Jaideep Mehrotra Explained

Jaideep Mehrotra
Birth Place:	Mumbai, India
Nationality:	Indian
Known For:	Painting, Sculpture
Alma Mater:	Mayo College, Ajmer

Jaideep Mehrotra (born 1954) is an Indian contemporary artist based in Mumbai, India. He started his artistic career with a solo exhibition at the young age of 13 in 1967.^[1] Despite having no formal training in art, Mehrotra managed a parallel career of business and painting up until 1983,^[2] when he embraced painting as his solitary profession.

Having been a part of the art world for over four decades, Mehrotra has worked with a profusion of mediums. His works steer away from conforming to the orthodox approaches. His inventive works are both rich in visual portrayal and intense in intellectual ideology, sometimes including socio-political commentary.

He has served as a judge, panelist, jury member on various awards,^[3] competitions and various art events. He has also had work sold at various auctions over the years, including Bonhams, Osian's^{[4] [5]} and Saffronart.^[6]

Early life and education

Mehrotra was born in Mumbai, India. He did his early schooling at St. Mary's, Mumbai and then at Mayo College, Ajmer after which he pursued business studies from the University of Mumbai.

Works

Pioneer of the digital medium as an art form in India,^[7] Mehrotra has continually pushed the conceptual thresholds of his visual language to integrate different elements in his works – the historical with the contemporary, the traditional with the modern.

The creative quest of not confining to parameters, has driven him to experiment with different mediums and subjects, both within and without the two dimensional. This foray has led him to work with oils, acrylics, fabric, resin, the digital domain of installations, web based art, Giclée, audio-visual depiction and short films.^[8]

Prominent exhibitions

• 2003: "Retracked" (Mumbai)^[9]
• 2005: "Shadow Play” (Singapore)^[10]
• 2006: “Alchemy of Play” (Dubai)^[11]
• 2009: "Growing Panes in Solitude" (New Delhi)^[12]
• 2009: “Transmogrification of a City” (Mumbai)^{[13] [14]}
• 2011: “Metonymical Subtext” at Tao Art Gallery, Jehangir Art Gallery (Mumbai)^[15]
• 2017: “Reflections in Mercury” at Tao Art Gallery (Mumbai)

List of solo exhibitions

• 1967: Chetna Art Gallery (Mumbai)
• 1972: Cymroza Art Gallery (Mumbai)
• 1976: Taj Art Gallery (Mumbai)
• 1983: Taj Art Gallery (Mumbai)
• 1985: Max Mueller Bhavan (Mumbai)
• 1986: Taj Art Gallery (Mumbai)
• 1988: Taj Art Gallery (Mumbai)
• 1991: Jehangir Art Gallery (Mumbai); The Gallery (Chennai); Gallery Espace (New Delhi); Chitrakoot Gallery (Calcutta)
• 1993: Taj Mahal Hotel, (New Delhi)
• 1995: Jehangir Art Gallery (Mumbai)
• 1997: Cache' Gallery & Studio 51J (Mumbai) [Exhibitions of Giclee' Prints] Jehangir Art
• 1998: Jehangir Art Gallery (Mumbai)
• 2002: "Spanish Impressions” (Mumbai)
• 2004: Jehangir Art Gallery (Mumbai)
• 2005: Asian Civilization Museum – The Arts House (Singapore)
• 2006: 1x1 Art Space (Dubai)
• 2007: Jehangir Art Gallery (Mumbai)
• 2009: Visual Arts Gallery, India Habitat Centre (New Delhi)
• 2015: “Cognitivus" at Art Bahrain (Solo Booth, Bahrain)^{[16] [17]}
• 2015: Digital Works (launch of Good Homes Art Week, Mumbai)

