J Brand | |
Founder: | Jeff Rudes |
Location: | Los Angeles, California |
Industry: | Fashion |
Products: | Women's and Men's Denim, Ready-To-Wear |
Num Employees: | 150-200 |
Parent: | Fast Retailing |
J Brand is an American denim clothing company founded in 2005 in Los Angeles, California.[1]
J Brand was co-founded by Jeff Rudes in 2004.[2] [3] In 2005, J Brand officially launched at the Ron Herman Melrose Denim Bar in Los Angeles, California.[4]
At its inception, the company only offered women's denim.[5] Their 811 Skinny style was popular.[6] Their most famous skinny is the Houlihan Cargo Pant, named for the M*A*S*H character Hot Lips Houlihan and originally perceived as a novelty item.[7] Frank Doroff, vice chairman of Bloomingdales department stores said it was their "best selling pant", selling thousands. J Brand sold more than 300,000 pairs.[8]
In late 2012, Fast Retailing announced they had bought 80% of J Brand for $290 million.[9]
J Brand has worked with fashion designers such as Christopher Kane, Simone Rocha, Henry Duarte, Erdem, Meadham Kirchhoff, Peter Pilotto, Richard Nicoll, and Proenza Schouler.[10] [11]
They have worked with creative director Karl Templar and photographer Craig McDean for their Fall 2012, Spring 2013, and Fall 2013 ad campaigns.[12]