KDRO explained

Format:Country
Power:780 watts (unlimited)
Class:C
Owner:Benne Media
Licensee:Mathewson Broadcasting Company
KDRO
City:Sedalia, Missouri
Area:Sedalia, Missouri
Branding:KDRO Hometown Country 1490 AM and 101.3 FM
Airdate:September 13, 1939
Frequency:1490 kHz
Translator:K267CO (101.3 MHz, Sedalia)
Facility Id:40662
Sister Stations:KLOZ, KPOW-FM
Webcast:Listen Live
Website:kdro.com
Licensing Authority:FCC

KDRO (1490 AM, "Newsradio 1490") is a radio station licensed to serve Sedalia, Missouri, United States. The station is owned by Benne Media and licensed to Mathewson Broadcasting Company. KDRO broadcasts a country music format.[1]

History

KDRO first signed on the air at 1490 kHz on September 13, 1939. In February 1990, Sedalia Broadcasting Corporation reached an agreement to sell this station to Mathewson Broadcasting Co. The deal was approved by the FCC on April 16, 1990, and the transaction was consummated on June 7, 1990.[2]

In April 2006, Jim Mathewson of Mathewson Broadcasting Co. entered into a local marketing agreement with Denny Benne of Benne Broadcasting.[3]

In Spring 2017, KDRO switched to a news/talk format.

As of 2023, KDRO and its translator, K267CO (101.3 FM) broadcast a country music format.

External links

Notes and References

  1. Web site: Station Information Profile . Arbitron . dead . https://web.archive.org/web/20100301134627/http://www.arbitron.com/ . 2010-03-01 .
  2. Web site: FCC Media Bureau . Application Search Details (BAL-19900207EC) . June 7, 1990.
  3. News: Sedalia Democrat . Two radio stations to be sold soon . Matt . Bird-Meyer . https://web.archive.org/web/20121022170642/http://www.highbeam.com/doc/1G1-144990494.html . dead . October 22, 2012 . April 26, 2006.