Group shows

• 1988: “Art for Cry” – Jehangir Art Gallery, Mumbai
• 1992: "A Man & A Woman" – Jehangir Art Gallery, Mumbai
• 1995: "Bombay"- Jehangir Art Gallery, Mumbai
• 1996: "Mother Teresa'" – Jehangir Art Gallery, Mumbai
• 1997: "50 years of Art in Mumbai" – National Gallery of Modern Art, Mumbai
• 1998: "Harmony" – Nehru Centre, Mumbai
• 1999: "Flashback-Flashforward" – Audio-Video Installation at Jehangir Art Gallery, Mumbai
• 2000: "Jesus Christ"- National Gallery of Modern Art, Mumbai
• 2001: The RPG Collection of Self Portraits – National Gallery of Modern Art
• 2002: Artist with a Difference, who influenced the Art in India – NGMA
• 2003: Auction: Of Masterpieces & Museum quality Indian Modern & Contemporary Paintings
• 2004: 50 x 30: Montage Arts, New Delhi
• 2005: "Art for God's Sake", India Habitat Centre, New Delhi
• 2007: "India on Canvas", Khushii, Mumbai
• 2009: "Black & White" Tao Art Gallery, Mumbai
• 2010: "Evolve" Tao Art Gallery, Mumbai
• 2011: Chivas Paintings at the Dubai Duty Free with Yusuf Arakkal from Bangalore and UAE artist Wael Hamdeh^[18]
• 2012: Solo Booth at India Art Festival (Tao Gallery, Mumbai)
• 2013: “Tagore, Lost & Found’ Art Bull (Art Gallery & Auction House) New Delhi
• 2013/14/15: India Art Festival (Tao Gallery, Mumbai)
• 2017: "Silent Spectacle" (Tao Gallery, Mumbai)^[19]

International group shows

• 1990: SUPERHUMANISM I & II:^[20] Marcus & Marcus Gallery (Amsterdam)
• 1991: Series of Exhibitions with 'Nicholas Treadwell Gallery' (UK)
• 1998: 50 Years of Independence: Hong Kong Land & Leasing and The Indian Consulate (Hong Kong)
• 1998: Indian Contemporary Art: RPG & Bayer, Cologne (Germany)
• 1998: Masters for a Child: Dubai (UAE)
• 1999: Accentuart Group show: London (UK)
• 1999: Towards The New Millennium: London (UK)
• 2005: Colours on Canvas: Dubai (UAE)
• 2005: Reflections Gallery (Hong Kong)
• 2007: Auction for Magic Bus: Victoria & Albert Museum, London (UK)
• 2008: “The Journey” New York Academy of Art (USA)
• 2009: "First Impressions" Art Select, Dubai & Indian Embassy of Oman^[21]
• 2009: 'Spectrum 2009' – Indian Art in Abu Dhabi (Emirates Palace) UAE^[22]

Other works

• Mehrotra has produced movie titles and publicity stills for Split Wide Open, a 1999 Dev Benegal film
• Designed book covers for Vikram Chandra's Sacred Games,^[23] and Love and Longing in Bombay^[24] (Penguin India Ltd.), The Sixth Veda by Prashant Parikh (Hamilton & Co.Publ. London), Rashmi Udaysingh's A Vegetarian in Paris^[25] and Young Rangers by Sunjoy Monga
• He has also made short films on Amitabh Bachchan^[26] and Mahatma Gandhi,^[27] which were screened at the Kala Ghoda Arts Festival
• His short films were screened at The Short Film festival of Kerala and the Indo-British Digital Film festival of the British Council
• His video work ‘Hive’ was screened at Video Wednesday Finale, in Gallery Espace, New Delhi.
• His video works ‘Hive’ and ‘Within’ were screened at ‘Spectrum 2009,’ in Abu Dhabi, Emirates Palace, UAE^[28]
• He was commissioned a painting by Chivas Regal “25 Stories High” Exhibited in the Dubai Duty Free, UAE, for the duration of July to September 2011^[29]
• In 2001, Sula commissioned Mehrotra for a painting for a signature series. Mehrotra eventually designed the label and the look for the bottle of Sula's “Satori” wine, which is the highest selling wine in India.^{[30] [31]}
• He was chosen to create the corporate calendar for Jindal Steel for the year 2002^[32]
• Mehrotra was commissioned by RPG Art Foundation to do two public sculptures on Sachin Tendulkar. The first one, titled “Between the Lines” was composed of 12 vertical bars of carbon fibre and aluminum alloy. The second one, titled “MileStone” depicted Tendulkar's face using text^[33]
• Mehrotra's works of art were displayed at the Times of India Lit Fest in 2016^[34]

