It's 'Cause I Am Explained

It's 'Cause I Am
Type:single
Artist:Callista Clark
Album:Real to Me: The Way I Feel
Released:March 29, 2021
Genre:Country
Length:2:47
Label:Big Machine
Producer:Nathan Chapman
Next Title:Gave It Back Broken
Next Year:2022

"It's 'Cause I Am" is a song by American country music singer Callista Clark. It was released on March 29, 2021 as lead single from her debut studio album Real to Me: The Way I Feel. Clark wrote the song, along with Cameron Jaymes and Laura Veltz. "It's 'Cause I Am" was produced by Nathan Chapman.

Background

Real to Me, Callista Clark's debut EP, was released on February 12, 2021, with the impact date for "It's 'Cause I Am" to country radio set for March 29, 2021.[1] "It's 'Cause I Am" was written on December 16, 2019 in Nashville by Clark, Cameron Jaymes and Laura Veltz at Jaymes' backyard studio "The Garden Shed".[2] Clark told Taste of Country that the track was "about someone telling you that you can't do something", and that "it's always been a special song to me, and it's the one song that I thought people my age could really relate to".[3] In an interview with Sounds Like Nashville, Clark said that she wrote the song after an encounter with a man in a Starbucks who saw her with a guitar and said "pfft, good luck", with Clark saying the song was addressed to "anybody who made me feel small or less than I was", and it was her way of "putting them back in their place a little and boosting my confidence".[4]

Critical reception

Forbes Rianna Turner called "It's Cause I Am" an "unapologetic declaration of confidence", comparing it to other "empowering country woman hits" such as "Man! I Feel Like a Woman!" and "Girl".[5] In a piece for Billboard, Tom Roland said that the song's "staggered phrasing, the rock-edged chords and the confident conclusion" were similar to a Bonnie Raitt song, and that Clark's timbre is "older than her chronological age", comparing it to LeAnn Rimes in the 1990s.[2]

Commercial performance

Released to US country radio as a single on March 29, 2021, the song first appeared on the Billboard Country Airplay chart at number 60, on the chart dated for April 3, 2021.[6] The song has since risen to a peak of number 20 on that chart. Clark claimed on June 8, 2021, that the song had received one million streams on Spotify.[7] As of June 10, 2021, Spotify's artist page for Clark lists "It's 'Cause I Am" as having 1,060,021 streams.[8]

Music video

A music video for "It's 'Cause I Am" was released on June 4, 2021, directed by Audrey Ellis Fox. Clark said of the video that "I couldn’t be more excited to release my first music video! This is the kind of thing I’ve always dreamed about. Being on set and watching it come to life was surreal."[9]

Credits and personnel

Charts

Chart (2021–2022)! scope="col"
Peak
position
Canada Country (Billboard)[10] 43
US Country Airplay (Billboard)[11] 20
US Hot Country Songs (Billboard)[12] 30

Release history

Region! scope="col"
DateFormatLabel(s)
United StatesMarch 29, 2021Country radioBig Machine

Notes and References

  1. News: Papadatos . Markos . Meet Callista Clark: Rising teen country singer-songwriter . 19 February 2021 . Digital Journal . 12 February 2021.
  2. News: Roland . Tom . Makin' Tracks: Old-Soul Callista Clark Raitts Highly On Debut Single, 'It's 'Cause I Am' . 15 April 2021 . . 14 April 2021.
  3. News: Despres . Tricia . Viral Newcomer Callista Clark Shines on 'It's 'Cause I Am' . 15 April 2021 . Taste of Country . 11 February 2021.
  4. News: Chua . Jeremy . GET TO KNOW: CALLISTA CLARK . 15 April 2021 . Taste of Country . 29 March 2021.
  5. News: Turner . Rianna . Teen Callista Clark Is A Rising Country Radio Star . 19 February 2021 . Forbes . 12 February 2021.
  6. Web site: Country Airplay . . 3 April 2021 . 10 June 2021.
  7. 1402318926252544002. callistaclark. Thank you so much for 1 million streams on It’s Cause I Am on @spotify love y’all https://callistaclark.lnk.to/ICIA/spotify. Callista Clark. 8 June 2021. 10 June 2021.
  8. Web site: Callista Clark . . 10 June 2021 . https://archive.today/20210610035426/https://open.spotify.com/artist/5aizOVB0aFinBgezLPkhnm . 10 June 2021.
  9. News: Callista Clark debuts her video for "It's Cause I Am" . 10 June 2021 . . 7 June 2021.
  10. Web site: Canada Country: November 20, 2021. Billboard. November 16, 2021. subscription.
  11. Web site: Country Airplay: December 4, 2021. Billboard. November 30, 2021. subscription.
  12. Web site: Hot Country Songs: November 6, 2021. Billboard. November 2, 2021. subscription.