| Jools Lebron | |||||||||||
| Occupation: | Internet celebrity | ||||||||||
| Years Active: | 2023–present | ||||||||||
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Jools Lebron is an American TikToker. Her video titled "How to be demure at work", posted on August 2, 2024, went viral and amassed over seven million views. Following her initial online success, Lebron released a second video on how to be "demure" at work, which received over thirty-four million views.
Lebron worked as a cashier at Mariano's in Illinois prior to becoming a viral sensation on the social media platform TikTok in 2024.[1]
She posts make-up tutorial videos and posts content of her Bratz doll collection. In May 2023, she partnered with Patrick Starrr on a beauty campaign.
Her 17-second video titled How to be demure at work, posted on August 2, 2024, went viral and amassed over seven million views.[1] Another video, featuring Lebron giving tips on how to be "demure" and "respectful" in the workplace, amassed over thirty-four million views. Celebrities including Jennifer Lopez, Olivia Rodrigo, RuPaul, and Penn Badgley have made social media videos using the audio bits from Lebron's original videos.[2] Shortly after releasing the videos, Lebron's TikTok following grew to over one million.[3]
On August 19, 2024, Lebron made an appearance as a guest on Jimmy Kimmel Live!.[4] [5]
Lebron is a transgender woman and is of Puerto Rican heritage.[4] She lives in Chicago. In August 2024, she announced that she was able to pay for her gender transition due to her online success.[6] Lebron stated in 2024 that watching content made by transgender influencers Gigi Gorgeous, La Demi, and Nikita Dragun helped her come out as transgender.[3]