Influences

In his youth, Mehrotra was influenced by the surrealist movement and artists such as Salvador Dalí and Bikash Bhattacharjee

Accolades

• He was the first Indian artist to have his own web site, as well as the first Indian artist to have his own interactive CD-ROM^[8]
• One of 50 winners (out of 20,000 entries) in the International Digital Art Awards 2003 Exhibition, Australia^[35]
• Mehrotra was approached by a large diamond conglomerate to paint a portrait of Maharani Gayatri Devi. This turned out to be the last portrait of her painted before her death^[36]
• In January 2012, Mehrotra was listed as one of the artists whose works should be invested into, by Gulf News, one of the leading newspapers of the Middle East^[37]
• His work has been featured in and, in some cases on the covers of, top publications such as Elle Magazine, Reader's Digest, Hindustan Times, Verve, Times of India, etc.
• Was named one of the ‘Top Artists From Mumbai You Ought to Know’ by CultureTrip^[38]

Personal life

• He worked in various corporations in Bombay, Dubai and Africa, before returning to India to switch careers from a businessman to an artist^[39]
• Mehrotra married his wife Seema in 1989 and they have two daughters Anushka and Mallika.^[39]
• Mehrotra's interests in helping the underprivileged and the aged are well-known.^{[40] [41]} His is also known to be environmentally conscious^[42] and a concerned citizen of Mumbai. He's helped numerous charitable causes over the years^{[43] [44] [45] [46]}

External links

• Jaideep Mehrotra's web site
• Some Works by Jaideep Mehrotra
• Launch of CD-Rom
• THE IDEA #3
• Talk to Rotarians

