001)
Owner:Results Radio of Redding Licensee, LLC
Affiliations:Westwood One
Sister Stations:KESR, KEWB, KNCQ, KYTO
Website:red1031.com
Licensing Authority:FCC

KHRD (103.1 FM, "Red 103.1") is a commercial radio station in Redding, California, broadcasting to the Redding, California and Red Bluff, California areas.

KHRD airs a classic rock music format.

Bob & Tom the highly successful syndicated program is the current morning show. Jordan hosts midday's from 10:00-2:00, and Michael Kaufman does afternoons from 2:00-6:00.

Tim Bucmoore does evenings (6-10p) on Red as well as Jordan, Big Papa Beau Reyes, Zander and Grateful Don Potter all doing weekend shows.

Station programming features include Red Featured Artist of the Week, Classic Rock Block Party Weekend, and Free Lunch Fridays.

KHRD listeners (who are known as "Red Heads") are passionate about classic rock and can be heard on-air and at station events shouting "Red Rocks" as a tribute to their favorite station.

History

KHRD has aired numerous music formats, making attempts at both country music and heavy metal music through the years.

The country station was called B-103.1 and 93.3, and its call letters were KAWX.

In 2006, KHRD went to an "all" classic rock format and this has proved to a successful move as ratings and revenue have increased since the format switch.

Translators

KHRD broadcasts on the following translator:

External links

40.603°N -122.651°W