Jump Associates Explained

Jump Associates
Type:Privately Held Company
Industry:Strategy Consulting
Founded:1998
Founder:Dev Patnaik, Udaya Patnaik, Neal Moore, and Robert Becker
Key People:CEO Dev Patnaik
Location:San Mateo, CA
Num Employees:50 (2024)
Website:www.jumpassociates.com

Jump Associates is strategy and innovation consulting firm based in San Mateo, CA. The company was founded in 1998 by CEO Dev Patnaik,[1] Udaya Patnaik, Neal Moore, and Robert Becker. Its business was launched with a project for the office furniture company Steelcase, and its clientele has since scaled to include various Fortune 500 clients.[2]

Approach and methods

Jump Associates takes what it has termed a “hybrid thinking” approach to business strategy, combining elements of management consulting, product design, and “the art of innovation.”[3]

Jump believes that this interdisciplinary approach to strategy and advisory allows them to take a broader and more nuanced view of the business landscape and find innovation opportunities that might otherwise be missed.[4] The firm uses a variety of methods including improv theatre-inspired brainstorming, strategic foresight sessions,[5] ethnographic interviews, and immersion experiences.[6]

Services and offerings

Jump helps clients identify new markets, develop new sources of revenue, and become more purpose-driven.[7] Organizations may hire Jump to “think on [their] behalf,” or to teach them how to generate better ideas through executive training sessions.

External links

Notes and References

  1. Web site: Dev Patnaik . 2024-02-23 . Conscious Capitalism . en.
  2. Web site: 2023-10-24 . Where Alphabet, Disney, and other major brands rank on a new "purpose" scorecard . 2024-02-23 . Quartz . en.
  3. News: Spors . Kelly K. . Top Small Workplaces 2008 - WSJ . 2024-02-23 . WSJ . en-US.
  4. Web site: Rogers . Bruce . Innovation Leaders: Dev Patnaik, Co-Founder And CEO, Jump Associates . 2023-03-23 . Forbes . en.
  5. Web site: Lara . Diana M. . 2023-10-24 . Next Innovation Scholars immerse themselves in Silicon Valley culture . 2024-02-23 . UC News . en-us.
  6. Segal, David, "In Pursuit Of The Perfect Brainstorm", New York Times, Dec. 19, 2010.
  7. Web site: Patnaik . Dev . August 25, 2009 . Forget Design Thinking and Try Hybrid Thinking . Fast Company.