Notes and References

1. Web site: Fascinating Adult Art by a child . 1967 . Times of India.
2. News: Smart art - Times of India. The Times of India. 2017-09-05.
3. News: Inlaks Fine Arts Award 2014 Announced Artinfo. Artinfo. 2017-09-05. en.
4. News: State of the state by Jaideep Mehrotra. 2006-03-01. Auction Club. 2017-09-05. en-US.
5. News: Art Seen Through A Wide Angle Lens. The Financial Express. 2017-09-05. en-US.
6. Web site: Jaideep Mehrotra. Saffronart. 2017-09-05.
7. Web site: Medium is the Mouse . 14 September 2003 . Indian express.
8. Web site: The city view . https://archive.today/20130125070234/http://www.hindu.com/mp/2009/04/18/stories/2009041851631100.htm . dead . 25 January 2013 . 18 April 2009 . The Hindu.
9. Web site: The right track . 15 October 2003 . MiD DAY.
10. Web site: Jaideep Mehrotra is holding an exhibition in the city after four years, and his perspectives in Transmogrification of a City, are as fresh as ever . 27 November 2007 . MiD DAY.
11. Web site: Allegory of life . 15 December 2006 . . 29 January 2020 . https://web.archive.org/web/20110608145435/http://www.khaleejtimes.com/DisplayArticleNew.asp?section=weekend&xfile=data%2Fweekend%2F2006%2Fdecember%2Fweekend_december28.xml . 8 June 2011 . dead .
12. Web site: Art and the City . 18 April 2009 . Verve.
13. Web site: Squared down . 29 August 2009 . Mint Newspaper.
14. Web site: Formless chaos . 18 April 2009 . Business Standard.
15. Web site: Metonymically yours: Jaideep Mehrotra. https://archive.today/20130103075138/http://articles.timesofindia.indiatimes.com/2011-12-09/people/30497424_1_digital-art-solo-art-exhibition-painting. dead. 3 January 2013. The Times of India. 12 September 2011.
16. News: ArtBahrain: A celebration of history and culture. Review. Jyoti Kalsi. 2015-09-30. GulfNews. 2017-09-05.
17. News: Three artists to represent Oman at first edition of Art Bahrain. Times of Oman. 2017-09-05. en-GB.
18. Web site: Fly and win original artwork . 7 February 2011 . The Gulf Today.
19. News: Discover Tao Art Gallery's Silent Spectacle. 2017-03-29. Verve Magazine. 2017-09-05. en-US.
20. Web site: Superhumanism . live . https://web.archive.org/web/20110720173031/http://www.superhumanism.eu/about/superhumanismus/ . 20 July 2011 . 17 June 2012 .
21. Web site: Artists hope to make an impression . 11 January 2009 . . 5 October 2011 . https://web.archive.org/web/20120328202425/http://www.timesofoman.com/innercat.asp?detail=31422 . 28 March 2012 . dead .
22. Web site: Spectrum of Indian art goes to Abu Dhabi . 24 November 2009 . Daily News and Analysis.
23. Web site: An area of greyness . https://archive.today/20130125103723/http://www.hindustantimes.com/An-area-of-greyness/Article1-163951.aspx . dead . 25 January 2013 . 22 October 2006 . Hindustan Times.
24. Web site: Roving Eye . 21 July 1998 . Indian express.
25. News: Rashmi Uday Singh's 'A Vegetarian in Paris' - Times of India. The Times of India. 2017-09-05.
26. News: Six lenses to Amitabh Bachchan - Times of India. The Times of India. 2017-09-05.
27. News: How do you see Gandhi? - Times of India. The Times of India. 2017-09-05.
28. Web site: spectrum - Indian Art in Abu Dhabi 2009 - a must visit for art lovers. team1uae.blogspot.in. 2017-09-05.
29. News: Dubai Duty Free links with Pernod Ricard in artful campaign - The Moodie Davitt Report. 2011-07-29. The Moodie Davitt Report. 2017-09-05. en-GB.
30. Web site: California dreamin' not Moulin Rouge . 18 December 2001 . Times of India.
31. Web site: Giving an Indian flavour to wine . 19 May 2003 . Business Line.
32. News: For the arterrati - Times of India. The Times of India. 2017-09-05.
33. News: Stop, look.... The Hindu. 2017-09-05. en.
34. Web site: Times LitFest - 2016. timeslitfest.com. 2017-09-05.
35. Web site: 2003 International Digital Art Awards . 14 December 2007.
36. Web site: Diamond Trading Company Pays Tribute To Rajmata Gayatri Devi . 11 November 2003.
37. Web site: The art of investment. 2020-12-29. gulfnews.com. en.
38. News: Top Artists from Mumbai You Ought to Know. Nambiar. Sridevi. Culture Trip. 2017-09-05. en-US.
39. Web site: Jaideep and Seema Mehrotra go on an African safari . 13 May 2010 . Daily News and Analysis.
40. News: Art for the less fortunate. The Hindu. 2017-09-05. en.
41. Web site: Art Help Age. habiartfoundation.org. 2017-09-05.
42. Web site: Jaideep Mehrotra paints a kick plastic message . 12 March 2008 . Indian Express.
43. News: When Jaya Bachchan lost to Simone Khan. mid-day. 2017-09-05. en.
44. News: Charity auction for Zarine Screwvala's Swades foundation offers a date with Ranbir. Raghavendra. Nandini. 2014-04-04. The Economic Times. 2017-09-05.
45. Web site: Charity Art Show 'Come Share My World' co-hosted by Child Rights and You and Foodlink Services (I) Pvt. Ltd. with the support of Tata Capital Financial Services. Murdeshwar. Sachin. 2017-09-05.
46. News: Six artists paint on guitars as part of Kala Ghoda Arts festival Latest News & Updates at Daily News & Analysis. 2014-01-29. dna. 2017-09-05. en-US.